Communications Conversations

APRIL 17, 2020

Those who went quiet and were going through the crisis communications playbook when it came to content on social channels. Especially given consumers are looking for brands to take leadership right now. As the COVID-19 outbreak began last month, I noticed there seemed to be two kinds of brands. Makes sense, right?

Social Media 198

Social Media Brand Branding Employee 198

Reputation Us

NOVEMBER 7, 2023

Intralinks reports the industries that are the “leakiest” include real estate; consumer products; and technology media and telecom (TMT). Whether it’s a merger, a change in leadership, or announcing a new product or service, managing the timing of sensitive information is crucial to protecting your company’s good reputation.

Reputation 78

Reputation Real Estate Internal International 78

Stern + Associates

JUNE 22, 2023

Corporate communication isn’t just a tool to roll out when a problem arises – it should be an integral part of an organization’s strategy , says Dartmouth Tuck School of Business Corporate Communication and Leadership Professor Paul A. Many crises are ‘ predictable surprises’ that don’t have to happen.

Strategy 62

Strategy Communications Crisis Communications Corporate 62

Landis PR

JANUARY 30, 2024

With calls for recession waxing and waning, PR strategies like thought leadership become more and more important. Instead, proactive marketers turn to thought leadership to drive revenue and acquire new business. Do we have access to your senior leadership?

Leadership 105

Leadership SEO Measurement Reputation 105

Sword and the Script

OCTOBER 25, 2022

“Communications professionals are now responsible for producing videos and podcasts, hosting live stream events, playing photographer, designing graphics, learning the back end of websites and more to keep up with changes in the ways people consume information.”. Crisis interrupted. Old and new tasks. Jack of all trades.

Communications 120

Communications Crisis Internal International 120

Sword and the Script

MAY 25, 2021

The research company polled 15,000 consumers across 15 markets, including the U.S. Similarly, the statistic on forgiveness speaks directly to the PR shop because in a crisis communications situation – which any company can find themselves thrust into at any given moment – it would go a long way to have the benefit of the doubt.

Brand 108

Brand Branding Survey Customer Service 108

5W PR

AUGUST 16, 2020

Nonetheless, those that seriously affect the brand, its employees, operations, and leadership can have devastating and long-lasting effects. The acceleration of social media has added to the challenges of crisis communications, an impact that a Pentland Analytics study says has doubled the impact on shareholder value.

Crisis Management 88

Crisis Management Social Media Crisis Communications 88

Ethical Voices

OCTOBER 16, 2023

I started in supply chain operations communications doing internal operations comms for our associates, communicating to them changes in their roles, changes in processes that they do every day, and then in April moved to the press office. Throughout my career, I’ve dealt frequently with crisis situations.

Ethics 80

Ethics Data Crisis Apparel 80

Stephen Waddington

OCTOBER 13, 2020

Communication as a strategic management and leadership function Communication has been a critical management priority for organisations throughout the crisis. The communication hub Organisations created cross-functional hub teams to lead the crisis communication effort, enabling them to respond quickly and effectively.

Report 144

Report Communications Government Crisis 144

Cision

JUNE 15, 2017

It’s an exhilarating time for both the PR industry and Hispanic communications, as both areas continue to add significant value and return on overall marketing initiatives. In general, PR is having a more profound impact on overall marketing initiatives and has come of age, much like Hispanic consumers. Short Response: 1.

Automotive 245

Automotive Resources Strategy Consumer 245

5W PR

JUNE 15, 2020

The opportunity to engage, to solve problems, and to influence the narrative about and around the brand in the consumer public. However, when mistakes are made, all of those benefits can act against the brand, amplifying a momentary lapse and creating a monumental PR crisis.

Crisis 113

Crisis Digital PR Retail Reputation 113

Konnect Agency

MARCH 31, 2020

. #2 Be Prepared: It is an uncertain time and some brands are finding themselves in uncharted territory, often not knowing how to positions themselves to their consumers and the industry regarding what is happening in the world. Questions to Keep Asking: Am I bringing value to my audience?

Communications 69

Communications Crisis Communications Crisis Social Media 69

Melissa Agnes

JULY 19, 2016

When an incident is live broadcasted on social media, its reach becomes instantaneously global, making it even more difficult for your organization to get ahead of the story and position itself as the source of trust, credibility and leadership. Can live-streaming be leveraged to your crisis management advantage?

Crisis 100

Crisis Crisis Management Crisis Communications Video 100

PR in High Definition

SEPTEMBER 30, 2022

At a time where the pinch is being felt by businesses and consumers alike, communications – both internal and external – must be approached delicately. Consumers and businesses alike are being cautious with their spending. There are nerves, fear even, about what’s to come.

Communications 62

Communications Internal International Energy 62

PRSay

MAY 15, 2019

Some of the familiar topics are there — branding, corporate social responsibility, crisis communications — but not necessarily in a form many of us would recognize as aspects of the profession we’ve come to know. He retired as vice president, communications, Johnson & Johnson Group of Consumer Companies.

Publicity 134

Publicity Privacy Crisis Communications Ethics 134

David PR Group

APRIL 4, 2024

Anecdotal evidence, like the reluctance of passengers, including myself, to fly on 737 MAX planes despite attractive fares, underscores the financial ramifications and the profound impact on consumer perceptions. However, Boeing’s situation is a stark outlier, necessitating a radical reevaluation of its crisis management approach.

Crisis 52

Crisis Transportation Crisis Management Reputation 52

Sword and the Script

APRIL 23, 2019

For example, a study conducted by Edelman in 2018 found “nearly two-thirds (64 percent) of consumers around the world now buy on belief, a remarkable increase of 13 points since 2017.”. Communications is a function of leadership. Analysis: There’s been a real push in some circles of PR for brands to take a stand.

Technology 126

Technology Study Communications Survey 126

Shift Communications

SEPTEMBER 21, 2017

Currently, the skepticism is mainly focused on consumer facing vendors such as Google and Facebook. As we continue to see these trends, it’s logical that these companies will potentially face a level of criticism comparable to consumer facing tech companies. They are tried and true assets for thought leadership.

B2B 60

B2B Leadership Crisis Communications Technology 60

5W PR

MARCH 26, 2020

It’s also important to stay visible as you’re the one they look to for leadership. Is there anything your business offers that can be communicated virtually? Gyms have shifted to offering virtual workouts for consumers. Knowing that you’re present and working will keep employees motivated and company moral high.

How To 88

How To Employee Financial Meeting 88

Critical Mention

JUNE 13, 2018

When a company faces a crisis, its CEO must step up and restore his or her organization’s PR image in a crisis. Strong leadership and a carefully-crafted crisis communications strategy can help a company recover its image and earn back its audience’s trust. Until next time! Critical Mention. Jolie Shapiro.

Company 87

Company Banking Crisis Facebook 87

5W PR

APRIL 29, 2020

Integrated marketing communications take all of the various marketing channels and strategies, interconnects all of them, and then combines them with one message. It’s due to integrated marketing communications that the consumers can have a seamless experience with the organization.

Strategy 97

Strategy Communications Advertising Advertising 97

Prohibition

JANUARY 14, 2022

For this reason, it’s important to have a diverse group of staff members involved in the development of your PR Crisis Plan. What is Consumer Sentiment? What is the current perception of your brand among consumers? Make sure to observe the most up-to-date consumer sentiment towards your brand.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Karen Freberg

MARCH 11, 2020

That’s where having experience in crisis communication comes into play. The best thing you can do is take a leadership role in the situation. In fact, it is sometimes harder since you have to do a bit more in clarifying any questions, create new content that is consumable. Am I worried?

Social Media 92

Social Media How To Media Resources 92

PRSay

OCTOBER 25, 2017

Market research is vital to understanding how target audiences consume info,” said Haworth. She also believes that one of the best ways to reach rural Americans is in their community. This type of planning includes making sure that your team is communicating well internally, too. “If A new era of crisis communication is upon us.

Social Media 89

Social Media Conference Media Corporate 89

5W PR

APRIL 13, 2020

It’s a way to demonstrate to an audience that the brand or the executive emphasizes thought leadership and helps the brand establish itself as an industry expert and as a voice. Having a list of contributed bylines that have been by a professional is an excellent tactic for any public relations strategy.

Trade Shows 88

Trade Shows Policies Writing Strategy 88

Shift Communications

FEBRUARY 23, 2016

This couldn’t be farther from the truth: owning up to and apologizing for a mistake takes courage and is a true sign of leadership. What makes up an effective public apology, anyway? It’s showing true remorse and a genuine willingness to help those affected most. Take the Amtrak derailment in Philadelphia from last May, for example.

Publicity 60

Publicity Crisis Consumer Financial 60

PRSay

MARCH 23, 2018

Similarly, companies can anticipate many of the resources they’ll need if a crisis strikes. Before you obtain help, get to know qualified crisis advisers: outside legal counsel, crisis communications experts, and specialists such as forensic accountants and cyber experts.

Corporate 79

Corporate Communications Crisis Management Crisis 79

Prohibition

DECEMBER 13, 2021

A crisis in an organisation can jeopardise a major product line or business unit, negatively impact the financial performance of the firm, and negatively impact the health and well-being of consumers, workers, neighbouring communities, or the environment. Setup a crisis communication team.

Crisis Management 62

Crisis Management Crisis Financial Reputation 62

Communications Conversations

AUGUST 21, 2018

I get to work with so many different types of media on a daily basis – from tech outlets to both long- and short-lead lifestyle/consumer publications, to national and local news stations. We all get out into the field on a regular basis to meet with our store leadership, identify great Blue Shirt spokespeople and meet with reporters.

Sports 113

Sports Retail Local Report 113

Stephen Waddington

DECEMBER 30, 2019

This covered the glass ceiling, pay gap, lack of mentorship opportunities and stereotyped expectations of leadership style, where leadership is usually seen as a masculine trait. Offices are predominantly structured around masculine way of working and doing things and around masculine behavioural and leadership patterns.

Government 103

Government Education Print Ethics 103

PRSay

OCTOBER 12, 2016

When Volkswagen disclosed the news, the conversation spread and was visibly seen as a “scandal” in the automotive community. Proactive enterprises have planned ahead by creating comprehensive crisis communications plans. While the nature of a crisis hasn’t changed (i.e. quintillion bytes of data every day.

Big Data 60

Big Data Crisis Communications Data Crisis 60

Katie Paine's Measurement Blog

JULY 20, 2023

To convince someone to get vaccinated, not only do you have to counteract their relatively normal inclination not to get jabbed in the arm, but you also have an uphill battle against the misinformation they consume. NewsGuard estimates that today there are more than 415 websites spreading myths about COVID-19.

Chemicals 52

Chemicals Brand Branding Survey 52

Landis PR

JANUARY 16, 2024

Photo Courtesy of Pixabay Note: This is a reposted blog by our Public Relations Global Network Partner, Gábor Jelinek, Executive Director. For the original blog, please visit here. Independent PR agencies usually seek membership in a regional or global PR network primarily because they want to expand their reach and do more business.

Agency 59

Agency Internal International Meeting 59

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications 64

Communications Conference Policies Internal 64

Landis PR

OCTOBER 11, 2023

By Sean Dowdall Landis Communications is proud to be hosting the Public Relations Global Network’s (PRGN) international membership conference, representing more than 50 communications agencies from around the world in San Francisco from October 18 – 20.

Communications 52

Communications Conference Policies Internal 52

PRSay

MARCH 23, 2021

Absolutely,” I told them, because everything I put in those emails is designed for the public to consume. In terms of external communications, it’s fielding requests from “60 Minutes” to local news channels, giving [reporters] as much access as we can. Should I use what’s in the email?”

Crisis 86

Crisis Employee Trade Shows Local 86

5W PR

JANUARY 31, 2024

This is especially effective for consumer technology products. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise. This can include investors or customers.

Technology 78

Technology Product Launch Crisis Management Case Study 78