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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

These insights form the foundation for our infographic – a must-see for any PR pro! And 40% of social media news consumers expressed concerns about getting news on social media that is inaccurate, low quality and politically biased. 7 Reasons Traditional Media is Still Relevant in PR 1.

Media 102
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Crafting a Robust Communications Strategy to Propel 2024 Company Growth

Landis PR

Utilize a mix of content types, such as blog posts, videos, and infographics, to keep the audience interested and to cater to different preferences. Leverage Public Relations: Public relations will significantly amplify your communications strategy. Create Engaging Content: Content is the vehicle that carries your brand message.

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What is Technology PR?

5W PR

This is especially effective for consumer technology products. Crisis Management PR: Addresses and mitigates potential damage to a tech company’s reputation during challenging situations or crises. It’s important to have a plan in place before a crisis might arise.

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2024’s Top 5 PR Trends: What to Watch

Newsfile

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? In contrast, ChatGPT offers conversational, personalized responses and creates original content just for you. Focus on Video Content : Video is the most popular and effective media format.

Trends 105
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Healthcare Communication Strategies During Pandemic

5W PR

Noting that companies have a diversity of employees, healthcare communication pros should develop multigenerational internal communication strategies. The strategies should incorporate formats like infographics, short videos, or short posts through communication channels like intranet feeds, desktop, mobile apps, and emails.

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The Transistor Radio and the Dawn of Mobile Media

Waxing UnLyrical

We’re at the top of the funnel here, looking at the people who consume your content. Then we started to mix up the editorial formula, 500+ words, infographics, video and presentations. This means you also have to be looking at how your content is being shared, because that, in large part, can determine how and by whom it is consumed.

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Why Content Marketing and Public Relations Need Each Other

Sword and the Script

Owned media had clear implications for an earned media strategy – and beyond the conventions of just crisis communications. It used to be that the salespeople, knew far more about a vehicle than the consumer ever could. Today, those sources go far beyond pricing guides like Kelley Blue Book or reviews like Consumer Reports.