Does B2B marketing respect their prospect’s time?
Sword and the Script
MARCH 19, 2024
Much of the content B2B marketing produces overpromises and underdelivers – and that happens when we consider company needs before customers “Caring, when it comes to marketing, is respecting one’s time,” says Gary Vaynerchuk. “I I think we don’t respect consumers’ time.” It’s especially true in B2B marketing.
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