Karen Freberg

AUGUST 9, 2020

I have been thinking about writing this post for some time. There’s no better way to say it then simply this: Academic organizations and conferences are facing extinction. As a professor, I have been an active member and contributor at academic conferences from my times as a PhD student to a professor in the field.

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Conference Education Groups Community 96

ImPRessions - Crenshaw Communications

AUGUST 17, 2022

Obviously it’s important to know who is writing about ad tech and identify the different beats – from social media marketing to streaming to data privacy or brand safety. Top Ad Tech Conferences For PR Exposure. Add Adweek, AdAge, AdExchanger and Digiday into your daily rotation for a better understanding of the industry to start.

Conference 319

Conference Privacy Leadership Data 319

ImPRessions - Crenshaw Communications

JULY 27, 2021

I learned the basics of PR tactics, like the different parts of a press release and how to write one, but now that I’m in the industry I consider pitching one of the basics of what we do. Conferences and awards are a part of a strategic PR program. Some jobs involve more writing, others involve more research.

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Conference Pitching Agency Writing 368

ImPRessions - Crenshaw Communications

SEPTEMBER 16, 2022

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. can also use conferences to elevate people lower down on the totem pole that still have ideas to share, ones that might have otherwise gone unheard.

Leadership 295

Leadership Industry Conference Trade Shows 295

PR Fuel

AUGUST 19, 2020

If your small business can write a concise, well-thought-out press release for your event, it may get coverage. This article will tell you how to write a press release for an event to get coverage and tell your brand’s story. How to Write a Press Release for an Event. Remember, this is news writing. The Basics.

Writing 98

Writing How To Small Business Engineering 98

Critical Mention

SEPTEMBER 9, 2018

PRSA’s 2018 International Conference, taking place next month in Austin, TX is an event PR pros look forward to every year. Read below to learn about the all-star speaker line up and the top reasons to be excited about the conference: It has an incredibly relevant theme. We are excited about attending ourselves! The speakers.

Conference 66

Conference Crisis Management Survey Big Data 66

Solo PR Pro

DECEMBER 22, 2020

There’s typically no department conference budget or boss urging you to attend the latest networking event on behalf of the company. That’s why PR conferences and events are one of the best ways to hone your skills so you can bring even more value to your clients. 10 PR conferences you can’t miss in 2021. Who doesn’t want that?

Conference 58

Conference Content Marketing Community Education 58

ImPRessions - Crenshaw Communications

JULY 14, 2021

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. As the conference and awards manager, I am tasked with helping our high-growth tech clients build speakers’ bureaus. Create a leadership positioning.

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B2B Company Case Study Conference 334

Inbound PR

JULY 8, 2023

Last week, I attended the European Women in Tech conference in Amsterdam. The best way for me to reflect is by writing. Writing is my way of thinking and learning and I'm getting back to it more and more as well. Writing is my way of thinking and learning and I'm getting back to it more and more as well.

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Conference Writing Brand Branding 115

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

These might include specific stories in top-tier publications; speaking opportunities earned at key conferences; social media shares, and other indicators of progress against goals. The post Writing The Killer PR Plan appeared first on Crenshaw Communications. Plan initiatives by quarter.

Writing 130

Writing Comparison Product Launch Leadership 130

PR Fuel

JULY 14, 2021

Learning how to write press releases can help you reach and appeal to your target audience. Here are the nine tips you need when learning how to write a press release. Before you learn how to write press releases, it’s important to consider what you want to write about. Not sure where to start?

Writing 76

Writing How To Media Guidelines 76

PRSay

JUNE 19, 2018

In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. When I started giving speeches at PR conferences, I was guilty of this. And of course you should speak and write in a voice that’s consistent with your brand.

Writing 83

Writing Pitching Course Conference 83

PRSay

OCTOBER 23, 2019

PRSA presented Richard Dreyfuss with its inaugural Civic Engagement Award yesterday during the 2019 International Conference in San Diego. Teach them to form and write clear thoughts and opinions. We need to remember the process due to any human being in any decent society.”. Be comfortable with civil discourse.

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Conference Education Ethics Internal 95

PR Fuel

FEBRUARY 4, 2022

In this article, we will discuss how to write a press release for business. Every press release should have an angle that makes it interesting to the press and public, but you need to be sure you write your press release from an appropriate perspective. That’s what press conferences are for. Use the Most Newsworthy Angle.

Writing 52

Writing How To Report Pitching 52

PRSay

JULY 31, 2019

Woodward, who is an associate editor at The Washington Post , a Pulitzer Prize-winning journalist and the best-selling author of 19 books, will deliver the opening keynote address at PRSA’s 2019 International Conference in San Diego on Oct. Do a comprehensive look at what you’re trying to write about.

Journalism 108

Journalism Conference Internal International 108

PRSay

JULY 25, 2018

Ann Handley starts each day by writing an email to herself. For the Boston-based content strategist and digital marketer, it’s one way that she practices what she teaches: making writing a habit. In her daily emails to herself, “I don’t write about anything in particular,” said Handley, who will be the General Session speaker Oct.

Writing 74

Writing Conference Internal International 74

Onclusive

NOVEMBER 8, 2023

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 195

Training Media Training Reputation Crisis Communications 195

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2022

While some events are pay-to-play, meaning a company has to sponsor the event to secure a slot, there are plenty of conferences that are open to all in the industry. can also use conferences to elevate people lower down on the totem pole that still have ideas to share, ones that might have otherwise gone unheard.

Leadership 170

Leadership Industry Conference Trade Shows 170

PRSay

OCTOBER 9, 2017

During her General Session today at the PRSA 2017 International Conference in Boston , Arthur had encouraging words for budding entrepreneurs. She invited several Conference attendees to pitch their business ideas. Arthur said that she’d write up the best-sounding company in an article for Forbes , where she is a contributor.

Conference 86

Conference Pitching Film Construction 86

Waxing UnLyrical

FEBRUARY 6, 2013

We’d stayed in touch, and met up again in 2008 at that year’s PRSA International Conference. That particular conference saw many firsts. So when Kami asked me if I’d write a guest post for her, there was no way I’d say “no.” Just write. To just write. And just write.

Writing 108

Writing Blogging Conference Creativity 108

PR Fuel

NOVEMBER 16, 2020

Learning how to write a news release is an essential part of your marketing plan. Writing a press release is easier than you might think. Instead of creating a lengthy blog post, you’ll want to write content that’s concise, clear, and attention-grabbing. Instead, have a plan before you start writing.

Writing 60

Writing How To Examples Consumer 60

PRSay

AUGUST 8, 2023

Marketing and communications professionals have been embracing and experimenting with artificial intelligence to generate content, a new survey by The Conference Board and Ragan Communications finds. Among marketers and communicators surveyed, misinformation, inaccuracies and legal uncertainties are top concerns regarding AI.

Study 78

Study Communications Conference Survey 78

PRSay

NOVEMBER 12, 2019

Intrado Digital Media was a proud sponsor of the PRSA 2019 International Conference in San Diego on Oct. Without changing how we write, publish or use press releases, expecting ever-increasing returns borders on insanity. We’ve been issuing press releases for well over a hundred years — since a train accident in 1906 , to be precise.

Writing 91

Writing How To Print Corporate 91

Onclusive

AUGUST 22, 2017

The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Today’s PR pro is responsible for ideating, writing/editing, pitching, placing, and then promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JULY 30, 2020

You can write a funding announcement press release in your sleep. . You figure out how any press conference, panel, or client event can make a good photo opp for social media and marketing materials. . The words “angel,” “cloud,” and “streaming,” mean something different to you than to most people in your family.

Privacy 308

Privacy Conference Advertising Advertising 308

Onclusive

AUGUST 9, 2021

PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Today’s PR pro is responsible for ideating, writing, editing, pitching, placing and promoting executive thought leadership articles for not only the CEO, but also other senior executives.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

MARCH 18, 2022

In ad tech PR, we might write releases that detail new hires, acquisitions, partnerships, or product launches. There’s no real limit to what we can write a release about, as long as it’s newsworthy. . In PR , we often draft, edit, and distribute press releases to announce news about our companies or clients. Distribution .

Media 296

Media Local Product Launch Newspapers 296

ImPRessions - Crenshaw Communications

AUGUST 4, 2023

But I do know something about interviewing experts, which is often the basis for B2B comms writing. SMEs are a valuable resource When you’re writing to advocate on behalf of a third party, as PR teams often do, you must lay out the strongest possible argument in the first draft. Imagine you’re at a session at an industry conference.

Interviews 296

Interviews How To Reddit Journalism 296

PRSay

NOVEMBER 30, 2021

Each spring for several decades now, members of PRSA’s Counselors Academy (CAPRSA) — the Professional Interest Section designed by agency leaders for agency leaders — gathered for an annual conference to share best practices and talk shop. and chaired Counselor Academy’s 2021 conference. Be brave. Photo credit: sean pavone ].

Agency 86

Agency Leadership Conference Groups 86

Solo PR Pro

JUNE 28, 2016

We are heading into peak conference season (including the Solo PR Pro 2016 Main Event ) so it is a great time to strategically prepare so that you get the get the most from your conference experience. Before attending any conference, you should be clear on your purpose for going and what you intend to get out of it.

Conference 40

Conference How To Meeting Travel 40

Waxing UnLyrical

NOVEMBER 9, 2015

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. But it takes time and commitment to identify an actionable noble cause, establish a voice and gather fans,” write Debbie Wetherhead and Mandy Roth for PRSA. Good morning from Atlanta!

Conference 40

Conference Internal International Leadership 40

PR 20/20

OCTOBER 30, 2018

There’s a conference for that, and you’re invited. Registration for the inaugural Marketing Artificial Intelligence Conference (MAICON) is now open. Machine-Assisted Narratives and the Science of Writing. MAICON will also offer five workshops preceding the conference on Tuesday, July 16.

Conference 45

Conference Marketing Case Study Hotels 45

MaccaPR

MAY 23, 2016

Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. Attendees at the Health Academy conference had the chance to engage with a panel discussion led by three influential health care reporters, Kimberly Leonard from U.S.

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Conference Healthcare Marketing Crisis 80

PRSay

DECEMBER 20, 2023

These can be earned by attending conferences, seminars and workshops; writing articles about PR/communications; serving on your PRSA Chapter’s board; mentoring APR candidates; serving as an APR panel reviewer, and more.

Publicity 165

Publicity Case Study Ethics Study 165

Communications Conversations

AUGUST 14, 2015

Earlier this week, I was at the Florida Public Relations Association Annual Conference and #SoloPR Summit in Orlando. The conference was one of the better run events I’ve ever attended. I’m not writing this to complain. I’m just writing based on some observations at the event. Or, to drum up sympathy.

Conference 60

Conference Industry Google Analytics 60

Critical Mention

OCTOBER 25, 2021

The second season ended in thrilling fashion, with Kendall Roy, Logan’s son, double-crossing his father in a shocking press conference where he was supposed to take the fall for a company scandal, but instead implicated his father in the scandal and a host of cover-ups and illegal activity.

Media 162

Media Fashion Television Radio 162

Stern + Associates

NOVEMBER 4, 2022

Fall conference season is in full swing! Once at a conference, I was unexpectedly asked to present our program results to a client’s board. If there is a key stat or point I want to remember to tell, I’ll write it down on a paper or have bullets on a screen. Logistics are set. Speakers are prepped. Some people meditate.

Energy 103

Energy Conference Hotels Storytelling 103