Onclusive

AUGUST 9, 2021

Media Training. With the reach of today’s media formats and the explosion of publications, media training is important for a much larger number of people in an organization. PR professionals are now responsible for training a growing number of executives.

Training 370

Training Media Training Reputation Crisis Communications 370

Onclusive

AUGUST 22, 2017

Media Training. Particularly time consuming for PR people at startups who must train a quickly growing number of C-Suite executives and first-time founders, media training is a must for anyone who will be in contact with the press. Check out our list of the best PR conferences to attend in 2017.

Media Training 397

Media Training Crisis Communications Conference Training 397

ImPRessions - Crenshaw Communications

JUNE 20, 2019

A great panel evening should have a provocative (non-promotional) topic, free food and cocktails, panelists from key media and influencers, and a plan for creating assets like video, bylines, blog posts, and white papers after the event. Media training. For a deeper dive on putting on stellar panels , see this earlier post.

Agency 188

Agency Publicity Media Training Training 188

MaccaPR

MAY 23, 2016

Whether you’re a healthcare marketer or not, here’s an inside look at what any communicator could take away from the Conference: Breaking Down the Complex. Attendees at the Health Academy conference had the chance to engage with a panel discussion led by three influential health care reporters, Kimberly Leonard from U.S.

Conference 80

Conference Healthcare Marketing Crisis 80

PRSay

MARCH 19, 2020

Social distancing, quarantining and an increase in working from home have moved many face-to-face meetings and conferences to video chat platforms. Below are my tips on how to ace these interviews; most of which also apply to online meetings and conferences. Make sure your home network can handle a video call.

Interviews 204

Interviews Video Meeting Skype 204

ImPRessions - Crenshaw Communications

SEPTEMBER 15, 2020

If you’re waiting on a conference line and the journalist is first to join, it’s good to introduce yourself and thank them for taking the time to talk. If a lack of focus is a frequent problem for a given spokesperson, it’s worth a media training session to heighten their comfort level and preparation for future conversations.

Interviews 208

Interviews Media Construction B2B 208

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

Status calls can offer a way to showcase new ways of enhancing media relations activities. Conference and award submissions, social media support, media training, analyst relations, long-form content development, research and events may apply here. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

ImPRessions - Crenshaw Communications

OCTOBER 26, 2022

Status calls can offer a way to showcase new ways of enhancing media relations activities. Conference and award submissions, social media support, media training, analyst relations, long-form content development, research and events may apply here. Showcase your offerings.

How To 156

How To Meeting Case Study Survey 156

Stuart Bruce

JUNE 24, 2014

Last week I spoke at the FutureComms14 conference and one of my remarks during the panel discussion on the ‘Anatomy of the Modern Communicator’ sparked quite a bit of feedback, both online and in subsequent offline discussions. public relations social media Training online PR PR training'

Social Media 158

Social Media Media Training Media Training 158

Barokas

MARCH 16, 2020

Worldwide, society, business and the things many take for granted (conferences, face-to-face meetings, food service, travel, schooling) have been upended. Repurposing content and presentations slated for conferences that have been cancelled or postponed, so they can be leveraged in new ways that help drive business results. .

Communications 88

Communications Case Study Conference Resources 88

Stuart Bruce

OCTOBER 6, 2016

The majority of in-house comms people gain their social media education and insight from conferences and events (50%) and seminars and roundtables (50%), which has grown significantly by 18%. Over half of agency people require more digital/social media training (53%). Digital PR training.

Training 119

Training Digital PR Media Training Education 119

Cision

AUGUST 10, 2015

Around 200 people gathered for PRNews’ Big 4 Conference in San Francisco to learn about rising marketing and PR trends, strategies and tactics for Facebook, Instagram, Snapchat and Twitter. Training Employees to Be Social Sellers and Brand Ambassadors: According to HubSpot , 90 percent of people believe brand recommendations from friends.

Training 120

Training Employee Social Media Company 120

PRSay

MARCH 9, 2017

It was five and a half hours before a news conference was held. Meanwhile, social media posts from the affected police agencies were weak and sporadic, as were any attempts to simply post statements to their official websites. Since 1994 he has specialized in writing crisis communications plans and media training.

Crisis Communications 147

Crisis Communications Social Media Crisis Communications 147

Ishmael's Corner

OCTOBER 19, 2014

If you think the media training helped Brad, think again.”. I’m thinking we take a pass on producing name badges for the press conference.”. “Brad finds staying on message can be a challenge.”. Decrypted. “If Client Phrase. “Is the article available in the hardcopy?”. Client Phrase. “I’m

Agency 143

Agency Media Training Conference Training 143

Solo PR Pro

NOVEMBER 23, 2015

How to Offer Media Training to Your Clients – This post provides a media training primer outlining what constitutes good basic media training materials and advice for considering when to hire a professional media trainer. goals, objectives, strategies/tactics, etc.)

Media Training 40

Media Training Training Survey Conference 40

Barokas

APRIL 23, 2020

Use this time to comb through your media, influencer, analyst, conferences and awards lists, and bring them up to date. If your spokespeople aren’t getting enough interview time with the media right now, take it as an opportunity to refine their skills. Set up a media training 101 or refresher.

Crisis 88

Crisis Product Launch Media Training Interviews 88

wiredPRworks

JANUARY 3, 2018

CoryWest Media’s services include marketing audits, scalable content marketing plans, personal and company-wide LinkedIn makeovers, event marketing strategies and production, executive coaching, and customized live or online social media trainings.

Trends 40

Trends Insurance Insurance Marketing 40

wiredPRworks

OCTOBER 19, 2015

On October 22 and 23, ISHMPR will host its annual Fall Conference where attendees will learn what’s new in healthcare marketing, hear success stories, visit with exhibitors, and network with their peers all in the fun and unique setting of the Discovery Center at the world-famous Brookfield Zoo. Hope to see you there!

Healthcare 53

Healthcare Marketing Conference Training 53

wiredPRworks

SEPTEMBER 21, 2017

CoryWest Media’s services include marketing audits, scalable content marketing plans, personal and company-wide LinkedIn makeovers, event marketing strategies and production, executive coaching, and customized live or online social media trainings.

Insurance 40

Insurance Insurance Marketing Conference 40

Contently - Strategy

JANUARY 26, 2023

Citigroup Delivers Keynote at Industry Event Speaking engagements are a favorite way to deliver thought leadership narratives at industry events or conferences. Those candidates may already have a strong social media following or network with which they can share the content you create together. Create a content plan.

Leadership 126

Leadership Content Marketing Healthcare Google 126

PRSay

JUNE 28, 2022

A press conference can be a risky way to convey information to the media and the public, particularly during a crisis. According to media reports, authorities have repeatedly corrected official statements about the shooting after those statements were contradicted by new information. Department of Justice to investigate.

Conference 172

Conference Crisis Training Public Affairs 172

Prohibition

OCTOBER 12, 2019

Probably the greatest issue we help clients tackle in our media training sessions is to avoid slipping into complicated industry-specific jargon. We have been giving formal media training to professionals of all descriptions for over 20 years. Practice does, in our experience, make perfect. 9) AVOID JARGON.

Interviews 48

Interviews Media Media Training Training 48

PRSay

NOVEMBER 2, 2017

By the end of the course, the students are creating videos, leading mock news conferences and developing crisis communications plans. Oppe also invites local media and corporate executives to discuss current events and provide media training and other practical skills.

Communications 104

Communications Case Study Training Reputation 104

wiredPRworks

NOVEMBER 11, 2016

Here's a podcast that will fill you in and a conference that will bring you up to date. Thanks so much to Geno Prussakov for the opportunity to present ideas at the conference - and to Heidi Sullivan of Cision and Julianna Vorhaus of TapInfluence for being such fun hosts!! What do you need to know about #InfluencerMarketing?

How To 63

How To Brand Branding Local 63

Reputation Us

JANUARY 13, 2016

With smart phone cameras and a population plugged into social media 24/7, an incident can go viral in minutes — landing police in less- and moderately populated regions in the news quickly too. Step #4: Provide media training for your key personnel. The S.W.O.T. It should transform the S.W.O.T

Communications 60

Communications Crisis Reputation Local 60

PRSay

JULY 17, 2018

If you can’t drive over and do sit-down meetings with people beyond the client contact, ask for video conferences. She said to work even harder to get face time in, even if it’s only on FaceTime. Make yourself an indispensable part of their team,” she said. You can’t view this approach as yielding immediate results — you’ll quit too early.

Media Relations 115

Media Relations Meeting Pitching Conference 115

Prohibition

JANUARY 24, 2022

Our crisis management team controls a firm’s reputation by preparing company leaders and other spokespeople for media interviews, town hall meetings, and press conferences, as well as identifying ways to better control the narrative. We offer communication spokesperson training support.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

Communications Conversations

OCTOBER 18, 2017

Last Saturday, I had the great honor to keynote the eighth Minnesota Blogger Conference. Yet others have become partners or professors in our new sparked social media training. I say “great honor” because this is an event I co-founded with Missy Voronyak years ago. From our first, small event in CoCo St.

Blogging 60

Blogging Airlines Hotels Social Media 60

PRSay

APRIL 19, 2019

Maybe you want to dedicate more time to training or attend a conference. If you write it down and block out the time, then you are more likely to do it. Maybe you’ve wanted to block out more creative time during your week. Maybe you want to cut back on work and reclaim your family time.

Hotels 127

Hotels Training Viral Pitching 127

Waxing UnLyrical

SEPTEMBER 2, 2011

media train and coach spokespersons. Heck, there have been times where I’ve been nothing more than a glorified assistant to a CEO at a conference… And I’m sure we’ve all been there. Among other things, we: work with executives to help navigate crisis situations. write speeches and manifestos. serve as spokespersons.

Publicity 79

Publicity Media Training Conference Journalism 79

Mindful Marketing

FEBRUARY 15, 2017

If you don’t have executives who have the time or wherewithal to speak at conferences, don’t do a speaking program just yet. If you want media relations but none of you have ever spoken to the press, be sure your agency can conduct media training. Do you need messaging and branding help? Crisis communications?

Agency 50

Agency Crisis Communications Measurement Analytics 50

Prohibition

APRIL 23, 2020

Knowing who your spokespeople are and what they should say in case A, B, C, or D happens, knowing if you should run a press conference, how you should deal with criticism on social media, and how quick you should be to respond. Working out all the possible scenarios and having a plan is essential.

Crisis 62

Crisis Telecommunications Reputation Crisis Communications 62

PRSay

JUNE 7, 2018

Recently I spoke about media pitching at a conference where many of the speakers were journalists. With this in mind, I warned the audience that I was going to say things that some of these journalists might disagree with, even though my job is to help communicators build better relationships with them. How is this possible?

Media Relations 67

Media Relations Pitching Media Conference 67

Waxing UnLyrical

JULY 3, 2013

Image: UOregon Conference Services via Flickr, CC 2.o. Imagine you’re at a party. And imagine you’re a people person (if you aren’t already). Now imagine someone asks you the classic party get-to-know-you question: “What do you do?”. I am flexible on rates, depending on client/project/budget.

Marketing 100

Marketing SEO Writing Engineering 100

ImPRessions - Crenshaw Communications

OCTOBER 12, 2021

Is there a worse feeling than sitting on a conference line or Zoom call waiting for someone to show up? Media prep didn’t stick. Formal media training can be helpful for executive spokespersons who are new to giving press interviews or who need a quick prep for a new announcement or tricky situation. Someone is a no-show.

Interviews 309

Interviews Product Launch Radio Media Training 309

Communications Conversations

DECEMBER 29, 2020

A few years ago, Jamie Plesser and I started sparked, a social media training program. By starting a conference series with a friend. Many, many years ago, Missy Berggren (now Voronyak), started the MN Blogger Conference. At the time, it was incredibly thrilling to start a conference from scratch. *

Industry 88

Industry Conference Creativity Training 88

ImPRessions - Crenshaw Communications

MAY 8, 2018

Whether your PR team secures a keynote speaker gig at a conference or a TV interview for your CEO, media and message training are key. For a deep dive on media training , see our earlier post. Going into an interview with no knowledge of the reporter or outlet can end in disaster, especially in a corporate crisis.

Corporate 195

Corporate Training Reputation Media Training 195