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The 15 Best PR and Marketing Conferences to Attend in 2020

Onclusive

Conferences and other gatherings of like-minded marketing professionals provide key learning opportunities, introductions to others who can help you hone your craft, and team-building experiences unlike any other. There are two pressing topics plaguing today’s PR professionals – and this conference covers both of them.

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The 10 Best PR & Content Marketing Conferences to Attend in 2019

Onclusive

Attending conferences can not only be an effective way to sharpen your skills, but can provide you with lots of networking with other PR and marketing pros navigating our evolving industry. If you’re in search of PR and marketing conferences to attend in 2019, AirPR has pulled together a definitive list of the best and the brightest.

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10 Takeaways From PRSA’s 2018 International Conference

PRSay

Austin, Texas, was the backdrop for PRSA’s International Conference this past week. Here are 10 takeaways from this most important industry conference: 1. On storytelling: “Be a storyteller first and a PR person second.” — Ann Handley , partner, MarketingProfs. Props to PRSA for a stellar conference.

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Performance Storytelling: Norton Lifelock CMO, Ty Shay, Provides a Roadmap

Onclusive

Shifting from traditional marketing and communications to the concept and model of Performance Storytelling isn’t easy. Norton Lifelock’s CMO Ty Shay recently keynoted AirPR’s Growth PR Conference and shared a roadmap for success in this new era of media, marketing, communications and measurement. . Enter Performance Storytelling.

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International Conference Preview: 5 Questions With Journalist Laura Ling

PRSay

20, Ling will share more of her story as a keynote speaker at the PRSA 2019 International Conference in San Diego. In an interview with PRsay, Ling offered her thoughts on news readership, storytelling platforms and appreciating the little things in life. You’ve worked in multiple mediums — podcasts, web series, television.

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How to Tell Your Company’s Innovation Story

Stern + Associates

Identify the Voices Your company’s innovation story is just that – a story – so it’s important to identify the right storytellers within the organization. A few questions to consider when identifying your storytellers: What’s your CEO’s version of the story? How does the story serve both internal and external audiences?

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Creating a Video Storytelling Strategy That Gets Results

PRSay

But one surefire way to stand out from your competition is with excellent video storytelling. I’ve spent more than 20 years honing video storytelling skills with my team at MediaSource. So when you’re considering video storytelling, here are four key steps, from strategy to assessment: 1. Evaluation.