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Digital PR spend increases significantly, but still not enough investment in training

Stuart Bruce

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. It’s the fourth annual Digital PR and Communications report the PRCA has produced. More education and training needed to acquire digital PR skills.

Training 119
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Make These 4 Edits To Your Digital PR Outreach

Buzzstream

Podcast interviews: Share any speaking videos you have (from conferences/webinars) or a previous podcast interview that is not a competitor to the show you’re pitching and has a different topic. As PR professionals in 2020, we end up wearing many hats – hey, no one said it was easy though. . Don’t have any?

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Top Takeaways – 2015 Solo PR FPRA Conference Recap

Solo PR Pro

Just some of the Solo PR Pro community who joined us in Florida. Conference highlights. This conference was chock-full of outstanding presentations from highly revered speakers, including many members of our own Solo PR community. Solo PR PRO member, Arik Hanson, in action. Not a Solo PR PRO member yet?

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The State of PR Measurement

The Proactive Report

At the PR News Measurement conference last week in Washington DC I was disappointed to discover that 70 percent of the attendees surveyed prior to the event had not heard of the Barcelona Principles. Katie Paine got the same result in an informal survey of attendees at the 2017 PRSA Northeast District Conference, PRXNE.

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Get Inspired by Solo PR at the FPRA Conference—Whether Here or Afar

Solo PR Pro

The Solo PR crew works hard and plays hard, and we’re doing plenty of both at Solo PR Pro’s main event activity for 2015—the Florida Public Relations Association (FPRA) Conference, taking place this week (August 9-12, 2015). 7 New Digital Trends Re-Shaping PR – Arik Hanson, Principal, ACH Communications.

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Where To Find Public Relations Entry-Level Jobs

Doctor Spin

Some marketing agencies offer PR services alongside their marketing offerings, providing opportunities for entry-level PR roles. Digital marketing- and social media agencies. With the rise of digital PR and social media marketing, agencies specializing in these areas often hire entry-level PR professionals.

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Traditional PR doesn’t work anymore

Axia PR

To be sure, traditional PR still has a place at the table. Everything from influencing public perception with outstanding marketing campaigns and developing effective crisis communication strategies to holding news conferences and organizing successful events falls under the umbrella of traditional PR.