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Effective Crisis Communications Strategies for Travel and Tourism Companies

Ronn Torossian

The travel and tourism industry is highly susceptible to various PR crises, ranging from natural disasters and political instability to health outbreaks and safety concerns. When a crisis occurs, the reputation and viability of travel and tourism companies can be severely impacted.

Tourism 195
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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

Consumer spending is taking flight, and travelers are eager to rediscover the world after a period of grounded dreams. But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice.

Travel 78
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How a travel agent got on television

PR for Anyone

See how Patricia Mickus, travel agent, used her expertise in travel and current events (a hurricane) to land in the media. PR Client : Patricia Mickus, Simple Luxuries Travel. Successful PR Topic : Using her expertise in the travel industry. Joining us is the co-owner Simple Luxuries Travel Patricia Mickus.

Travel 130
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5 comms approaches for travel agents to gain clients

Agility PR Solutions

There are many ways that travel companies gain your attention. You may have seen a commercial for travel and it made you start thinking more about taking that trip. The post 5 comms approaches for travel agents to gain clients appeared first on Agility PR Solutions.

Travel 147
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The New Customer Journey: How Live Video Is Transforming the Travel Industry

Contently - Strategy

Stephen Oddo launched the tour company Walks in 2010. As part of a pre-launch test, Oddo and his co-founder signed up for Second Life, an online virtual world, and digitally traveled to famous landmarks and monuments in Italy. The travel and hospitality industry has been slower to adopt live video than industries like tech or gaming.

Travel 144
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Marriott’s Aynat Ravin on real-time insights and data in the travel industry

NewsWhip

As restrictions have loosened and the world cautiously begins to open up, it felt like the perfect time to check in and see how one of the world’s leading travel brands is planning for the new journey ahead. . These types of trends inform digital content that Marriott Bonvoy Traveler produces. What’s next for the travel industry?

Travel 109
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Pitches That Placed: How to Pitch Experiences to Travel + Leisure

OnePitch

On this week’s Pitches That Placed, we’re highlighting a pitch from Eleanor Printy , Digital PR Strategist at Journey Further , that landed coverage in Travel + Leisure for a hotel package with an immersive spa experience. It related directly to the readers of luxury travel publications, which we were aiming to target.”. “We

Travel 80