Ronn Torossian

OCTOBER 18, 2017

That being the case, it is time to talk about marketing these companies and what they offer. Buying the tokens for any of these companies does more than making an investment in the company. The post Marketing & Public Relations For Cyber Currency Companies appeared first on 5WPR CEO Ronn Torossian Founder's Blog.

Company 284

Company Publicity Marketing Blogging 284

Ronn Torossian

JANUARY 23, 2024

Back in the day, public relations meant press releases, stuffy press conferences, and companies hoping that their messages wouldn’t get lost in the stack of newspapers on the consumer’s doorstep. However, those days are long gone, and right now, things are quite different.

Social Media 221

Social Media Publicity Newspapers Media 221

Prowly

DECEMBER 13, 2021

I didn’t want to start a public relations company amid a global pandemic. Starting Your Own PR Agency: How to Start a Public Relations Company appeared first on Prowly Magazine. Left to my own devices, I wouldn’t have. We can all agree it wasn’t an optimal time to do so. The post ??Starting

Agency 197

Agency Company Publicity How To 197

ImPRessions - Crenshaw Communications

NOVEMBER 21, 2023

As adtech PR specialists, we know that the sector is increasingly crowded, with companies tackling similar issues across the digital advertising and marketing landscape. It’s a challenge to stand out as an adtech company, especially as a “vendor.” So how can they stand out on a crowded playing field?

Publicity 203

Publicity Marketing Advertising Advertising 203

Sword and the Script

FEBRUARY 28, 2023

Guest post: From short-termism to hard-selling, Kathy Casciani identifies six common, but avoidable, public relations mistakes Public relations (PR) is a valuable part of the marketing mix, and an essential tool when it comes to building trust and authority for your brand or company. (OK OK OK, so I’m biased.)

Company 113

Company Publicity Leadership Pitching 113

The Hoyt Organization

APRIL 7, 2023

For your medical spa to succeed, you have to master public relations and establish your brand. Without professional public and media relations help, getting your foot in the door can be difficult.

Company 89

Company Publicity Marketing Media Relations 89

Onclusive

MAY 12, 2022

“By understanding the business impact of our earned, owned and newswire efforts, we can better shape our broader strategy and make data-driven decisions around the specific content, media strategies, publications, and reporters we want to focus on moving forward. Publication authority, including its reputation and reach. ?

Consumer 370

Consumer Publicity Media Analysis 370

5W PR

JUNE 27, 2022

In the last couple of years, the tools and software in the advertising industry have been rapidly evolving to the point where companies can now utilize a large number of platforms to create highly targeted ad campaigns that are completely automated. Consumer Focused. Contextual Targeting.

Company 88

Company Strategy Publicity Advertising 88

Ronn Torossian

NOVEMBER 16, 2022

Social media platforms have greatly changed the way that companies and their audiences interact with each other lately. On one hand, these platforms have allowed companies to clearly demonstrate their excellent customer service through direct dialogue. The post Responding to Public Criticism appeared first on.

Publicity 195

Publicity Customer Service Crisis Social Media 195

Ronn Torossian

MAY 16, 2022

Public relations is a very useful tool for companies in the tech industry that can help businesses grow and reach consumers. Since technology is an essential element to practically every company in the world, using the right PR strategies can help tech companies maintain a positive brand image with their audiences.

Company 195

Company Strategy Technology Consumer 195

ImPRessions - Crenshaw Communications

JULY 14, 2021

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. Young companies need to find ways to earn endorsements from a reputable third-party.

B2B 334

B2B Company Case Study Conference 334

ImPRessions - Crenshaw Communications

FEBRUARY 23, 2021

Businesses looking to kickstart a PR campaign may shoot for stories in publications like The Wall Street Journal or New York Times. At the same time, every PR plan should include another type of media – relevant trade publications. Trade pubs may seem unglamorous, but they have their own kind of superpower.

B2B 319

B2B Company SMB Automotive 319

Ronn Torossian

DECEMBER 10, 2022

Most people wouldn’t find too many similarities between content marketing and public relations, however, that’s not always the case. In fact, there are plenty of similarities between public relations and content marketing efforts and plenty of ways that companies can utilize both at the same time to generate positive results.

Content Marketing 195

Content Marketing Publicity Marketing Company 195

Ronn Torossian

JUNE 20, 2022

Software as a service (SaaS) companies have a very distinct business model that’s created to increase and ease adoption. However, to do that, these businesses also need to utilize a public relations strategy that will align with that business model. The post Public Relations and SaaS Businesses appeared first on.

Publicity 195

Publicity Software Consumer Strategy 195

5W PR

MARCH 15, 2024

That’s where public relations helps, armed with a slick toolkit of words to construct bridges of trust amid this unrelenting storm. Companies should break it down for them. This fosters trust and positions the company as a reliable guide in this digital odyssey. It’s not just about ticking boxes.

Publicity 146

Publicity Construction Data Crisis Communications 146

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

Digiday One of the top publications for anything brands and media, Digiday has a wide offering of newsletters on topics such as media, marketing, retail, the workplace and more. TechCrunch Even for those who don’t represent technology companies, TechCrunch offers something for everyone. As a bonus, they also offer it in Spanish.

Company 203

Company Trends Case Study Crisis Management 203

Ronn Torossian

JULY 7, 2022

When a company executes the right public relations strategy to create a public relations campaign, it’s likely that the story will start spreading throughout media outlets. The post What Companies Need to do After Generating Media Coverage appeared first on.

Company 195

Company Media Strategy Publicity 195

Ronn Torossian

APRIL 13, 2022

Regardless of the type of PR strategy that a company uses, if its execution is poor, the company will generate unwanted results. Fortunately, with the right execution of the right type of public relations strategy, companies can achieve plenty of success. The post The Types of Public Relations appeared first on.

Publicity 195

Publicity Strategy Company Agency 195

5W PR

OCTOBER 11, 2023

million in 2022, and companies need to be aware of the latest technological and regulatory trends to ensure a baseline organizational readiness to keep the company on strong footing and assuage the concerns of their many stakeholders, namely investors. These companies will have to file an 8-K form with the SEC.

Report 78

Report Company Publicity Banking 78

Agility PR Solutions

JULY 12, 2023

Public relations is, essentially, the umbrella term for effective and mutually beneficial working relationships between a company, its customers and media, as well as the company and other businesses.

Company 78

Company Publicity Media 78

Ronn Torossian

MAY 5, 2022

These younger parents are different from their older counterparts simply because technology became a crucial element of their daily lives, and companies that don’t […]. The post Parenting and Public Relations appeared first on.

Publicity 195

Publicity Mobile Technology Company 195

Agility PR Solutions

JULY 25, 2022

As communicators are aware, brands and businesses face increasing pressure to take stands on a variety of social and political issues these days, but new research from The Conference Board finds that only 10 percent of companies are responding publicly to the recent Supreme Court decision (Dobbs) on women’s reproductive rights.

Publicity 78

Publicity Company Conference Brand 78

Ronn Torossian

MAY 20, 2022

It’s not every day that a company gets the chance to become a household name within its target market, and that’s especially true for Israeli companies. The post Getting Exposure for Israeli Companies appeared first on. Highlighting Strengths Many […]. Highlighting Strengths Many […].

Company 195

Company Consumer Marketing Strategy 195

5W PR

APRIL 3, 2024

Public relations is a powerful tool in a tech startup’s toolbox, fueling rapid growth by molding brand perception, drawing in essential resources, and breeding trust. Tech public relations serves as an amplifier, magnifying the brand’s message and catapulting it into the public eye.

Company 78

Company Product Launch Resources Employee 78

Ronn Torossian

MARCH 9, 2021

Companies that are looking to improve their brand image or get ahead of their competitors in the industry can greatly benefit from public relations and reputation management. For example, with public relations focusing on a company’s reputation, certain strategies can be […].

Reputation 195

Reputation Publicity Tools Strategy 195

ImPRessions - Crenshaw Communications

JANUARY 3, 2024

Crenshaw Communications, a Mod Op company was recently recognized by the New York Chapter of the Public Relations Society of America (PRSA) and the Ragan PR Daily Awards for the agency’s work with sales tech provider Chili Piper.The campaign went beyond day-to-day product PR to recognize Chili Piper’s extraordinary work for Ukrainian refugees.

Software 156

Software Company B2B Agency 156

ImPRessions - Crenshaw Communications

OCTOBER 20, 2021

As high-growth tech companies expand their public relations efforts, they often want the recognition that comes with industry accolades. When a company shows how a known brand like Home Depot or Mercedes has achieved business objectives using a software solution, for example, it gains instant credibility. Awards produced by U.S.

B2B 295

B2B Industry Company Case Study 295

Agility PR Solutions

MARCH 1, 2021

Public relations can be described as the process by which organizations and businesses endeavor to build relationships that are mutually beneficial between them and the general public. The post 3 top benefits of public relations on brand and company growth appeared first on Agility PR Solutions.

Company 117

Company Publicity Brand Branding 117

Ronn Torossian

JUNE 10, 2022

It’s always difficult to see those types of comments but it’s important for companies to properly take care of those types of situations. Through the right public relations strategies, companies can get help in managing any unhappy customers. Communication If […].

Publicity 195

Publicity How To Strategy Company 195

Agility PR Solutions

JUNE 13, 2021

While most Americans have never heard of the term “ESG,” but according to a recent survey from multi-national manufacturing and service companies network SK Group, the majority of U.S. adults say they want to work for a company that places a priority on environmentally sustainable business practices.

Consumer 85

Consumer Company Publicity Survey 85

Onclusive

MAY 4, 2020

The role of public relations is to positively place a brand into news stories. That is why PR is the one function within the marketing organization that is positioned to step up, take a leadership position and have the greatest impact on company reputation during this period. The modern communicator is not just a great storyteller.

Crisis 464

Crisis Publicity Exercises Trends 464

Ronn Torossian

MARCH 19, 2022

This can, in turn, cause long-lasting damage to a company’s reputation, especially if the business doesn’t respond to the situation on time or in the right way. That’s why it’s essential for companies to have a crisis communication plan in place, so they’ll be able […].

Crisis Communications 195

Crisis Communications Crisis Strategy Publicity 195

The Hoyt Organization

SEPTEMBER 28, 2022

For most newly established construction management companies, it can be tough to stand out from the competition. If you’d like your company to establish itself as a market leader in record time, then you need an experienced PR company to light the way. Why Does Your Construction Management […].

Construction 52

Construction Company Publicity Industry 52

Agility PR Solutions

AUGUST 25, 2022

All organizations need to have good public relations. This includes companies that primarily provide PR services. When you run a PR company, you need to be able to prove that you can successfully provide PR services for companies of all kinds, including those who need to improve their PR and those who are seeking to […].

Company 161

Company Publicity 161

Agility PR Solutions

NOVEMBER 22, 2021

The post When is public criticism of companies and their changes valid? Even if it’s the slightest hue changes of a color or the size of a font, people will be talking about it and criticizing the change for days on social media. Given how […]. appeared first on Agility PR Solutions.

Company 85

Company Publicity Social Media Media 85