5W PR

JANUARY 17, 2017

A media impression is a comprehensive calculation of the number of people who have heard about your company within a given time period. For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions. The post How to Measure PR?

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Cision

NOVEMBER 21, 2017

How to do that? Whether your business needs revolve around online, print, television and radio broadcast, or social channels including Twitter, Facebook, Instagram and YouTube, Cision® Communications Cloud will ensure the impactful conversations that affect your brand and industry will never fall through the cracks.

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PR for Anyone

SEPTEMBER 15, 2021

How is your business related to weather, topics, holidays in September. Remember, these are for local media and national television. Also, get your free Blueprint to learn how to do this >> HERE and check out our next events at www.SpeakfromYourPowerLive.com and www.GetPRFamous.com. What to Pitch When.

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PRSay

JULY 1, 2022

In our initial edition of the “Public Relations Handbook,” we discussed how one company had incredibly transmitted information via satellite from the United States to Japan, with a two-way, closed-circuit television between Tokyo and Chicago. Three major broadcast networks dominated TV. New technology, new commitments.

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Handbook Publicity Newspapers Television 161

Doctor Spin

APRIL 4, 2023

How to create a PR strategy that actually works? The Cost of a Poor PR Strategy The Most Common PR Strategy Mistake How To Create a PR Strategy That Takes the Cake Tips for Developing and Implementing an Effective PR Strategy How to Evaluate and Adjust Your PR Strategy Over Time What Is a PR Strategy and Why Do You Need One?

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Strategy How To Hotels Analysis 52

5W PR

JUNE 22, 2018

Whether it’s a television slot or an interview in a magazine, the right PR placements are a critical part of building brand awareness for any business. The steps taken after a PR placement appears can make or break a company’s marketing strategy. This may help to generate more trust and credibility for the company.

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Publicity How To Television Agency 79

Cision

NOVEMBER 24, 2015

Why should your company or agency use social influencers and native content in your PR strategy? Brands, recognizing this shift in popularity, are including stars from YouTube, Vine and Instagram in their television commercials. New companies are making millions from this strategy. Changing Habits. Organic content is PR.

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ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. Here are some of our scariest PR agency tales.

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ImPRessions - Crenshaw Communications

OCTOBER 31, 2022

Today is the day to reflect on the scary moments of PR and how to avoid them – or just enjoy them, knowing that they’ll make a good story someday. PR teams typically have a voice in the selection and preparation of a television media spokesperson for their campaign. Here are some of our scariest PR agency tales.

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Agency Television Radio Pitching 227

Onclusive

JUNE 17, 2020

With circumstances spinning out of control in today’s uncertain business and economic climate, companies are adjusting their marketing strategies to focus on the things they can control. Given the increased emphasis on controlling the narrative, it’s no surprise that companies are turning toward owned media options more than ever before.

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PR Insiders

APRIL 13, 2021

One of the reasons I chose to make my company a “pay-for-performance” model was to ensure clients would leave satisfied. Keep in mind the most important thing is to find a company that you feel understands you and your message, and that you will be comfortable working with. This can make it hard to plan your budget. Happy publicizing!

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Radio How To Public Affairs Print 78

PRSay

DECEMBER 9, 2019

You’re not alone, and it’s because Hollywood is excellent at knowing how to push your buttons. As a PR pro, your goal is to drive great results for your company or client. A massive amount of planning goes into each film and television show, and the principles can be applied to your work as well. Big-budget blockbuster?

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Maxim Behar

JANUARY 28, 2024

Given the fast development in this field, AI has the potential to optimize processes and assist in addressing ethical dilemmas in agencies and companies. And due to the growth of social media in the last 10 years, everyone has access to the opportunity to be a public figure, but not everyone knows how to be one. What risks they see.

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Radio Ethics How To Writing 59

Critical Mention

FEBRUARY 6, 2020

In other words, the “good enough for now” syndrome is quite common—here a some of the most common symptoms: You feel like learning how to use a new tool will take too much time. As an example, the time you spend trying to figure out how to use the tool the way you need is keeping you from being productive in other areas of your job.

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Cision

JULY 12, 2016

In this interview, Joanna discusses the ways television and entertainment brands have adapted to new audience consumption habits, what to do when a crisis hits and how to get started in the communication industry. What are some of the biggest PR challenges television and entertainment brands face? How did you handle it?

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Television Crisis Crisis Management Fashion 120

The Hoffman Agency

MARCH 4, 2024

It’s a platform that puts caring companies in touch with 3 rd year of high school students from priority education groups to help them find their dream job. So, he applied on the platform for several jobs in journalism, television and comedy (his second passion). What’s Viens voir mon taf ? This week, I’ve learned a lot!

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Journalism Television Exercises Education 36

Doctor Spin

MARCH 1, 2024

Various companies, organisations, and institutions have in-house PR teams that hire entry-level PR professionals. Newspapers, magazines, television stations, and online media companies may have entry-level positions in their PR or communications departments. Event planning companies. Technology companies.

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Publicity Public Affairs eBook Nonprofit 52

Deirdre Breakenridge

NOVEMBER 9, 2018

Whether it’s a podcast, presentation, press conference, event, radio or television interview; vocal abilities matter in PR – though not many of us were born with a sonorous NPR-ready sound. For some reason we are all expected inherently to know how to use a microphone, but most people don’t get formal training.

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PR for Anyone

DECEMBER 8, 2022

Are you wondering how to do this? Watch the short 1:30 video below where I tell you how to use new laws in your city or state to pitch the media and land a segment positioning you as the expert in your industry! Attorneys could speak to the legalities if companies don’t do it.

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5W PR

JANUARY 17, 2020

A media impression is a comprehensive calculation of the number of people who have heard about your company within a given time period. For instance, if your company or product was mentioned on a television show that had 1 million viewers, that would count as 1 million media impressions. How to Talk about your Measurement Data.

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Measurement Publicity Television Analytics 78

Cision

OCTOBER 2, 2017

Without really understanding the needs of the audience — which news outlets they prefer, what makes them more inclined to read content from a company, what type of media generates the most interest — it’s impossible to customize and distribute content to the best audience. Use Mobile Destinations. 2 million households classified as Hispanic.

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Maxim Behar

MARCH 27, 2024

Host: Mr. Behar, do politicians know how to express themselves more clearly so that we all understand them because, as you mentioned, these press conferences, which followed one after another, then we journalists tried to get the politicians to translate for us what they said. Let's see how we can compromise.". It's not a big deal.

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Cision

AUGUST 16, 2016

How can you become an asset to your next company or position? Erik Wheater, account executive at Burns360, details his transition from a five-year career in television news to the PR agency life. You recently transitioned from your role in television news to PR. That is surprisingly a great time to pitch!

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Television Pitching Journalism Interviews 120

PR for Anyone

SEPTEMBER 1, 2022

And what I found is people just don’t know how to go get to that next step. I had a client who owns an HVAC company in Dallas, and he took advantage of the heat wave, which was all across the country, and supply chain issues. It’s Christina Daves with this week’s Free Publicity Friday PR Tip. We call it newsjacking.

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PRSay

AUGUST 6, 2019

As Gen Z, individuals born starting in 1997 as defined by the Pew Research Center, replaces millennials as the primary consumer target for many corporations, organizations and brands, PR practitioners must delve into this consumer segment and understand how to effectively engage them for the next 15-20 years.

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Television Instagram Consumer Newspapers 144

Cision

MAY 12, 2017

I’m excited to continue reaching new heights on the campaigns that I lead and to take on a larger leadership role within the company. My promotion is coinciding with Flackable’s move to Center City Philadelphia, so I am also looking forward being a part of the company’s next stage of growth. How can brands overcome this challenge?

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Financial Television Leadership Travel 180

Sword and the Script

AUGUST 4, 2020

The phrase is intended to account for the additional ways a person or company could earn visibility on the web, including traditional news – but more importantly beyond it. The company says the product is a brand-new design and uses both automation and manual curation to build out and maintain accurate contacts.

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PRSay

AUGUST 10, 2020

Coach Wooden was trying to teach his players how to prevent an injury, but he indirectly taught them an important tool to deal with burnout: Be present and be in the moment. No computer, phone, smartwatch, television or music. How novel, right? It’s a time in which we can process our thoughts with few interruptions.

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Exercises Television Meeting Energy 171

Stuart Bruce

JANUARY 7, 2016

That’s the shocking finding of new research by accountancy and business advisory firm BDO and independent membership organisation the Quoted Companies Alliance. The research says that small and mid-cap quoted companies estimate that, on average, 28% of their market value is accounted for by reputation.

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Reputation Company Corporate Crisis Communications 60

PR for Anyone

OCTOBER 18, 2021

How to Be on TV Shows: Pitching a story that almost anyone can relate to is a great way to have your story picked up by a news anchor. Successful PR Topic : How to help the elderly keep their finances organized easily. It’s really a workbook for how to manage important documents and accounts and so much more. Good morning.

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Financial Pitching Banking Retail 130

ImPRessions - Crenshaw Communications

APRIL 12, 2018

By shaping and serving up a unique perspective, expertise, or insight, a young company can gain a competitive advantage over larger and more established companies. If you’re a company founder, you have expertise that others don’t. Here’s more about how to build a resume as a subject-matter expert.

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Leadership B2B Tools Conference 149

Maxim Behar

APRIL 11, 2024

I've seen successful individuals who have achieved remarkable things, own great companies and live comfortably. I studied overseas, and ten years ago, I managed a large American company in Prague. For how long? Many envy others, and even within my company, I sometimes remind them: "Don't envy the competition.

Television 59

Television System Interviews Travel 59

Cision

JUNE 29, 2015

Social media has become so powerful in the media space that some companies like Buzzfeed almost entirely rely on social media as opposed to companies like SEO for the distribution of their articles. The decline of television as a news source pales in comparison with the decline of print, which has been drastically declining since 2013.

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Comparison Television Print Social Media 120

PR for Anyone

JUNE 30, 2022

But PR is an opportunity to share the good things in your company as well. How are you changing the world? What’s a good story about people in your company, things that you’re doing? Yes, that is one component of PR and there are PR professionals who specialize in this area. What are you doing for the community?

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Crisis YouTube Video Industry 130

Critical Mention

OCTOBER 29, 2019

Success in the PR world translates to knowing how to deliver captivating media pitches, interactive campaigns, detailed press releases and more. In addition to learning how to deliver information across all mediums, PR pros must be strong storytellers and know how to navigate and tailor messages to the targeted audiences.

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Radio Television Social Media Sports 92

ImPRessions - Crenshaw Communications

JULY 17, 2017

Internet ad spend surpasses television spend. So, any company who doesn’t already have a plan for how to proceed and how to communicate to customers and stakeholders in the wake of a malware episode should get busy now. Here are some of the most relevant trends for PR. ” Jeff Bezos, are you listening?

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Trends Mobile Advertising Advertising 159

Cision

MAY 11, 2016

In this interview, Brenda shares what she learned from appearing on a reality television show, why you need to work in an environment that motivates you and what skills communication professionals need to be successful. If I was stuck on a desert island, I’d…learn how to fish. What did you learn from that experience? Rapid Fire Round.

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Television Travel Tourism Pitching 120