Agility PR Solutions

OCTOBER 25, 2021

Corporate social responsibility (CSR) is a source of positive public relations. The issues of ethics are relevant to PR. In the global economy, where companies manufacture goods in one part of the world and sell them in another, businesses are expected to maintain high ethical standards.

Corporate 154

Corporate How To Ethics Consumer 154

ImPRessions - Crenshaw Communications

FEBRUARY 21, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. ” In many companies, especially high-growth technology businesses, there have been different standards of behavior for certain employees.

Corporate 272

Corporate Reputation Policies Employee 272

Flack's Revenge

AUGUST 6, 2019

What all these companies have in common is a cadre of leaders ready to stick to their principles and take the heat. In recent weeks, though, that relationship has soured over the company’s refusal to agree to a similar moratorium in another environmentally sensitive region of Brazil and… its failure to meet its anti-deforestation targets.

Corporate 198

Corporate Brand Branding Agriculture 198

Mindful Marketing

DECEMBER 18, 2022

Advertising gaffes, which may reach millions, are much more damaging and difficult to roll back, so why do some of the world’s most creative companies and brightest people continue to make promotional faux pas, and what can be done to avoid them? Some companies suggest such principles in their mission statements.

Advertising 87

Advertising Advertising Ethics Fashion 87

Reputation Us

AUGUST 14, 2023

When the Russia-Ukraine War began with Putin’s actions in Russia in early 2022, many businesses worldwide faced ethical dilemmas. More than 1,000 well-known companies declared their intent to withdraw from the Russian market as a show of unity with Ukraine and opposition to Russia’s actions. It’s beyond disappointing.

Reputation 78

Reputation Corporate Ethics Interviews 78

Agility PR Solutions

DECEMBER 17, 2019

Corporate America is increasingly using AI, and executives anticipate that they will use it even more in the years ahead. The post Companies embrace AI, but execs cite challenges on alignment, ethics appeared first on Agility PR Solutions. And […]. And […].

Ethics 85

Ethics Company Survey Corporate 85

Ethical Voices

OCTOBER 27, 2022

When I started gathering ethics stories for the week, I was sad because I thought it would be a quiet week. While it skirts legal boundaries based on historical contracts, it opens a host of ethics issues – what is fair use and when do we say no? . The new ethics question this week, is what took brands so long to take action? .

Ethics 83

Ethics Corporate Report Technology 83

ImPRessions - Crenshaw Communications

FEBRUARY 18, 2020

Tom Mueller, who interviewed over 200 corporate whistleblowers for his book Crisis of Conscience: Whistleblowing in an Age of Fraud , proclaims this “the age of the whistleblower.”. Just two months ago, luggage company Away grappled with reputation stumbles after employees shared internal messages that unpacked a punitive workplace culture.

Corporate 156

Corporate Reputation Policies Employee 156

Ethical Voices

MAY 8, 2023

She was one of the first people I interviewed when Ethical Voices launched in 2019, and I figured it was time to have her back, particularly because Ethisphere recently released an updated list of the World’s Most Ethical companies. What are the top ethics issues facing companies? We look at five categories.

Ethics 71

Ethics Training Financial Survey 71

Ethical Voices

SEPTEMBER 18, 2023

Joining me on this week’s episode of EthicalVoices is Cheryll Forsatz , the Vice President of Corporate Communications and Public Relations for Ferrero USA. I am a corporate communications and brand strategist with more than 25 years of experience working with global consumer brands. Now the company needs to step in.

Ethics 52

Ethics Product Launch Corporate Consumer 52

Sword and the Script

FEBRUARY 16, 2021

Businesses are increasingly viewed as more ethical and competent than government, media and non-governmental organizations (NGOs). Business is ethical and competent. According to the survey, business was the only institution that respondents classified as both ethical and competent. It’s not about you, your company or products.

Government 134

Government Survey Ethics Media 134

Bianchi Biz Blog

AUGUST 3, 2023

As generative AI tools continue to gain popularity in the workplace, it has become increasingly evident that automotive suppliers need to consider establishing a corporate policy that governs their employees’ use of these tools. Some companies will want to limit the use of AI tools to conducting research or analyzing data.

Automotive 78

Automotive Policies Employee Corporate 78

ImPRessions - Crenshaw Communications

NOVEMBER 8, 2023

The most important corporate function? According to The New York Times, FTX lacked crucial elements of corporate governance, including a chief financial officer, a human resources or compliance department, or a board of directors. ” In other words, it’s all about image. Apparently Bankman Fried took that literally.

Government 227

Government Corporate Resources Ethics 227

Stern + Associates

FEBRUARY 16, 2024

From their height in 2020 and 2021, corporate diversity, equity and inclusion (DEI) initiatives have seen a fall from prominence. What this says is that executives continue to see DEI as important, not just for ethical or reputational reasons but for concrete business reasons.

Communications 104

Communications Ethics Corporate Conference 104

PRSay

SEPTEMBER 18, 2019

Each September, PRSA celebrates Ethics Month, featuring programs presented by the PRSA Board of Ethics and Professional Standards (BEPS). This year’s theme is “Ethics Every Day.” Please join the discussion via #PRethics, and follow along with our ethics-related blog posts, webinars and Twitter Chats throughout the month.

Ethics 110

Ethics YouTube Government Guidelines 110

Ethical Voices

AUGUST 1, 2022

Ken discusses a number of important ethics issues, including: Too many beers – Ethics and client conflicts. Can corporations really be ethical media enterprises? We get into a little bit about ethical dilemmas that we might face in the profession, including in today’s stakeholder driven world.

Ethics 72

Ethics Agency Journalism Corporate 72

PRSay

NOVEMBER 10, 2023

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 163

Ethics Public Affairs Travel Nonprofit 163

Ishmael's Corner

DECEMBER 11, 2018

You may have read how the management consulting firm McKinsey took on an assignment with the South African government and the state-owned power company, Eskom. The post The Ethics of PR Consultancies in “Choosing” Clients appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications.

Ethics 113

Ethics Storytelling Government Company 113

5W PR

JANUARY 1, 2023

One essential element that contributes to the overall reputation of businesses is a corporate social responsibility. Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis.

Reputation 158

Reputation Corporate Policies Ethics 158

ImPRessions - Crenshaw Communications

MAY 12, 2023

Nor do we see evidence of a family or a life beyond the company. She’s a corporate PR archetype. Then there’s the controversial Irena Briganti, who as Fox News’ SVP of Corporate Communications, may be a model who’s closer to home. of Succession fame. Karolina is always putting out fires. Absolutely not.

Communications 193

Communications Corporate Crisis Reputation 193

PRSay

OCTOBER 20, 2023

Focusing on “Today’s Tools, Future Projections and the Ethical Frontier,” PRSA CEO Linda Thomas Brooks moderated the panel featuring: Carmen San Segundo, global communications director of corporate social responsibility and sustainability, IBM; Aaron Kwittken , CEO, Stagwell Marketing Cloud, Comms Tech Unit; Cayce Myers, APR, Ph.D.

Communications 143

Communications Ethics Training Hotels 143

Reputation Us

JANUARY 3, 2020

Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and consumers are actively seeking out companies that are proactive in “doing right”— seeking both a positive impact on society and favorable investment results. In addition, two-thirds would prefer to work for such a company.

Reputation 60

Reputation Corporate Survey Employee 60

PRSay

MARCH 19, 2018

A recurring discussion at Ethisphere’s two-day Global Ethics Summit in New York City was how diversity and inclusion initiatives are changing the way businesses operate, altering everything from hiring practices and internal communications to consumer outreach. Job candidates want to know about company diversity.

Ethics 114

Ethics Internal International Employee 114

Reputation Us

OCTOBER 16, 2023

When individuals or companies overly promote themselves without credible evidence to back up their claims, it can erode trust. Even larger companies like General Electric and Procter & Gamble keep a close eye on these reports, as a negative evaluation from such reputable sources can significantly impact their brand image and sales.

Reputation 167

Reputation Consumer Report Ethics 167

PRSay

JUNE 9, 2021

As Courthouse News Service reported , the Massachusetts case continues a trend of targeting not just drugmakers but also the marketing companies that help them promote their products. As part of that effort to lift Purdue out of Chapter 11, the company’s owners, members of the Sackler family, have agreed to pay a $4.28

Crisis 164

Crisis Ethics Publicity Marketing 164

Mindful Marketing

JULY 16, 2022

by David Hagenbuch - professor of Marketing at Messiah University - ​author of Honorable Influence - founder of Mindful Marketing “ Auditors Cheated on Ethics Exams ”—a recent New York Times headline revealed. Who would cheat on ethics?— The Security and Exchange Commission (S.E.C.)

Ethics 89

Ethics Pharmaceuticals Corporate Financial 89

Stuart Bruce

FEBRUARY 19, 2015

Since columnist Peter Oborne sensationally resigned from The Telegraph with a devastating public critique of what he believed to be its declining ethical and editorial standards I’ve read very little about the role and implications for PR, corporate communications and business. But two wrongs don’t make a right.

Ethics 60

Ethics Journalism Banking Media 60

Reputation Us

SEPTEMBER 20, 2022

We’ve been advocating that companies hire a Chief Reputation Officer (CRO) for years— but don’t just take our word for it. This past July, the World Economic Forum declared a Chief Trust Officer to be the next C-Suite role that every company needs. By the end of 2023, the International Data Corporation ?predicts?that

Reputation 78

Reputation Corporate Policies Ethics 78

Waxing UnLyrical

OCTOBER 2, 2018

Ali, APR, has a 15+ year career in communications and marketing, and is adjunct faculty in Georgetown University’s Corporate Communication and Public Relations program. As September is Ethics Month at PRSA, the discussion revolved around the topic of ethics in PR Measurement. globalsultana (@globalsultana) September 13, 2018.

Ethics 47

Ethics Measurement Reputation Guidelines 47

PRSay

JULY 29, 2022

Tirso Gomez Brumana, corporate communications senior director Latin America at Paramount, said communicators should ask themselves whether a given topic is “worth going out and talking about it. Another emerging trend, especially in Latin America, finds companies and institutions concerned that digital communication is losing its humanity.

Communications 135

Communications Public Affairs Insurance Insurance 135

PRSay

OCTOBER 24, 2018

In 2000, the company had become part of the DaimlerChrysler alliance, but then Mitsubishi tried unsuccessfully to hide defects in its cars, rather than acting ethically by conducting a mass recall. In 2010, Nissan Motor Company had contracted with Mitsubishi in a joint venture to design and produce minicars. to $3.97) per share.

Ethics 203

Ethics Automotive Technology Conference 203

PRSay

SEPTEMBER 27, 2016

One manages digital content for a medium-sized company with an aggressive marketing approach. Both former students are strongly committed to ethical practice. And that’s serious commitment to ethical and effective ecommerce content management and creation. This is a tale of two former students. Real people. Both love their jobs.

Ethics 60

Ethics Advertising Advertising Technology 60

Deirdre Breakenridge

SEPTEMBER 9, 2019

The organizations that live by their values and bring them to life are the companies that will get Millennial attention, the benefits of their purchasing power, and their employment. As a result, businesses are actively working on becoming more socially conscious by placing organizational purpose over corporate mission and profits.

Ethics 218

Ethics Exercises Energy Corporate 218

Sword and the Script

MARCH 18, 2017

News and coverage can contribute to a corporate reputation, but it’s rarely the catalyst. This is where corporate leaders get confused about PR. PR isn’t an event, it’s a process that unfolds over time and contributes to a corporate reputation. That’s the value of a reputation. Good value for money. Meets customer needs.

Corporate 64

Corporate Reputation Brand Branding 64

PRSay

FEBRUARY 7, 2024

While the PR and communications profession has continued to grow, many media companies keep cutting their workforces. Schwartz & Company, which was looking for an account person who knew sports and fashion. The ethical considerations for public relations and journalism have similarities and differences.

Communications 183

Communications Sports Journalism Fashion 183

ImPRessions - Crenshaw Communications

OCTOBER 28, 2020

Yet corporate PR officers also fall victim to inflated or impractical expectations when their internal clients don’t understand what’s possible. Others may have a completely different work style or service ethic, but the point is that it should be communicated at the outset. Never make coverage guarantees. Don’t confuse PR and sales.

Publicity 334

Publicity How To Agency Product Launch 334

5W PR

FEBRUARY 26, 2024

The allure of exclusivity Companies should start thinking beyond just racking up sales and start focusing on how they can help customers curate memories that are going to elevate their buying journey from a simple purchase into a personalized adventure. They crave brands that align with their ethics and contribute positively to the world.

Strategy 78

Strategy Brand Branding Product Launch 78