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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 99
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ICON 2021 Recap: Samantha Radocchia on the Decentralized Operating System of the Future

PRSay

There’s been an evolution of our operating system, says entrepreneur, cultural technologist and author Samantha Radocchia. The operating system of the past was localized, the operating system of the present is centralized and the operating system of the future is decentralized.”. Siloed (company A, B, C).

System 78
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Navigating Media At High-Profile Events

ImPRessions - Crenshaw Communications

Taking time to maintain an organized system of scheduling and information-sharing will make a good impression. Consider The Impact on Local Communities. Any corporate event attendance or sponsorship should consider its impact on the local town or community, particularly if it’s an international gathering.

Media 294
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Find Media Opportunities Beyond Black History Month or Other Observances

PRSay

We reinforce to stakeholders that our organizations believe Black Lives Matter and they should be represented and included in our workplaces and communities. Our audiences gain new insights and understanding about the Black experience in the United States. Then, March 1 arrives.

Media 157
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Establish yourself as an industry expert

PR for Anyone

Part One of ‘Public Relations Management First of all, you have to think about your local market. That being said, there is a huge opportunity to stand out locally. You might not know it, but you are already a prominent figure in your community. But start really watching your local news. That's being newsworthy.

Industry 189
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The Evolution of Variety Stores in the Age of Online Retailers

5W PR

By fostering a sense of community and personalized service, variety stores can create loyal customer bases. Emphasizing local and social responsibility Variety stores can differentiate themselves by emphasizing their local presence and social responsibility.

Retail 78
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Landis 32 Anniversary – How I Donated my $320: Part 3

Landis PR

In 2020, we celebrated Landis’s 30 th anniversary by donating $300 to nonprofits that are part of our team’s communities and support causes close to their hearts. The organization’s Climate Disaster Fund is a $1 billion commitment over the next decade to support communities impacted by the climate crisis.