PRSay

MARCH 21, 2023

In the communications profession, they are now several years into their careers and earning supervisor, manager and leadership roles at agencies, corporations, brands and organizations of all sizes. We need to cultivate communities and have real conversations. Fittingly, a post on leadership appeared from Patrice Sutherland.

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How To Employee Leadership Nonprofit 127

PRSay

OCTOBER 8, 2020

As PR professionals, we have cultivated our voices through our communication and writing skills, and our creativity. We have developed strong community and professional networks, and possess the resourcefulness and leadership abilities to help give others a voice. There are countless ways.

Education 211

Education Writing Leadership Resources 211

Sword and the Script

AUGUST 29, 2017

Marketing may be underestimating the impact of thought leadership on sales, according to a comprehensive study published in June 2017 by Edelman and LinkedIn. While marketers typically associate thought leadership with the awareness stage of the buyer’s journey, the survey shows the influence lasts through sales closure and perhaps beyond.

Leadership 65

Leadership B2B Study Marketing 65

Solo PR Pro

APRIL 23, 2019

For these organizations, seeking strategic alliances serves their goal of making their communities better places to live and work. While that’s lovely and altruistic, it’s also good for business because they know that their needs – access to a robust workforce and customer base – are best served in a thriving community.

Community 45

Community Publicity Construction Television 45

PR Conversations

OCTOBER 28, 2014

The chair of the Global Alliance introduces the Madrid Momentum ( Learning to Lead ) and details four Ps that constitute the cornerstones of PR leadership. The four Ps of public relations leadership. By Anne Gregory, PhD, FCIPR. It allows thinking to mature as consciously and unconsciously we reflect and internalise what has happened.

Leadership 111

Leadership Publicity Government Journalism 111

PRSay

JANUARY 20, 2023

ChatGPT, an artificial intelligence program that can write long, seemingly authoritative responses to human questions, “has been all over my feed, and so I’ve been thinking quite a bit about that,” Egan said. “As Communicators can prepare themselves for that. But also, what some of the challenges are with AI.”

Trends 100

Trends Newspapers Community Ethics 100

Sword and the Script

JULY 11, 2023

In this guest post, Kathy Casciani writes public relations podcasts provide a sound way to work on your professional development while habit stacking – listening while doing routine tasks, such as chores In case you hadn’t noticed, podcasts are having a moment.

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Publicity Small Business Trends Leadership 127

PRSay

JUNE 21, 2022

Our reputation for this approach even led leaders of San Francisco Pride to ask us to lead their communications program for the first real Pride march since the pandemic. Leadership doesn’t come free — it comes at a price. His writing has appeared in Adweek, Forbes, the Dallas Morning News and PRWeek.

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Crisis Communications Course Crisis Communications 175

Waxing UnLyrical

MAY 18, 2015

Building thought leadership is one of the primary reasons companies engage in PR, so that’s our editorial theme this month (in case you hadn’t noticed). So, how do you start building thought leadership in your organization? The Best Way to Measure Thought Leadership. Have a look-see. ” 4.

Leadership 40

Leadership Insurance Insurance Community 40

Onclusive

JUNE 21, 2017

It will set you apart from the 100 other people who only know how to write a press release,” said Iliff. For social amplification, go to your community. When it comes to creating a community around your niche area, it’s best to meet your customer where they hang out, not where you want them to be. Be a part of their community.

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Storytelling SEO Engineering Community 329

Sword and the Script

SEPTEMBER 8, 2020

Some of the studies are surveys I’ve helped field, like the annual JOTW survey , however, most are by contributors or organizations from around the community. Recently I went back through all the write-ups I’ve published on surveys and boiled the results down to these ten. These lay out a pretty good picture of the PR landscape.

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Survey Industry Leadership Study 94

PRSay

APRIL 26, 2021

And even if you issue public statements supporting social justice movements or decrying injustices experienced by specific identity communities, today’s audiences are savvy at reading between the lines. Outline language references related to a range of identity communities, such as race/ethnicity, gender identity, sexual identity, age, etc.,

Education 217

Education Employee Training Community 217

Sword and the Script

FEBRUARY 20, 2024

The vendor community that serves PR has published a handful of reports over the last few months. It’s interesting to me that the PR software community has put so much effort into natural language processing (NLP, which is a precursor to generative AI ) to evaluate sentiment – and yet it’s dead last on this list of metrics.

Report 105

Report Publicity Marketing Pitching 105

Communications Conversations

NOVEMBER 16, 2022

Education for leadership – I’m not sure what word to use for this one exactly (maybe this falls into communication skills), but I think one of the most important skills right now is the ability to educate leadership on social media. Community management. It helps when the trolls don’t know your real name ??.

Social Media 174

Social Media Media Analytics Data 174

Sword and the Script

MAY 18, 2021

Think about how much work that is: try writing a blog post every day – then add two more. Reporters also becoming more analytical about their editorial decisions: 59% percent of reporters indicated that detailed audience metrics – like page views, engagements and demographic data – have changed how they consider stories to write.

Study 165

Study Communications Survey Pitching 165

Deirdre Breakenridge

DECEMBER 4, 2018

The United Nations Foundation (UNF)’s Girl Up campaign, for example, relies heavily on digital platforms such as Instagram , Facebook , YouTube videos, and blogs to encourage youth to advocate for health, education, and leadership for girls everywhere. A new Pew Research Center survey of U.S. Instagram is a great way to reach youth.

Nonprofit 240

Nonprofit Storytelling Instagram Social Media 240

wiredPRworks

SEPTEMBER 11, 2021

Twenty years ago, today, we remember how 9/11 changed the world – and communications. Reflecting on How 9/11 Immediately Impacted Community PR and Communications. We needed to find ways to communicate quickly, accurately and effectively. Producing a letter took time to write, print or copy and mail.

Communications 105

Communications Community Crisis Film 105

Mark My Words

MARCH 13, 2020

Money, hard times and political wrangling are good news for the media (traditional and social) For several years vast teams have been writing algorithms and toxic headlines to ensure that everyone is as outraged as possible and as often as possible whilst mindsets, whatever they might be at any time, are reinforced.

Measurement 78

Measurement Healthcare Leadership Travel 78

Communications Conversations

NOVEMBER 12, 2020

What really differs from one setting to another is the quality of leadership and the resources you have to succeed. I’ll never forget working shoulder to shoulder with the Minnesota Somali community to raise money and pack meals for their people during the East African famine. Along that line, keep your writing conversational.

Publicity 174

Publicity Leadership Corporate Agency 174

PR for Anyone

JANUARY 3, 2024

The emphasis was on navigating emotional and ambiguous environments, making substantial investments, and swiftly bringing advancements to market for the betterment of patients and communities. Despite most of her career being under male leadership, Stacy felt a strong connection to working with both genders.

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Corporate Sports Creativity Internal 130

PRSay

JANUARY 8, 2019

How is your local government benefitting the community? Keeping in mind desired business outcomes to advance your organization, think about stories that will move stakeholders, community members, prospective students and potential donors to action. He speaks, trains and writes frequently on using the power of storytelling to advance.

Storytelling 163

Storytelling Media Nonprofit Government 163

PRSay

APRIL 19, 2021

You’ll see Spin Sucks is on the first page of results — and that we’ve encouraged others to write about it. It’s a discussion we have almost daily in the Spin Sucks Community. She is co-author of Marketing in the Round , co-host of Inside PR and co-host of The Agency Leadership podcast. Illustration credit: pixels hunter ].

Media 197

Media Newspapers Google Energy 197

Stephen Waddington

OCTOBER 16, 2018

It’s also the name of a very special CIPR community project that celebrates its foundation in 1948. Co-creating a story of the CIPR In The Social Leadership Handbook , Julian Stodd describes three levels of narrative: personal stories; co-created stories; and organisational stories. Platinum has been published today by the CIPR.

Handbook 114

Handbook Community Print Writing 114

Stephen Waddington

JULY 6, 2022

Practitioners and academics operate in almost entirely separate communities. Betteke van Ruler borrowed the title of a poplar book on gender issues to describe the situation between the two communities. To facilitate relationships and build trust with internal and external stakeholders and communities.

Publicity 167

Publicity Ethics Training Education 167

Stern + Associates

DECEMBER 8, 2022

Social media is a great tool for executives to advocate for big industry issues and communicate how they’re using their expertise for the greater social good. Step 3: Build a community on the right platform with the right content Based on the target audience demographics, select the right social media channel(s).

Social Media 85

Social Media Strategy How To Media 85

PRSay

JULY 14, 2020

Here are some of the ways transparency plays a major role, whether you’re a PR or marketing organization, a major conglomerate or a community business: Transparency within your team. Even communications-based organizations like social media giants Facebook and Twitter are grappling with issues around transparency.

System 157

System Community Social Media Policies 157

PRSay

JUNE 3, 2020

Now is the time to use our skills, talents and influence to shape future conversations on race and race relations in our varied communities. Write a letter to the editor. If you prefer social media, then write a post or submit an article to your Chapter’s blog. But now, it’s time to get to work.

Local 143

Local Community Conference Writing 143

PR Conversations

NOVEMBER 22, 2023

As a passionate advocate of reflective practice and lifelong learning, it’s always useful to look back at my previous writing/thinking. Craft skills in 2008 – such as writing or editing – were an entry point for many, expected by employers, and readily supplied by educational institutions.

Education 52

Education Reputation Leadership Interviews 52

Deirdre Breakenridge

SEPTEMBER 25, 2017

“Some of our fellows are working on ideas in retail, cryptocurrency and logistics with the potential to be major businesses – but we also have fellows who are writing novels about tech. My structured sabbatical centered around three focus projects: Writing my first book and launching a pre-order campaign. I write more about that here.

Writing 171

Writing Journalism Travel Meeting 171

Communications Conversations

MAY 12, 2020

For starters, she was a VP before her 30th birthday–she has natural leadership abilities. Don’t be afraid to jump into the deep end of leadership. So many people aspire for leadership roles, especially at younger ages. I absolutely cherish my time at Sun Country and fast track to leadership.

Airlines 116

Airlines Travel Local Leadership 116

PRSay

JANUARY 15, 2021

Organizations and individuals celebrate this observance by volunteering in communities as part of the MLK Day of Service. However, more often, we mark the day by flooding social media, blogs and websites with well-known, inspiring quotations from Dr. King’s speeches, sermons and writings.

Community 160

Community Policies Employee Blogging 160

PRSay

MAY 8, 2018

In one class, we were asked to write a release based on a police report. She worked full time, had her own home office and served in a leadership role. Judy, how did you feel when Karlie assumed leadership roles in the Georgia Chapter? Karlie: Writing is still key, along with planning and being organized.

Leadership 159

Leadership Conference Local Internal 159

Solo PR Pro

DECEMBER 20, 2022

There’s a whole community of like minded people you can lean on to achieve your goals. I focus on thought leadership writing for corporate executives, faculty and other leaders in higher ed, technology and global manufacturing. Each assignment requires defined blocks of uninterrupted time — writing time.

Resources 77

Resources Energy Small Business Corporate 77

Sword and the Script

JUNE 15, 2021

I’ll even take that a step further: if you aren’t in direct contact with customers in writing content, you are probably just making it all up. less-than half (48%) participate in online communities with their audience. As a result, B2B marketing writers turn to analytics and social media to inform their writing.

Survey 116

Survey B2B Marketing Interviews 116

Sword and the Script

OCTOBER 25, 2022

The role has required expansion of the previous need to be a generalist who is knowledgeable on business topics, to being one who can effectively take on a business leadership role where needed.”. More responsibility given the pandemic, working remotely, leadership being asked to speak out on social issues, DEI, and ESG.”.

Communications 120

Communications Crisis Internal International 120

wiredPRworks

MAY 23, 2022

Before I looked at the other entries, I decided to write up a Top 10 Ways to Quickly Become a LinkedIn Expert entry that won second place, and became a popular post on Wired PR Works. Get recommended as an expert resource by asking those who value your insights to write a recommendation that promotes you [and them!].

LinkedIn 52

LinkedIn How To B2B Social Media 52

ImPRessions - Crenshaw Communications

OCTOBER 6, 2017

Thought leadership is a common term in most B2B public relations programs. We examine these questions on behalf of clients and have a blueprint of sorts for developing and supporting thought leadership in a company executive or expert. But what does it really mean, and which qualities make a successful thought leader?

Leadership 149

Leadership Trade Shows Healthcare Education 149