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The #PRStudChat Community Joins Together for “Ethics – The Heart of Leadership” Twitter Discussion on September 13th

PR Expanded

Our community of PR students, educators and pros will join together for a dynamic Twitter chat on “Ethics – The Heart of Leadership.” ” We welcome as our special guest and co-moderator, Kirk Hazlett , APR, Fellow PRSA, who will lead the community conversation on the values and fundamental beliefs that guide our behaviors and decision-making process. Be sure to also visit our LinkedIn Group to share your ideas.

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How to build community during the current global pandemic

PR Daily

This means considering the mental and physical health of their teams, their safety, the economic health and safety of their communities and the survival of the cities they live in. Engage your professional community. Empower your team to support the community.

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How Trinity Health’s ‘It Starts Here’ campaign is boosting vaccine awareness in underserved communities

PR Daily

Hospitals and health care institutions have a crucial role to play in this struggle to get as many shots into arms as possible, though misinformation, skepticism, mistrust and inequalities remain major barriers to overcome—especially in communities of color.

Celebrating the PR Profession’s LGBTQ Community

PRSay

Let’s recognize the power of public relations to shape ideas and forge opinion,” said Galloway, vice president of communications for Wells Fargo Bank and chair of the PRSA 2020 International Conference. “PR You can connect with him on LinkedIn. Thought Leadership LGBTQ Pride Month

5 tips for building strong social media communities during difficult times

PR Daily

During these difficult times, more people are appreciating the value of real community, not just the number of likes on a post. To build stronger social media communities, try these five tips: 1. Your efforts can go a long way toward building a loyal community.

Brands Must Show They Understand and Respect the LGBTQ Community, PRSA Webinar Panelists Say

PRSay

Featuring some of the country’s leading LGBTQ communications professionals, the event covered how PR practitioners can engage with and support the LGBTQ community. It is not enough to just speak up for one marginalized community on one topic,” he said. “We

LinkedIn lays off 960 employees, Marriott and Hyatt announce mask requirement, and Walmart to close for Thanksgiving

PR Daily

LinkedIn lays off 960 employees. The company’s chief executive, Ryan Roslansky, wrote in a message to employees : LinkedIn is not immune to the effects of the global pandemic. CRISIS LEADERSHIP BOARD. — Marriott International (@MarriottIntl) July 20, 2020.

Spotify and LinkedIn to launch social audio apps, YouTube refuses employee request to remove rap song with anti-Asian lyrics, and Netflix touts plan for net-zero carbon footprint

PR Daily

Hello, Communicators: Just days after the conclusion of its multi-year internal investigation into its ‘Dieselgate’ emissions scandal, Volkswagen announced a campaign that will rebrand the embattled automaker as “Voltswagen” to emphasize its renewed focus on electric vehicles.

Five Observations Gained from Starting an Online Community

Waxing UnLyrical

In October of last year, I launched an online community called Agree, Disagree, or Qualify. Building an online community doesn’t happen overnight. Discussion builds communities. The community builds upon itself by testing claims and commenting on those claims. The more discourse that takes place, the more others engage and the larger the community becomes. Communities co-create their own culture. Photo: Provided by ADQ Community.

Magenta Nation: Healthcare and Income Inequality

Scott Public Relations

Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook. The growing wealth gap among citizens is a major public policy concern for the United States.

Homebound? Turn Your Kids into Smart Voters

Scott Public Relations

Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook. Are you home with kids and running out of things to do?

A New Take on Free Speech, Part 2

Scott Public Relations

Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook. Are Confederate statues anti-American?

Magenta Nation: Healthcare and Climate Change

Scott Public Relations

Learn more about healthcare PR, insurance PR, and technology PR in Scott PR’s Einsight blog, and follow Scott Public Relations on LinkedIn , Twitter , and Facebook. There has never been a brighter spotlight on the subject of climate change, and the threat it poses to the world.

Monday Roundup: PRSA 2015 International Conference

Waxing UnLyrical

I’m here for the 2015 PRSA International Conference where there’s absolutely no shortage of awesome speakers this year. Putting More Thought Into Practice: Thought Leadership Lessons to Build On. Why: “A thought leadership platform can produce significant results and impact reputation, relationships and revenue. What do you hope to learn at the PRSA 2015 International Conference? Good morning from Atlanta!

WeWork to lay off 2,000, Deloitte marketing report reveals ‘experience debt,’ and LinkedIn debuts employee engagement features

PR Daily

Work with your internal comms counterparts now to foster a thriving, transparent culture, so that when disaster strikes, you don’t have to add that to your list of cleanup duties. RELATED: Deliver powerful leadership messaging in a digital landscape ]. LinkedIn introduces page features to boost employee engagement. LinkedIn also limits the notification feature to once a week, so exuberant brand managers don’t spam employees with company news and highlights.

Navigating the aftermath: Top 10 communication trends for 2021

PR Daily

RELATED: Join Ragan's Communications Leadership Council, exclusively for leaders in employee and internal communications ]. Communicators, as the eyes and ears of internal and external audiences, can play a major role in sharing data and opinions that will help avoid missteps.

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Healthcare and the Environment

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. There has never been a brighter spotlight on the subject of climate change, and the threat it poses to the world.

Healthcare and the Wealth Gap

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. The growing wealth gap among citizens is a major public policy concern for the United States.

The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

At the recent annual meeting of communicators from PR Boutiques International, Robert Hernandez, professor at the USC Annenberg School of Communication, spoke about how the exciting new virtual reality technology can completely change our perception, and the implications that carries for communications. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Technology has constantly altered how we communicate since the beginning of civilization.

Building Your Brand for Public Relations

Scott Public Relations

You don’t need to share material about yourself all the time, but a good way to start is engaging with the community that already exists and making yourself familiar to them while building associations with yourself and that subject. Finally, if becoming a thought leader or influencer in your field is a goal for you, consistent engagement with the industry community may ultimately build that status for you.

What Makes News ‘News’

Scott Public Relations

Michael Grimaldi described these elements in “What Makes News” for PR Boutiques International. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Journalists have long been the “gatekeepers” of news and information in society. Today, tools such as the Internet and social media have given millions more people the power of mass communication, and reduced the influence of professional journalists to set the agenda.

How PR Pros Can Build Epic Personal Branding For Corporate Leadership

Rock the Status Quo

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. For some companies, it’s by choice; some lack internal vision and progressive marketing expertise; and for others, it’s the result of compliance issues and legal directives. Three Essential Ways to Help Corporate Leadership Build a Personal Brand Online 1.

Being a Successful Communicator For Your Team

Scott Public Relations

By helping the leadership convey the overall direction and mission of the company, they can bring employees together to pursue common goals and demonstrate to them the value that their work brings for the organization overall. Communicators can shape internal messaging to give employees a better understanding of their purpose and make their message resonate from the top down. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+.

Brands celebrate International Women’s Day, Hollywood Foreign Press issues DE&I commitments, and 60% of Google searches are on a mobile device

PR Daily

Here are today’s top stories: Brands celebrate International Women’s Day. Many social media and brand managers are tweeting messages of empowerment and inspiration for International Women’s Day. CRISIS LEADERSHIP NETWORK.

The Misinformation Age: Misinformation, Lies, and Communications

Scott Public Relations

professor at the University of California at Irvine and author of the book “The Misinformation Age: How False Beliefs Spread”, explained at the annual meeting of PR Boutiques International that understanding how false beliefs propagate may lie in defining “belief” as a social phenomenon. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. “A lie can travel halfway around the world while the truth is still putting on its shoes.”.

Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

Central Reach provides access to the necessary electronic medical records, while Company and Industry News connects to HR and community event information. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency.

Advancing Healthcare’s Abilities: ABS Virtual Office

Scott Public Relations

Central Reach provides access to the necessary electronic medical records, while Company and Industry News connects to HR and community event information. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Technology is rapidly changing the nature of healthcare: its capability, delivery, and efficiency.

What Makes News ‘News’

Scott Public Relations

Michael Grimaldi described these elements in “What Makes News” for PR Boutiques International. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Journalists have long been the “gatekeepers” of news and information in society. Today, tools such as the Internet and social media have given millions more people the power of mass communication, and reduced the influence of professional journalists to set the agenda.

The Real Value of Virtual Reality for Healthcare PR

Scott Public Relations

At the recent annual meeting of communicators from PR Boutiques International, Robert Hernandez, professor at the USC Annenberg School of Communication, spoke about how the exciting new virtual reality technology can completely change our perception, and the implications that carries for communications. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Technology has constantly altered how we communicate since the beginning of civilization.

Resilient Power in Home Healthcare

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare.

Avoid Alienating Your Audience

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Of course we measure the positive results of our content programs. But it’s also important to know when your work is counterproductive, when it is alienating your target audience. To find out if your audience dislikes your activity, consider these recommendations in “ 7 signs your audience hates your engagement strategy.”. Any brand, no matter how big, can have a post on social media go unnoticed.

Avoid Alienating Your Audience

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Of course we measure the positive results of our content programs. But it’s also important to know when your work is counterproductive, when it is alienating your target audience. To find out if your audience dislikes your activity, consider these recommendations in “ 7 signs your audience hates your engagement strategy.”. Any brand, no matter how big, can have a post on social media go unnoticed.

The Misinformation Age: Misinformation, Lies, and Communications

Scott Public Relations

professor at the University of California at Irvine and author of the book “The Misinformation Age: How False Beliefs Spread”, explained at the annual meeting of PR Boutiques International that understanding how false beliefs propagate may lie in defining “belief” as a social phenomenon. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. “A lie can travel halfway around the world while the truth is still putting on its shoes.”.

Mitigating Adverse Childhood Events

Scott Public Relations

They may be being raised by a grandparent who works multiple jobs to put food on the table and to pay at least a portion of the tuition at this school that is the lifeline for these children – a community where they have safety, security, love, inclusion, and a solid education. Please think about what you can do to help these children and their school communities. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+.

Resilient Power in Home Healthcare

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. The changing climate and resultant increase in natural disaster events is driving home how crucial energy is for healthcare. Hospitals and physicians’ offices face obvious problems when intense heat or storms knock the power out, but there are less obvious victims in those who are switching to home healthcare.

How Important is Fake News?

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. The focus on fake news’ impact almost exclusively on politics might lead some to disregard it as irrelevant. But recent events are revealing that fake news can be weaponized against far more than politics—a new analysis of social media criticism of Star Wars: The Last Jedi found that more than half of negative content came from Russian troll and bot accounts on Twitter.

Building Your Brand for Public Relations

Scott Public Relations

You don’t need to share material about yourself all the time, but a good way to start is engaging with the community that already exists and making yourself familiar to them while building associations with yourself and that subject. Finally, if becoming a thought leader or influencer in your field is a goal for you, consistent engagement with the industry community may ultimately build that status for you.

Proving Your Success in Public Relations

Scott Public Relations

Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Public relations has always been a bit of a murky field when it comes to measuring success. But that is changing in the modern era of digital PR. Technology is giving us ways to track the success—or failure—of campaigns and activities like never before. Yet there is a danger of getting lost in the noise of too much data.

This Is Our Lane: Why Gun Control is a Health Issue

Scott Public Relations

These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Father-daughter time: That’s what my husband and daughter shared during an evening at a country Western bar, enjoying one of their favorite bands.

This Is Our Lane: Why Gun Control is a Health Issue

Scott Public Relations

These are human (beings) who are dying, members of our community who are dying in senseless tragedies and we can do something about that.”. Follow Scott Public Relations on LinkedIn , Twitter , Facebook , Pinterest , and Google+. Father-daughter time: That’s what my husband and daughter shared during an evening at a country Western bar, enjoying one of their favorite bands.