Reputation Us
DECEMBER 14, 2022
As we move toward a new year, ReputationUs encourages keeping your organization’s good reputation at the forefront of your business initiatives. Our annual list of Eight Reputation Enhancement Actions to Take offers guidance for the year ahead. Action 8: Insure Reputation Risks.
PR Daily
JANUARY 6, 2018
We’ve identified seven areas where health insurers can benefit from use of video content in their marketing strategies: 1. To show how insurers’ plans are a good fit for members and prospects, video can offer website tours, promote mobile apps and highlight member discounts and perks. The health insurer used video to announce the promotion and explain how to take advantage of the perk: 2. Many common insurance terms are difficult to understand.
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PR Daily
APRIL 9, 2020
Here are today’s top stories: Insurance companies issue refunds and credits. Allstate, Geico, American Family Insurance and Liberty Mutual are giving consumers credits and refunds for their vehicle policies as the number of customers on the road has dropped with stay-at-home orders.
Reputation Us
JANUARY 13, 2020
In other words, there are clear indicators that “reputation earthquakes” are coming this year. Just as communities have disaster plans, organizations must be prepared for shocking events in order to ward off a full collapse. What if painful and destructive aftershocks to the company’s people, customers, and community can be mitigated through preparation? 2020 REPUTATION “EMERGENCY PREPARATION KIT”. Take a deep breath everyone. 2020 will be a wild ride!
wiredPRworks
JUNE 8, 2016
I'm excited to present LinkedIn social selling marketing strategies for financial services and insurance pros at MDRT's annual conference in Vancouver!! My ties to the life insurance and financial services industry run deep – going back to being a national sales trainer for a life insurance company. Barbara Rozgonyi to Present LinkedIn Marketing Strategies for Insurance Pros at MDRT Conference. It's almost here!
NewsWhip
JUNE 10, 2021
Building a framework for reputation management: Christopher Rivera @ Samsung. Christopher Rivera, Director of Reputation & Risk, Samsung Electronics America. Chris Rivera has led as the Director of Reputation & Risk at Samsung Electronics America for more than three years.
PR Daily
AUGUST 16, 2019
We’re also thinking through the broader issues related to gun violence and things we should do to help create safer communities. Vulture recently published an article detailing the work of a team of data researchers for startup SpottedRisk, which “plans to sell ‘disgrace insurance’ to entertainment companies and commercial brands, making the risk of celebrity downfall as quantifiable and reimbursable as that of floods and car crashes.”.
ImPRessions - Crenshaw Communications
JANUARY 19, 2017
One of the quickest ways to understand an organization’s reputation is to look at its response to a consumer complaint. A company can spend millions on a brand reputation campaign, use high-powered PR agencies, and reap the benefits of CEO thought leadership, but if unhappy customers hit a brick wall instead of help, those investments may be squandered. Crenshaw Communications imPRessions public relations reputation customer relations customer service PR
ImPRessions - Crenshaw Communications
AUGUST 22, 2018
The incident didn’t get a lot of attention, but you can bet it mattered to the people who count – the local community. The best way to understand a company’s reputation — and its values — is to look at its response to customer reviews and complaints. A business can spend millions on brand reputation and community service. But a reputation can unravel quickly when a public-facing employee mistreats a customer.
Scott Public Relations
JUNE 26, 2020
Untrue content published online can destroy reputations, businesses, relationships, and even peace of mind. If people slander or harass others – suggesting someone is involved with a murder, for example – they are responsible for the reputational damage that is done.
Reputation Us
APRIL 17, 2019
In addition to developing and editing content for RepUs, she works with the team to provide strategic planning and ad hoc support for clients seeking to enhance , protect and defend their valuable reputations. Hutchison focuses on business development for ReputationUs, by cultivating partnerships with companies and nonprofits who seek to enhance , protect and defend their valuable reputations. Casey Boggs. President. Jennifer Holzapfel-Hanson. Content Manager. Judith M. Hutchison.
PR Daily
DECEMBER 12, 2022
Pugh & Tiller PR: Raising Awareness for ProNavigator, the Google for Insurance. IMA Financial Group: Who will insure the metaverse? Daniel Zielinski: Insured Retirement Institute. UScellular: Cause Marketing & Community Relations. Community Relations Campaign.
PR Daily
MARCH 31, 2020
Here are some ways to tell that story to help bolster your reputation and build trust. Following the 1906 San Francisco earthquake and subsequent fire, Fireman’s Fund Insurance was devastated. First, it conveyed that the insurer was still open for business.
PR Daily
OCTOBER 26, 2022
Pugh & Tiller PR: Raising Awareness for ProNavigator, the Google for Insurance. IMA Financial Group: Who will insure the metaverse? Daniel Zielinski: Insured Retirement Institute. . UScellular: Cause Marketing & Community Relations. Community Relations Campaign.
Reputation Us
JANUARY 11, 2016
Here are eight forecasts for this year from the firm — presented as potential strategies for managing your reputation. Data security must be heightened to avoid Health Insurance Portability and Accountability Act violations that can negatively impact your organization’s reputation. Health care organizations have shorter lead times to address issues and preserve their reputations. Article originally published in the Portland Business Journal on January 5, 2016. link].
Reputation Us
SEPTEMBER 7, 2016
” If your financial institution is in need to safeguard itself and its reputation from potential issues, we’d welcome your outreach: PR@LTpublicrelations.com. That’s why a crisis communications plan must be developed first before the inevitability of a data breach, a cyberattack or internal fraud sinks the credit union’s valuable reputation. “I’ve We’re in a crisis and we need your help,” Anthony Huey, president of Reputation Management LLC in Sarasota, Fla.,
ImPRessions - Crenshaw Communications
SEPTEMBER 29, 2020
Educational content is particularly useful for any category with a long purchase cycle and steep learning curve, like software or insurance. These issues seem arcane for anyone outside the industry, but they’re hot-button topics in the ad tech lane because the community is rushing to adapt.
Waxing UnLyrical
MAY 18, 2015
Building a lasting quality reputation through content marketing and social media takes consistent, concerted effort.” Content Marketing: Without Community, It’s Only Half the Equation. ” I explain why community engagement is an incredibly important part of building thought leadership in this recent WUL post. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.
PR Daily
AUGUST 10, 2021
They told powerful stories, protected their organization’s reputation, navigated uncertainty during the pandemic and more—and they delivered success for the organizations or clients. Church Mutual Insurance Company, S.I. Community Relations Campaign.
PR Daily
JUNE 16, 2021
Here’s how brands that have the highest marks on environmental, social and governance issues earned their reputation. It’s a problem that is increasingly falling in the lap of communicators, particularly as it pertains to brand reputation. Insurance: State Farm.
PR Daily
SEPTEMBER 14, 2018
Improve health literacy and optimize digital signage communications with these five strategies: [FREE DOWNLOAD: How to manage online feedback and brand reputation]. Clarify insurance terms and connect people to the right coverage. Studies have shown that not understanding basic insurance terminology makes it difficult for people to select the right coverage under the Affordable Care Act. Let’s tackle health literacy once and for all and move our health care system forward.
Stephen Waddington
JULY 16, 2021
Companies that have invested in their local communities during the crisis continue to benefit from a reputational dividend. This gives rise to a range of issues including health and safety, insurance, London weighting, and other issues.
PR Daily
JANUARY 10, 2020
The specialty insurer Axis, seeking to publicize its stepped-up efforts on climate-risk mitigation, started its campaign internally and touched all the bases on its way to a coordinated rollout. I serve as chief communications officer at Axis, a leading specialty insurer and global reinsurer.
PR Daily
AUGUST 13, 2019
In this digital environment, all avenues lead to content,” Ehrhart says, “and the quality of your content is important, but when it comes to building a company’s reputation on Facebook, I would lead with the following three focus points: authenticity, transparency, and an ‘others-centric’ approach.”. As an example, one of Aflac’s key audiences on Facebook is the childhood cancer community,” he says.
PR Daily
OCTOBER 8, 2018
Organizations that take a stand for something and publicly express an interest in helping their communities and customers are becoming highly favored among employees and consumers. Aflac and the Power to Do Good, Aflac. · #GiveAToast, Canadian Tire and Community. Noble Energy Social Investment Program Leverages Community Partners, Programs and Impact, Noble Energy and GroundFloor Media. Community Affairs. Corporate-Community or Nonprofit Partnership. ·
PR Daily
JULY 18, 2018
Crisis or Reputation Management. Weather, Power and Fire: Managing Reputation in a Safety Crisis Situation, SaskPower. Total Transparency: How a Campaign to Promote a 24/7 Visitation Program in a Chemical Plant in Southeast Brazil Became an Effective and Engaging PR Tool for the Local Community and Government, Unipar Carbocloro and Medialogue Digital. Racepoint Global and Massachusetts Association of Insurance Agents. GiveAToast, Community Toronto and Canadian Tire.
PR Daily
FEBRUARY 18, 2021
We have ignored, excluded, and disappointed members of our community and staff. As we guide the organization through this crucial process, we will listen to and partner with members of the community.
PR Daily
NOVEMBER 20, 2020
We wanted to do this through thought leadership with the business community, the chamber [of commerce], and nationally, as a forward leader in thinking about water in the West.”. You also have a community of customers and partners whose voices your company wants to magnify.
PR Daily
JANUARY 24, 2022
State Farm is one company that won’t be advertising at the Super Bowl, however—despite airing its first-ever Super Bowl ad in 2021, the insurance company has decided to spend its efforts creating a TikTok challenge instead.
PR Daily
MAY 21, 2020
Communicators must also delve deeper to learn why a business might be inflicting harm on its own CSR reputation: a legacy of structural inequality that excludes diverse employees.
PR Daily
DECEMBER 5, 2017
Health has announced plans to buy insurance giant Aetna for $69 billion, a deal likely to reshape health care in the United States. Communicators will be scrambling in the coming weeks to explain the effects of the proposed acquisition on consumers, health care employees and communities nationwide. On the other hand, consumer advocates fear the deal could limit choice by making it more difficult for new organizations to compete with bigger, more established insurers.
PR Daily
NOVEMBER 12, 2020
Community Relations Campaign. IW Group: McDonald’s Asian American Community Engagement. APCO Worldwide and North Carolina Community College System: Your Hire Education. APCO Worldwide and North Carolina Community College System: Your Hire Education.
Sword and the Script
SEPTEMBER 18, 2018
Today, she works for ALM Media , a publisher which grew its roots in trade publications for the legal community, but now owns titles beyond just legal including financial services, insurance, and consulting. It’s not part of reputation management for the business but for you. RW: I work with Family & Community Somerset County (FCSSC) and it has opened my eyes to the need for care in our community.
PR Daily
MAY 4, 2022
Andrew Bowins is known for his work in large, complex multi-national organizations managing difficult and highly sensitive brand, reputation and communications issues. The group of 27 industry experts will guide the editorial focus and programming for this year’s events, taking place Nov.
PR Daily
SEPTEMBER 17, 2021
Broader adoption of these policies could significantly benefit local communities, as talent—and economic opportunities— disperse to a wider area. The letter is just the latest example of how companies are trying to bolster employer reputations and woo new workers in a competitive market.
Mark My Words
OCTOBER 25, 2021
Yet no single piece of BrewDog marketing has generated the amount of complaints and conversation as John Lewis’ latest spot for its insurance. Certainly, there must be many more people who now know that John Lewis does home insurance who didn’t before. Involve the communities who have a stake in the issue but remember that not one of us can speak for all of us on the things that matter most.
Communications Conversations
JANUARY 13, 2017
And, she’s got a great reputation as a valued counselor over at Blue Cross Blue Shield of Minnesota. It’s all growing and changing so fast, but the biggest driver for us (and I’d argue for anyone doing health care, or at least health insurance) is focusing more on the consumer. Historically, health insurance companies (like many areas of health care) are very B2B focused.
PR Daily
JUNE 6, 2018
Community Engagement. Crisis Communications and Reputation Management. GiveAToast, Community Toronto and Canadian Tire. Racepoint Global and Massachusetts Association of Insurance Agents. The digital communications and social media industries are always changing. Those who innovate stand out. We searched for the most talented and creative campaigns across a variety of industries. More than 100 organizations shared their success with us.
PR Daily
JUNE 16, 2021
Also: Antitrust advocate becomes new FTC leader, National Parks manage crowds on Twitter, and Whole Foods offers rainy day insurance. The holiday also offers an opportunity to get creative when sharing stories of how employees and other stakeholders are stepping up to serve the community.
PR Daily
JULY 31, 2017
It’s also important for employer branding, media coverage and a positive reputation in the community. Provincial Employees Community Services Fund, Province of British Columbia. Community Affairs. Corporate-Community or Nonprofit Partnership. Community Partnership Program, Teva Pharmaceuticals. Ride to Safety—Campaign for Safer Roads for Children, ICICI Lombard General Insurance. Community Partnership Program, Teva Pharmaceuticals.
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