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3 Emerging Social Media Platforms B2B PR Pros Should Know

ImPRessions - Crenshaw Communications

Remember when the only social media platforms considered significant by PR pros were Facebook, Twitter, LinkedIn? For many, they continue to be the trinity of social media. But by the end of this year, an estimated 3 billion people will be using social media, and not just on those three sites.

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Social media updates: Instagram caption polls, TikTok’s silent fallout & LinkedIn introduces Sponsored Articles

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Looking for the latest social media updates? Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. You’ve come to the right place.

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Why B2B Brands Should Be Active on Social Media

ImPRessions - Crenshaw Communications

As most PR agencies know, social media is not just for B2C companies anymore. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. With an audience now younger than ever, B2B communications is almost fully digital.

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Social media updates: Instagram expands stickers; Facebook meets backlash and LinkedIn tests a discovery feed

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2022 has been a busy year so far for social media changes and updates, with significant shifts being made frequently on every platform. We’ve zoned in on the most significant recent changes that will impact upcoming social media activity. Instagram implements an array of reel updates. Moving to the Metaverse?

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Social media updates: Instagram simplifies content creation, X=Twitter and TikTok explores AI

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Amid the Twitter rebrand and AI’s infiltration of all areas of marketing, there’s a lot going on in the world of social media. Instagram simplifies content creation Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos.

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Social media updates: Instagram add comments to stories, Meta ads opt-out option and X follower ads removed  

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Bringing you the latest in all things social media – from impending updates to privacy law changes, find it all in the round-up below. Instagram add comments to stories Instagram is once again testing a new update, allowing creators to share fan comments to Instagram stories to continue to engage with them.

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Social media updates: Instagram reel scheduling, Twitter feeds and TikTok refresh button

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2023 has started with a series of updates across most social media platforms. One we’ve been eagerly awaiting is Instagram allowing native reel scheduling, finally! Take a look at our latest social media updates round-up below to keep you up to date.