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Research, Communication Crucial Before Collaborating With Influencers

PRSay

However, had the Navy communicated to the public why it had chosen those five sailors for its ambassador program, it might have been able to mitigate the resulting blowback. My love of the Navy and the communication community inspires me to candidly address this topic. You can find all of her work here.

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The ESG opportunity for public relations 

Stephen Waddington

The crisis has accelerated many of the changes already underway in media, public engagement, and organisational communication, such as the role of communication as a strategic management function and a more human approach to communication by CEOs and management teams.

Publicity 197
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Is there still a place for PR wire services in the 2018 communicator?s toolbox?

Communications Conversations

My big question: Do these wire services still have a place in the 2018 communicator’s toolbox? I set out to find out by asking a few trusted friends and colleagues across the industry: Cameron Potts, vice president of PR and community management, Deluxe. Cydney Strommen, director-North America Marketing Communications, Aveda.

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3 former PR pros who made mid-career shifts and lived to talk about it

Communications Conversations

Former role: Vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). I resigned my last full-time PR job in December 2014, as vice president of communications and public affairs with Berkshire Hathaway Energy (BHE). What was your last PR job?

Apparel 106
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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. That phrase is often financial code suggesting a company is for sale. It makes sense.

Software 118
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The Talking Points #39between35and49

Communications Conversations

Susan Roeder, director of public affairs, Andersen. What I love about Susan isn’t how smart she is when it comes to navigating the world of corporate communications within a large org the size of Andersen (because she’s great at that). Joel Swanson, founder, Swanson Strategic Communications. Another #client.

Agency 60
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Masters in Marketing Interview: Paul Furiga, WordWrite Communications

Mindful Marketing

Before founding WordWrite, Paul was a vice president at Ketchum Public Relations in Pittsburgh, where he served clients including Bridgestone/Firestone, Delta Air Lines and Rutgers University. An interesting aspect of our work is that we find ourselves doing more and more public affairs work. As the CEO, you wear many hats.