Cision

NOVEMBER 21, 2017

With the media landscape evolving at the speed of technology, communicators need to be able to listen dynamically to their audiences across multiple media channels. It’s no longer just the mainstream media that needs to be taken into account. How to do that? It all starts with the news you are taking in.

How To 149

How To Social Media B2C Television 149

Cision

JUNE 29, 2015

This is a guest post by Jeremy Bamidele , a brand strategist, publicist and adjunct professor at Rancho Santiago Community College District. No longer are people getting their news recommendations from media publishers, instead they are getting it from their relationships on social media.

Comparison 120

Comparison Television Print Social Media 120

PRSay

AUGUST 12, 2016

With the tremendous growth of social media in recent years, the PR landscape is continuously evolving and causing public relations professionals to adapt to the 24/7/365 news cycle we now work in as well as the instant, viral nature in which news breaks and spreads. Social media in general is the perfect tool today PR professionals.

Storytelling 60

Storytelling Social Media Sports Strategy 60

Stephen Waddington

MAY 19, 2020

PR as a strategic management function is an issue that lies of the core of the #FuturePRoof community. Invest in building communities, customer databases and influencer networks. With everyone stuck at home we’ve seen a boom in big messaging and social networks. Radio, television and streaming are also holding up or growing.

Crisis 151

Crisis Government Energy Community 151

Stephen Waddington

JUNE 5, 2017

. #4 Internet advertising set to pass television. Global spend on internet advertising is set to overtake television advertising in the next six months. The integration of paid, social and earned is also a driver. #5 5 Seeking social media measurement return on investment. Social media is growing up.

Publicity 122

Publicity Marketing Healthcare Television 122

Cision

AUGUST 18, 2015

With the ubiquity of social media and the Internet today, connecting with others is easy. Gary Vaynerchuk , business builder and owner of VaynerMedia , knows the secret to attracting your audience: quality content and effective communication. But before you can measure your social ROI, you need a powerful social strategy.

Communications 120

Communications Social Media Television Radio 120

Stephen Waddington

APRIL 18, 2020

Whatever your view of social media lockdown motivators, the COVID-19 crisis is going to cause some fundamental shifts in human behaviour. Jack Munroe, food writer, journalist and activist is helping her community cook its way through lockdown. This week we’ve been thinking about the future of print media.

Media 83

Media Crisis YouTube Television 83

Beyond PR

FEBRUARY 13, 2018

Communications professionals are aware of the importance of targeting, for example, the considerable number of Hispanics who prefer to consume media in Spanish. Is there a reason to specifically target this community? A Connected And Engaged Community. population , spending more time with television, magazines and radio.

Television 72

Television Education Groups Community 72

Deirdre Breakenridge

NOVEMBER 8, 2015

That was a real success in the college community. As a PR student, I know the importance of social media so I used my personal social media accounts to engage with friends and influencers; retweeting and reposting the Pioneers in Skirts social media accounts whenever possible.

Film 150

Film Social Media Video Writing 150

Cision

NOVEMBER 24, 2015

It ’ s 2016 (Almost) and thankfully you don ’ t have to convince your boss that social media is a good idea. Why should your company or agency use social influencers and native content in your PR strategy? VapeJoose , leveraging large communities on Facebook and Instagram, went from $0 to over $1 million in less than a year.

Pitching 120

Pitching How To Instagram YouTube 120

ImPRessions - Crenshaw Communications

JANUARY 28, 2018

Samantha Guthrie and Hota Kotb announced Lauer’s sudden departure with grace and poignancy – in real time, on live television. Mainstream media. 2017 also brought a reckoning of sorts for Facebook. Like a lit fuse, her post burned through the tech community and exploded into public consciousness. The Losers.

Airlines 180

Airlines Reputation Journalism Crisis 180

Sword and the Script

AUGUST 4, 2020

Summary of monthly PR tech news: Critical Mention adds a media database; Talkwalker acquires Nielson Social; Watch out for fine print in media monitoring contracts As a term, earned media made a big splash in search trends in late 2004 or early 2005…and then interest waned.

Media Relations 145

Media Relations Media Print Software 145

Waxing UnLyrical

JANUARY 4, 2011

In the Indian context, the web has begun to move beyond a media genre that was no different in terms of interruption when compared to conventional media like television and radio. As privacy and choice gained momentum, permission-based Internet activity has led to what we now describe as the social web.

Social Media 78

Social Media Web Media Measurement 78

Sword and the Script

MAY 11, 2019

This is much greater than the per-event impacts of blog posts (90 new and 63 repeat sales) and community forum posts (99 new and 48 repeat sales). Specifically, the impacts of traditional earned media events on sales drop by 21% (new) and 23% (repeat) when online community activity cannot affect the other media variables.

Study 137

Study Media Relations Media Measurement 137

Cision

JULY 26, 2016

When I worked in television (at KPIX TV, the CBS affiliate in San Francisco), the station had one fax machine. In the old days, there was a big separation between paid and earned media and that line has increasingly become blurred. My favorite social media platform is…Facebook. Rapid Fire Round.

Writing 120

Writing Engineering Journalism Analytics 120

Waxing UnLyrical

MARCH 28, 2014

The dining table is lovely, but it’s just so much easier to plop down in front of the television. They could care less about social media per se; they simply want to use it as an outlet. And the only reason to incorporate a social media element is if it helps them do so. So how are you.

Social Media 72

Social Media Television Conference LinkedIn 72

Critical Mention

FEBRUARY 27, 2020

You can be on a national TV morning show but without leveraging that media opportunity through social media and brand building strategy the impact will be small. How have you adjusted to the rise of social media in PR in recent years? The rise of social media shortened the lifespan of a new story.

Journalism 78

Journalism Social Media Radio Fashion 78

PR Conversations

OCTOBER 27, 2023

As a PR practitioner, I’ve chosen to use this channel to invite your answers to questions about social media and public relations. I have long had an interest in the potential of cyber media (including discussion groups, listservs, web pages, blogs, and the new social media) for use in public relations.

Reputation 52

Reputation Social Media Internal International 52

Cision

SEPTEMBER 10, 2015

The FCC is investing in providing access to communities that do not have broadband. Still, on August 27, 2015, Facebook reported that 1 billion users logged in that day , the equivalent of 1 in 7 people on the planet. Certain kinds of smart televisions can “overhear” conversations. As of 2013, 3 percent of the U.S.

Trends 120

Trends Mobile Web System 120

Waxing UnLyrical

NOVEMBER 14, 2016

My ultimate dream career is to become a Hollywood publicist to celebrities in music, movies and television. Why do you care about Social PR? In today’s society, news comes to us very quickly through social media platforms such as Facebook, Twitter, and the Internet. Wouldn't you like to be in her kitchen?

Insurance 40

Insurance Insurance Course Television 40

Waxing UnLyrical

NOVEMBER 25, 2010

He spent Thanksgiving with the television, a frozen meal and a card table. the Macy’s Thanksgiving Parade became a familiar sight on television (no football for me, thank you very much). I spent the entire holiday glued to my laptop and the television (once the U.S. media started broadcasting the story). That’s love.

Hotels 89

Hotels Television Twitter Facebook 89

Ethical Voices

SEPTEMBER 26, 2022

I started in cable television. I did a stint in the nonprofit sector, which I want to say, if you really want to get to know a community, the nonprofit sector is something you should do. Social media for all of its good points, has plenty of negative ones. It’s a prerequisite here. You’re in healthcare.

Healthcare 68

Healthcare Ethics Communications System 68

Prakkypedia

NOVEMBER 13, 2019

That means I’ve worked as a press secretary, country journalist, government journalist, website manager, digital content manager, social media consultant and PR consultant. I’ve been working in comms for more than twenty years and have regularly changed career tack to pursue roles that interested me.

Radio 24

Radio Tourism Government Hotels 24

Shift Communications

APRIL 13, 2022

The importance of social media. Brands today are built on social. In our new blog series, our social specialists analyzed what’s working (and not) on the primary social networks. They started with Facebook and Instagram. Sharing user-generated content is also essential to cultivating a community.

LinkedIn 78

LinkedIn Social Media Twitter Trends 78

Cision

OCTOBER 14, 2015

As mobile’s importance continues to grow for news delivery, Facebook developed an application, Instant Articles , for select publishers to publish their content on Facebook directly from their own content management systems and get a faster loading time in Facebook users’ news feeds. More data journalism.

Journalism 120

Journalism Trends Local Print 120

PR Conversations

NOVEMBER 27, 2015

Facebook and Twitter were “filtered” (a nice way to say they are not normally available, without breaking the law). What this proved to me was that no matter where in the world, public relations communities and their professional associations are similarly concerned and motivated by bitter personal feuds and competitions.

Conference 40

Conference Hotels Internal International 40

Maxim Behar

NOVEMBER 15, 2023

I started creating news with the idea of making products and people more popular in the media. However, in the last 10 years, media has changed and so have the ideas. Now, 10% of it is in print, the other 90% is on the social media platforms. Thus, we should make everything seem interesting on social media.

Hotels 64

Hotels Newspapers Journalism Ethics 64

The Stalwart Blog

APRIL 26, 2020

Thanks to Steve Smith of Growth Source Coaching for having me on this Facebook live broadcast courtesy of the Lake Forest Chamber of Commerce. There’s plenty of media out there talking about the disease and death statistics and all the other things. It could start on social media, but it could eventually hit the national news.

Crisis 78

Crisis Local Facebook Social Media 78

Mindful Marketing

JANUARY 1, 2022

That goal, though, may be a good one for the world’s fastest growing social media platform in order to better protect the lives of young users who are oblivious to the dangerous game they’re playing. In TikTok’s defense, the Blackout Challenge predates the social media platform.

Privacy 72

Privacy Social Media Trends Video 72

ImPRessions - Crenshaw Communications

MARCH 10, 2017

There are other tangible benefits to guest blogging including landing backlinks from key sites and greater visibility in more than one community. For example, heightened exposure has helped elevate indie tech reviewer Carley Knobloch, who parlayed her posts into many on-air television spots as an expert media resource.

Blogging 136

Blogging Writing Engineering Analytics 136

ZudePR

JUNE 6, 2016

Let's Hear From Those 28 Highly Productive Communicators #1: Ana Hoffman (San Francisco, US) Ana is the founder of Traffic Generation Café. She is a social media, SEO, Internet marketing and blogging consultant. My two biggest daily challenges are social media and reading. Social media is the obvious one as well.

Writing 114

Writing Social Media SEO Blogging 114

PR Fuel

MARCH 17, 2020

Public relations , or PR, is the process of communicating with your public or audience. PR involves using influencers, journalists, and social media to get in touch with people who would be interested in your business. Television and radio’s quick ads made it fall from favor for a few decades.

Publicity 64

Publicity Small Business Advertising Advertising 64

Solo PR Pro

JANUARY 19, 2016

Case in point, groups conducted a social media audit of four multi-million dollar brands. Countless blogs and books stress some semblance of these key points when creating social content: Don’t sell all the time. Remember when organic reach on Facebook approached 50%? The students see things many miss in the daily grind.

Strategy 40

Strategy Brand Branding Journalism 40

NewsWhip

JUNE 1, 2022

Selena Gomez has been an advocate for the de-stigmatization of mental health issues over the years through social media, magazine interviews, and television appearances. Today, @Surgeon_General , @SelenaGomez , and I met 30 young leaders who are advocating for more mental health support in their local communities.

Brand 78

Brand Branding Instagram Education 78

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. 13 I need help analyzing and evaluating my media and social media coverage.

Measurement 52

Measurement Communications Survey System 52

Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. c) Donald Steel. If you are sceptical it’s not just me saying this.

Crisis Communications 148

Crisis Communications Transportation Conference Social Media 148

Norton's Notes

SEPTEMBER 25, 2015

Growth hackers focus on low-cost and innovative alternatives to traditional marketing, e.g. utilizing social media and viral marketing instead of buying advertising through more traditional media such as radio , newspaper , and television. [3] From porn stars to fashion bloggers!

Marketing 28

Marketing Employee Wikipedia Data 28