Sword and the Script

DECEMBER 3, 2019

The feature enables “enterprises to analyze customer conversations from owned data sources” and let the Talkwalker AI engine analyze it. Cision unveils retargeting for earned media audiences. In fact, the release points to various potential customers from across verticals such as entertainment to healthcare to the investment community.

Data 87

Data Enterprise Survey Instagram 87

Stephen Waddington

MARCH 31, 2019

The PRCA Digital Awards this week celebrated ground-breaking digital and social media campaigns. Campaign landing page and web newsroom tools Access to the corporate website is a battleground in large enterprise organisations. More than 500 people have joined the Comms School Facebook community.

Survey 68

Survey Enterprise SEO Web 68

PR 20/20

SEPTEMBER 17, 2019

Social Media Marketing World. Discover the best social media marketing techniques from the world’s top experts.”. Social Media Marketing World brings together the top experts from platforms that you’re trying to master. Media and journalism. Enterprise and workplace. Social Media Week.

Conference 97

Conference Marketing Case Study Content Marketing 97

Sword and the Script

APRIL 30, 2019

Vocus owned or acquired brands like PRWeb, Help A Reporter Out (HARO), iContact, and several lesser-known social media technologies. I’ll include news from the PR vendor community and review and curate content they produce ( like this ). For now, I’m thinking of putting together a summary (sum) like this once a month.

Industry 85

Industry Media Technology Employee 85

PRSay

NOVEMBER 22, 2016

At the same time, the M&A road is fraught with a plethora of internal and external hurdles – before, during and after the public announcement. In the future, communications professionals navigating this complex journey will need to incorporate new data-driven skills and strategies. 3: Bring context to social media.

Communications 60

Communications Strategy Analytics Groups 60

NewsWhip

JUNE 10, 2021

Reputation risk vs. enterprise risk | Jump to text. And the reality and what we always train our internal teams on is to understand, and I’m sure this resonates for a lot of your audience, there’s no action we can take these days as companies that can go unnoticed by the media. Planning for failure | Jump to text.

Reputation 78

Reputation Crisis Management Crisis Enterprise 78

Waxing UnLyrical

JULY 11, 2019

Optimal customization comes with a custom self-hosted website, but creating (or commissioning) and maintaining a custom website is typically something for enterprise businesses with unique requirements. Mix internal images with UGC. There’s a delicate balancing act to be achieved with website design.

Company 84

Company Brand Branding How To 84

Solo PR Pro

AUGUST 2, 2016

Independent communication consultants are a savvy, diverse group and have a unique perspective on what the future holds. They have the benefit of working closely with clients, often becoming like an extension of internal teams, across a wide range of industries. Do one thing and be the best at it.

Industry 40

Industry Trends Customer Service Internal 40

Solo PR Pro

AUGUST 2, 2016

Independent communication consultants are a savvy, diverse group and have a unique perspective on what the future holds. They have the benefit of working closely with clients, often becoming like an extension of internal teams, across a wide range of industries. Do one thing and be the best at it.

Industry 40

Industry Trends Customer Service Internal 40

Sword and the Script

OCTOBER 29, 2019

Some communicators on Prezly even use this for internal communications. Prezly offers prospective customers three tiers of pricing : professional, expert and enterprise. For enterprise customers, he says the company’s sweet spot is mid-marketer enterprise and also local offices for global brands.

Pitching 63

Pitching Analytics Enterprise System 63

PR 20/20

JULY 6, 2020

From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. It included: Weekly HubSpot product updates posted to our internal wiki. Team members are more confident. Weekly Updates.

Training 72

Training How To Course Software 72

Sword and the Script

JANUARY 14, 2020

I’m the senior director of communications, responsible for external communications to members, non-members and media on behalf of the organization. This includes running a team of seven PR, email, website, social media, multimedia and creative experts. On the flip side, what did you need to learn?

Marketing 79

Marketing Data Wireless Industry 79

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Internal comms takes center comms stage in hybrid work.

Marketing 187

Marketing Content Marketing Data Social Media 187

Stephen Waddington

OCTOBER 4, 2019

The event was co-hosted by PRCA Borderlands and North East and CIPR North East, with speakers from the North East Local Enterprise Partnership (LEP), North East England Chamber of Commerce and law firm Square One Law. Warwick urged attendees to dial down the rhetoric, stop listening to the media and social media, and focus on facts.

Enterprise 19

Enterprise Local Exercises Government 19

PR 20/20

OCTOBER 31, 2017

Social media. We expect a similar sentiment in 2017 as it’s still a primary challenge for many enterprises. What’s more, Smart Insights reported, “Highly data-oriented enterprises are 3 times more likely to improve their decision-making processes.”. cool templates for infographics, social media, etc).

Enterprise 57

Enterprise Tools Strategy Marketing 57

Sword and the Script

JUNE 23, 2015

Initiatives that take a few days to begin in a start-up community, take weeks, even months to begin in large companies. How to Energize the Enterprise for Content Marketing. It’s been invaluable at raising internal awareness – at all levels – about what we are trying to do. First , I work for a very large company.

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Sword and the Script

AUGUST 3, 2021

And that thought leads us to the first news item in this week’s PR tech sum – a monthly summary of news stemming from the PR technology community. For example, it has a similar partnership with Industry Dive, which owns titles like Marketing Dive and Social Media Today. You’re going to need a niche strategy.

Software 85

Software Case Study Pitching Technology 85

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. One thing to keep in mind with this tactic is this: just like any social media platform, content you publish is earned, not owned.

Corporate 100

Corporate Leadership Brand Branding 100

MaccaPR

DECEMBER 19, 2016

Sales/Internal Champions - Make sure your entire sales department and other internal champions of your content know when it launches. Send a dedicated email with encouragement for your employees to share it with relevant contacts, and on their social media channels. LinkedIn - LinkedIn is a powerhouse for B2B marketing.

Marketing 48

Marketing Content Marketing Pinterest LinkedIn 48

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. 13 I need help analyzing and evaluating my media and social media coverage.

Measurement 52

Measurement Communications Survey System 52

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. Tie communications objectives to the organization’s mission and vision.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

It was Fraser Likely who once said that until we relate one public relations measure to another—whether it be an internal communications or a social media metric—we will never be able to show causation from our communication programs. Tie communications objectives to the organization’s mission and vision.

Conference 40

Conference Measurement Communications Employee 40

Sword and the Script

AUGUST 6, 2019

There’s a lot that’s happened over the last month among vendors that make technology for public relations (PR) professionals – and I can’t wait to show you this month’s summary of news from the PR technology community. TrendKite has become the primary technology for the Cision media monitoring capability.

Marketing 63

Marketing Pitching Corporate Tools 63

Journalistics

MARCH 24, 2015

Is a digital content strategy something you need for social media? Your digital content strategy should be an all-encompassing strategy that defines how you approach communications across all your digital channels. Map out clear communications goals for your organization. What’s a digital content strategy?

Strategy 72

Strategy How To Measurement Analytics 72

Stephen Waddington

JULY 10, 2017

This isn’t purely the domain of private enterprise. Public relations practice is developing through four stages of media: the media itself, influencers, owned media, and community. Every aspect of an organisation is becoming social, from customer service to marketing; and from product development to sales.

Telecommunications 112

Telecommunications Handbook Transportation Community 112

Stuart Bruce

MARCH 16, 2017

As public relations and corporate communications needs to become increasingly more visual gifs are one of the easiest and most effective ways to do it. Mobile friendly and work across platform including social media, web sites. Seven ways PR and corporate communications can use GIFs. Why use animated gifs?

Corporate 96

Corporate Communications Public Affairs Newspapers 96

PR Conversations

FEBRUARY 5, 2015

Here is an example: Viewing native plants with the lens of traditional history and use, not just as a species waiting for exploitation by another nation, culture, or commercial enterprise. Diversity key in communicating ideas. I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector.

Communications 40

Communications Conference Government Policies 40

PR Conversations

FEBRUARY 5, 2015

Here is an example: Viewing native plants with the lens of traditional history and use, not just as a species waiting for exploitation by another nation, culture, or commercial enterprise. Diversity key in communicating ideas. I would deem Danielle Brigida an early adopter of social media and online technology in the non-profit sector.

Communications 40

Communications Conference Government Policies 40

Sword and the Script

FEBRUARY 4, 2020

For those new to it, the PR tech sum, it’s a monthly roundup of all the news coming from the vendor community that develops and sells PR technology. It’s worth pointing out despite making software for PR pros, enterprises like this are primarily technology companies and not typically PR experts. So far, there’s been no response.

Software 101

Software Analysis Data Tools 101

Masters in Communications

FEBRUARY 12, 2022

Websites and digital television are technically broadcast media at the same time. Digital media also include interactive digital elements which include gaming - both online gaming and offline (traditional console gaming). Also includes mobile gaming, social media, and the web. Social media is seen as a relative latecomer.

Ethics 52

Ethics Communications Print Television 52