ImPRessions - Crenshaw Communications

MAY 22, 2017

Looking to buy enterprise software? A successful narrative doesn’t have to be about a Bezos or a Branson, but it does usually need to involve people – customer testimonials, community impact, employee motivation. Creating depth of message. Some products are complicated. How about a new car? Promoting leadership.

Brand 185

Brand Branding Marketing Wireless 185

Reputation Us

NOVEMBER 28, 2022

Those headlines, hard to miss as they are, often obscure very real leadership decisions about strategy, employee performance and customers. Musk’s concerns “are very valid,” says Vipula Gandhi, Global Head of Enterprise and Managing Partner at Gallup, in an interview. “He Then Twitter’s fate will depend on employee performance.

Twitter 78

Twitter Banking Employee Financial 78

PR Job Coach

JANUARY 5, 2015

Public relations is essential to a functioning of society and its enterprises. PR practitioners are counselors who actively advise and guide organizations in honestly communicating and behaving in the best interests of society and constituents such as customers, employees, shareholders, and the communities in which they operate.

Publicity 100

Publicity Enterprise Government Storytelling 100

Stephen Waddington

JANUARY 15, 2020

Progressive organisations have spotted the opportunity that social collaboration tools offer enterprise and are calling on internal communicators to help lead the charge along with colleagues in human resources and IT. Forward-thinking organisations are using new technologies as a means of listening and engaging with employees.

Storytelling 78

Storytelling Social Media Internal International 78

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. Join Us for the Marketing AI Conference (MAICON).

Financial 98

Financial Agency Conference Resources 98

ImPRessions - Crenshaw Communications

OCTOBER 8, 2018

An enterprise software provider is better off posting inspiration for managers, practical advice, or stories about fostering innovation than hard-selling their product. Build a community. Recognize employees. Social content is most effective when it offers something not directly related to the company in question.

B2B 170

B2B Social Media Media Education 170

Flack's Revenge

APRIL 23, 2015

They launch campaigns to get customers, recruit employees and channel partners, and cozy up to investors and local communities. Perhaps you want to foster adoption of your software and drive grassroots growth in the enterprise. Are there similar adjacent communities? Many PR and marketing teams target the usual suspects.

Software 120

Software Enterprise Groups Course 120

ISEBOX

MAY 16, 2016

But there are periodic submission requirements for what the Guidance defines as “interactive promotional media,” i.e., the modern tools and technologies that involve real-time communications and interactions — e.g., blogs, social sites, online communities and live podcasts. Submission Requirements Under the FDA Guidance. .

Pharmaceuticals 79

Pharmaceuticals Advertising Advertising Communications 79

PR 20/20

MAY 8, 2019

Brands will need to become more human with greater resources dedicated to listening, relationship building, ethics, empathy, creativity, culture and community. In short, we’ve developed unparalleled knowledge about AI and its potential for enterprises. Some jobs will be lost, and new ones, some we can’t even fathom, will be created.

Agency 84

Agency Enterprise Technology Analytics 84

Sword and the Script

APRIL 30, 2019

I’ll include news from the PR vendor community and review and curate content they produce ( like this ). 2) SocialChorus adds new employee comms products. SocialChorus is an employee communications platform that announced several new products at its customer conference. The company currently has 47 reviews on G2 Crowd.

Industry 85

Industry Media Technology Employee 85

PR 20/20

SEPTEMBER 8, 2021

Blue Cypress is also the lead investor in our sister company, Marketing AI Institute , which raised a $1M seed round earlier this year to help advance the understanding and adoption of artificial intelligence within the marketing industry and broader business community. Join Us for the Marketing AI Conference (MAICON).

Financial 52

Financial Conference Agency Resources 52

Solo PR Pro

AUGUST 31, 2021

Originally from Virginia Beach, VA, Meredith LeJeune got her start as a marketing and communications coordinator for Dominion Enterprises — a marketing services company serving the real estate, automotive and travel industries — doing a little bit of everything from traditional public relations to developing marketing and sales collateral.

Meeting 98

Meeting Real Estate Energy Agency 98

Waxing UnLyrical

JULY 13, 2015

Why: “I believe no organizational communication is as important as employee communication. Employees can lift a company through difficult times or they can tank it,” says Shel Holtz (and one of the guests on tomorrow’s #measurePR Twitter chat – I hope you’re planning on coming!)

Internal 40

Internal International Communications Employee 40

Communications Conversations

MAY 1, 2015

He recognized early how Twitter could help him and AmFam on several fronts, including driving deeper connections with agents and employees, as well as simplifying his life by aggregating news and information into one place for easier consumption. Salzwedel going out of his way to interact with and promote AmFam employees on Twitter.

Social Media 60

Social Media Media Twitter Insurance 60

Waxing UnLyrical

JULY 11, 2019

Optimal customization comes with a custom self-hosted website, but creating (or commissioning) and maintaining a custom website is typically something for enterprise businesses with unique requirements. There’s a delicate balancing act to be achieved with website design.

Company 84

Company Brand Branding How To 84

Sword and the Script

OCTOBER 29, 2019

Prezly offers prospective customers three tiers of pricing : professional, expert and enterprise. Among its customers are agencies that range from the smaller side with 3-5 employees – all the way up to 120 or more staffers. 8) User reviews and community comments. 7) Pricing and customers. The majority of them are 5-star.

Pitching 63

Pitching Analytics Enterprise System 63

Prohibition

AUGUST 4, 2021

Fostering communities of brand advocates/brand ambassadors. Talent – brands with positive reputations attract better employees. Using enterprise-class insights tools and artificial intelligence, “Prohibition Insight” provides a solid strategic foundation. Social Media Marketing/Management involves: Social listening.

Reputation 62

Reputation Brand Branding SEO 62

PR 20/20

JULY 6, 2020

From certifications, to professional association memberships, to events, and to using our strengths to give back to the community — pouring time and resources into our team comes back to the agency tenfold. Five new certifications per employee (plus updates on the basics we require, like inbound marketing and HubSpot product certs).

Training 72

Training How To Course Software 72

prTini

AUGUST 26, 2016

Going forward, we’ll be more intentional about celebrating employees’ Geben-versaries. On their anniversary, employees will receive a $25 Kiva credit to fund projects through the platform that matter to them. We recently added a couple new components, as well: Kiva to celebrate anniversaries. Flowers are great, but they die.

Nonprofit 28

Nonprofit Employee Enterprise Resources 28

Solo PR Pro

MAY 12, 2015

In the communities we manage? In many ways, the best teachers and businesses are trying to accomplish the same things – engaging our audiences (whether students, employees, colleagues or the public), helping people feel like they have a voice and are important. I saw Kim Bearden speak at Wind Enterprises’ Quest for Success Conference.

Enterprise 40

Enterprise Conference Education Employee 40

PRSay

JUNE 15, 2022

This division is even more stark when you consider the rising attacks on LGBTQ people in statehouses, courthouses and communities nationwide. It’s no longer enough for companies to merely say they “support” LGBTQ people and ignore attacks on our rights and our lives in communities across the country. adult population does as well.

Policies 161

Policies Community Corporate Enterprise 161

Sword and the Script

JANUARY 14, 2020

PR Newswire and Bulletin Intelligence were brands with their own communications and awareness with certain audiences that we had to work to align with Cision and bring those audiences together and communicate the value of those brands together. employees in the U.S. – It’s massive – 4.6M

Marketing 79

Marketing Data Wireless Industry 79

ImPRessions - Crenshaw Communications

JUNE 12, 2020

Nike pledged $40 million over four years to support black communities. Wal-Mart has ponied up $100 million in community grants… and the list goes on. From startups to enterprise companies, tech just can’t seem to make measurable progress when it comes to greater black representation in senior management and on boards.

Technology 248

Technology Company Enterprise Community 248

Sword and the Script

DECEMBER 20, 2022

And, given the vast amount of time I pour into writing about PR technology , I’m really pleased with the long list of contributions from the PR technology vendor community. a) Many community newspapers going away and hopefully still being available in some kind of online format. Strengthening community-building and connections.

Marketing 187

Marketing Content Marketing Data Social Media 187

Sword and the Script

JUNE 23, 2015

Thinking Differently about Employees and Content. Janet Fouts , who founded Tatu Digital Media , read this post – Scale Content Marketing: Employees are the Secret – and invited me to a Google Hangout to discuss it (She previously produced The Friday Hangout , a regular weekly show with Steve Farnsworth and Adam Helweh ).

Enterprise 60

Enterprise Content Marketing Engineering Marketing 60

Cision

OCTOBER 16, 2017

It seems like maybe the C-suite is much more aware of the value that communications and reputation can add to an enterprise. Chris Lynch: I think they are, and I think that’s being driven in part by just how granular we can look at communications now due to the technology that we have in place to measure it.

Media 202

Media Storytelling Technology Data 202

Cision

SEPTEMBER 30, 2015

When our employees stick to our social media principles we find that they are successful in building relationships with customers, growing their reach, improving engagement in social and providing business value to Dell.”. ― Focus your employees around a single strategy. Register today! John Yembrick, Head of Social Media at NASA.

Social Media 120

Social Media Report Media Training Training 120

PR 20/20

MARCH 6, 2023

Number of employees. Remember that while newer products might be more than adequate for your needs, a solution with a smaller reach and customer base may result in slower product innovation and updates, and fewer resources or online communities for support. Social following. Blog subscribers. How long they’ve been in the market.

Software 77

Software Marketing Comparison Enterprise 77

Offleash

APRIL 10, 2020

We operate within a specialized community of entrepreneurs, executives, venture capitalists, reporters, analysts, influencers, and agency partners. As an agency, we’re also being mindful of our own employees and each other. Can there possibly be greater proof that we are all interconnected? 1 priority, and we are acting accordingly.

Crisis 111

Crisis Enterprise Community Employee 111

Mindful Marketing

MARCH 21, 2020

” Best Buy : “The first [goal] is to protect our customers, employees and their families. .” ” Best Buy : “The first [goal] is to protect our customers, employees and their families.

Viral 75

Viral Marketing Retail Transportation 75

Rock the Status Quo

FEBRUARY 9, 2015

Perhaps they don’t have an internal brand ambassador program of any kind ( a what? ), and they are terrified at the very THOUGHT of giving employees online freedom and autonomy. Publish employee posts on the corporate blog. Getting already-busy employees to see the value and write posts. It’s a win-win for everyone.

Corporate 100

Corporate Leadership Brand Branding 100

The Hoffman Agency

MARCH 10, 2017

And they aren’t necessarily wrong — it is more difficult to grow and reach your audiences in a “boring” industry like IT enterprise infrastructure or sustainable building construction. If you package it with the right storytelling foil, the community might be more receptive to it. Expand beyond LinkedIn. And that means engagement.

B2B 49

B2B Social Media Strategy Media 49

Burrelles Fresh Ideas

JUNE 13, 2023

To draw out their full potential for the favor of your brand, you must encourage them to endorse it or offer testimonials while collaborating on joint public relations initiatives involving cross-promotion efforts or sharing events with enterprises that complement each other. Sometimes, it just takes a little community spirit.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

PR Conversations

APRIL 1, 2015

For LEO Pharma, the result meant achieving buy-in from employees on the company’s patient-centric vision, plus a more consistent voice in external communication. Optimize social media to measure change and employee engagement. In times of change, employers have to connect with employees within an increasingly shorter time frame.

Conference 40

Conference Measurement Communications Employee 40

PR Conversations

APRIL 1, 2015

For LEO Pharma, the result meant achieving buy-in from employees on the company’s patient-centric vision, plus a more consistent voice in external communication. Optimize social media to measure change and employee engagement. In times of change, employers have to connect with employees within an increasingly shorter time frame.

Conference 40

Conference Measurement Communications Employee 40

Buzzstream

FEBRUARY 9, 2024

Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization? For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. For more information and to register, visit [event website].

Examples 62

Examples Product Launch Data Report 62

Katie Paine's Measurement Blog

MAY 25, 2023

It is designed to be used along with Paine Publishing’s: 8 Quick Tips for Finding the Perfect Communications Measurement Vendor Checklist for Picking the Perfect Communications Measurement Vendor , and No Bullsh*t PR Measurement Glossary for what’s what. 21 I need a way to measure my communications around DE&I.

Measurement 52

Measurement Communications Survey System 52