PR Daily

MARCH 26, 2020

Here’s how communicators can strike the right tone. As the globe is told to stay inside for the safety of themselves and their community, the giving and gifting economy has replaced traditional exchanges. This question belies a more fundamental reality: the need for community. Luckily, modern technology means that communication and interaction can be easily facilitated online. What community means. Once you are communicating your mission, what is the response?

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PR Daily

NOVEMBER 13, 2015

VTA leadership shuttered the campaign after one week. As the Victorian Taxi Association collects its thoughts and works to move beyond this mess, there are lessons communicators can learn from these events. Your reputation will not improve until your product or service is as good as—or exceeds that of—your competitors, says Nicole Matejic, CEO of Info Ops HQ, writing for the Firebrand Ideas Ignition blog. “If

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Stuart Bruce

OCTOBER 30, 2014

Stuart Bruce speaking at the IATA Crisis Communications in the Social Media Age conference. (c) This morning I gave a keynote at the global ‘Crisis Communications in the Social Media Age’ conference in Istanbul. We can understand how Facebook and Twitter conversations can represent different parts of the community. Their sensor technology and ability to communicate will accelerate and magnify the changes we are already seeing.

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PR Daily

DECEMBER 15, 2020

Here are the some predictions that top communicators are sharing for the year ahead. In 2021, it will be critical for internal communicators to communicate benefits in a way that stresses their impact across the entire employee base, not just for a few particular groups,” she says.

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PR Daily

NOVEMBER 20, 2020

I get what you are saying,” wrote Steve Snyder, the public utility’s head of communications, in an open letter to Jay-Z. You also have a community of customers and partners whose voices your company wants to magnify. Sky writing. Learn to think and write like a journalist.

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PR Daily

APRIL 22, 2020

Last Tuesday, members of the Ragan community virtually came together to discuss how they’re maintaining both culture and morale as they and their workforces shelter in place. Along with sharing zoom backgrounds and pondering the irony of communicators reaching out more through tech and social media platforms, participants shared many insights for keeping spirits high. On a local level, our leadership holds a virtual town hall every Monday afternoon to provide insights & updates.

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PR Daily

DECEMBER 9, 2020

RELATED: Showcase your crisis comms work ]. For brand managers and PR pros looking to build communities of supporters and advocates, thinking about “tribes” is a helpful way to understand the social dynamics at play online.

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PR Daily

JANUARY 6, 2021

Hello, communicators: It’s a big day for U.S. The Washington Post reported : “Now you don’t get f—– nothing cause you’re a stupid m———- who can’t read and write and speak the f—— English language,” the man said in a Dec.

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PR Daily

JANUARY 4, 2021

But what can we learn and apply to our digital marketing and communications strategies in 2021? RELATED: Join us for our virtual Business Fluency Boot Camp for Communicators ]. Use this time to reimagine your communications and be more creative and innovative in your approach.

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PR Daily

NOVEMBER 30, 2020

Hello, communicators: Merriam-Webster has announced “pandemic” as its word of the year: It's the story of the year and now the word of the year. 'Pandemic' CRISIS LEADERSHIP NETWORK. CRISIS COMMUNICATIONS. Also: U.K.

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PR Daily

DECEMBER 17, 2020

Also: Blue Apron and Disney+ provide socially-distanced ‘dinner and a movie,’ GroupM forecasts e-commerce success in 2021, holiday gifts for communicators, and more. CRISIS LEADERSHIP NETWORK. Write well.

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PR Daily

OCTOBER 14, 2020

Here’s what Ben Boyd, VP of internal and external communications for the home improvement chain starting Oct. He’s been announced as the new top communicator for Lowe’s, leaving his role at BCW to take on a different kind of challenge, one that has him buzzing about the future.

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PR Daily

DECEMBER 9, 2020

Hello, communicators: Universal Orlando Resort is racking up engagement and kudos on Twitter for a tweet poking fun at a message from January that proclaimed 2020 would be a “wild ride”: This did not age well. CRISIS LEADERSHIP NETWORK.

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Google Crisis Viral Pinterest 99

PR Daily

SEPTEMBER 21, 2020

These times have been particularly difficult for many members of Black and Indigenous communities who have long shared these realities and experienced systemic inequities. … Doing so will increase understanding as well as engagement, both from employees and your community.

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PR Daily

DECEMBER 15, 2020

Hello, communicators: The Coca-Cola Co.’s Why it’s important: Though critics are griping about the delays of the the ruling along with the EU’s ability to enforce its GDPR rules and restrictions, communicators should first heed the warning about data breaches. CRISIS LEADERSHIP NETWORK.

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PR Daily

DECEMBER 16, 2020

Hello, communicators: The Green Bay Packers, Milwaukee Brewers and Milwaukee Bucks have joined forces with Microsoft to create the Equity League, which the organizations call “a new impact investment division of venture capital fund TitletownTech”: . CRISIS LEADERSHIP NETWORK.

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Banking Video Tools Twitter 94

PR Daily

JUNE 24, 2020

As we face this generations’ largest civil rights moment, it’s our duty and responsibility to ensure our communication and the professional counsel we provide are respectful and culturally sensitive. urban” is born out of racial stereotyping of black communities, and it’s most often a reference to generalize and marginalize people of color in high-need communities. Toni Harrison is CEO of Etched Communication, A Ten35 Co.,

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PR Daily

NOVEMBER 23, 2020

Yes, we rely on journalists for valued coverage, but also for information, guidance and greater insight into what’s going on in our communities. We needed journalists to shine a light on the social injustices occurring across our country and document how communities were responding.

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PR Daily

MARCH 19, 2020

How can communicators help their stakeholders and audiences through the current crisis around COVID-19? When looking to address the coronavirus outbreak, communicators are well-served by best practices that have been in place for years. Pitching relevant information to reporters, making sure your information is timely and accurate, and other time-honored traditions of the PR trade are even more important in a crisis. How can communicators combat the panic?

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Travel Resources Local Reputation 124

PR Daily

DECEMBER 22, 2020

Hello, communicators: SEMrush’s social media team recently tweeted a new take on “Deck the Halls” to focus on marketing efforts: Change the lyrics to a holiday song to include some elements of digital marketing. CRISIS LEADERSHIP NETWORK.

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PR Daily

OCTOBER 1, 2020

Both agreed that communicators have a special role—and responsibility—in continuously pushing for equality. Communicators must keep the momentum going and hold leaders accountable for promises made,” Flowers Welch says.

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PR Daily

DECEMBER 4, 2020

Hello, communicators: As many employees continue to work remotely and workforces are dispersed during COVID-19, holiday office parties are being canceled or turned into virtual gatherings—the latter of which is another obstacle for employee engagement during a time of Zoom fatigue.

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PR Daily

AUGUST 6, 2020

A brand that people recognize can also appear authoritative in their communication, but those numbers change when we’re talking about brands no one has heard of. COVID-19 Crisis Communications PR Industry Social Media Storytelling Visual & Video Communications Writing & Editing

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PR Daily

MARCH 31, 2020

Your crisis communications should be able to lean on your past record. Context proves an organization’s resilience, its ability to navigate rough seas and manage through a crisis. We counsel clients to complement empathetic, transparent and informative communications with tangible experiences and context to help audiences understand what the organization is made of—its character and values. In short, there was a crisis of faith.

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PR Daily

MARCH 26, 2020

Some messages are essential for your audience and some updates are not helping to ease fears or build community. My own time doing hundreds of focus groups and surveys reveals this simple truth: For all the employees who say please stop, you’re communicating too much, there are others who say they’re in the dark and complain they don’t know what’s going on. RELATED: Stream our Crisis Communications Virtual Conference on March 31—without leaving your desk ].

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PR Daily

OCTOBER 28, 2020

Writing to be heard rather than read requires a unique skillset. She shared practical tips and fascinating tidbits gleaned from her sterling career with Ragan at a recent virtual Communication Leadership Council retreat. Writing for different mediums.

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Construction Exercises Newspapers Energy 134

PR Daily

JUNE 29, 2020

Communicators can help their organizations have difficult conversations by being facilitators, creating safe forums, and by investing in mentorship programs. Courtney Newell, founder and CEO of Crowned Marketing and Communication s, says that the first step is owning past missteps. And it has to come from the leadership. It’s important for communications not to play it safe or to shy away from the messages that consumers are looking for in this cultural moment.

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PR Daily

OCTOBER 27, 2020

Hello, communicators: . This holiday season, join @Macys in bringing joy back into a child’s life by writing your letter to Santa online at [link] or drop it off in stores thru 12/24. CRISIS LEADERSHIP NETWORK.

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PR Daily

MARCH 26, 2020

Though this crisis might feel different, traditional crisis communications best practices, like the TACOS method, are how communicators can best serve their communities. The definition of a crisis is a time of intense difficulty or trouble. Needless to say COVID-19 has plunged our families, colleagues and communities into an unprecedented situation in which confusion and uncertainty have elicited stress and anxiety. Over-communicative.

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PR Daily

JUNE 2, 2020

Communicators must play a central role in helping executives navigate the current upheaval and reverse centuries of inequality. Consider these elements as you work with leaders on standing up and speaking up: First, check your own unconscious bias, as well as how it might show up in your communications. If it’s all written and signed off on by white people, the communication is guaranteed to miss the mark. However, businesses can foster a community.

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PR Daily

NOVEMBER 19, 2020

However, as the COVID-19 crisis continues, TJX is looking to get ahead of the competition and reach a new consumer base. ” Why it’s important: The COVID-19 crisis has hastened technology adoption and transformed consumer behaviors, but these shifted needs are here to stay.

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PR Daily

JUNE 2, 2020

Yet, each serves to undermine trust, erode communication channels, and significantly disrupt our democracy, communities, economy and places of work. A long, complex list of behavioral, political, economic, communication and media issues impact the formation and proliferation of disinformation. Robust communication infrastructure, processes, and channels—along with skillful professional counsel and support.

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PR Daily

DECEMBER 15, 2020

The first major challenge for communicators in 2021 is already here. Not surprisingly, it centers on the global health crisis that upended 2020—and specifically on how communications teams should handle the complex messaging around vaccinations. Over to you, communicators.

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PR Daily

SEPTEMBER 24, 2020

Hello, communicators: . “It’s clear to me that, across the industry, we have not done enough to improve diversity, especially at senior leadership levels. CRISIS LEADERSHIP NETWORK.

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PR Daily

AUGUST 10, 2020

The promotion is a recurring effort for the doughnut chain, but its messaging has been altered to fit the COVID-19 crisis. By digging into these analytics, you can see what content best resonates with your followers—and gain additional insights into what your community thinks.

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PR Daily

AUGUST 3, 2020

Hello, communicators: Nature’s Way Alive shared a quote to serve as your Monday motivation: #MondayMotivation #Quote pic.twitter.com/ZNapWHn3Nc. Communicators should watch for updates and continue to hone their social media video content, regardless of the platform used.

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PR Daily

JULY 21, 2020

To say we’ve been “disrupted” would be too kind, especially for those who communicate for a living. Communicating amid a pandemic is like trying to direct traffic at night, during a sandstorm, in a village experiencing a blackout. Community 4.

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PR Daily

SEPTEMBER 3, 2020

Hello, communicators: The 77 th edition of La Biennale di Venezia, or the Venice Film Festival, premiered on Wednesday—the first in-person event for the film industry in six months. During this time of uncertainty, employee communications should be more human and transparent than ever before.

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PR Daily

OCTOBER 14, 2020

Hello, communicators: . CRISIS LEADERSHIP NETWORK. Looking for more insight on how to address the current global crisis and lead your organization into a strong recovery?

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Facebook Policies Nonprofit Consumer 89

PR Daily

SEPTEMBER 29, 2020

Hello, communicators: Today is #NationalCoffeeDay, and brand managers have been crafting content in preparation: No matter how you celebrate #NationalCoffeeDay , we think you’re absolutely awesome! CRISIS LEADERSHIP NETWORK. Communicators, is your desk messy or clean?

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Airlines Employee Travel Report 91