Remove Community Remove Crisis Communications Remove Leadership Remove Social Media
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ICON 2023 Q&A: Talking Crisis Communications With Amazon’s Barbara Agrait

PRSay

Today, she is the s enior PR manager of global media relations at Amazon. 16, she shared her international perspective to students in a session titled “Diverse Roots, Universal Impact: Humanizing Reputation and Crisis Communications.” ” Beforehand, Agrait talked with PRsay about crisis management.

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The 22 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. But what about other assets that the media or customers are likely to see?

Training 195
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Pride Tragedy Offers Lessons in Crisis Communications

PRSay

Before witnesses had a moment to compose themselves, Fort Lauderdale Mayor Dean Trantalis, the city’s first openly gay leader and a witness to the incident, was quoted telling the already assembled media there had been a “terrorist attack” on the LGBTQ+ community. A comprehensive crisis communications plan is a necessity.

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How to Use Threads For B2B PR

ImPRessions - Crenshaw Communications

It seems promising not only for B2C campaigns, but for the content and thought leadership promotion more typical of B2B PR. Thought leadership and brand positioning For PR and communications specialists, Threads offers a unique platform to establish thought leadership and enhance brand positioning.

B2B 170
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The Role of The Social CEO in Your Crisis Communications

Melissa Agnes

As my mind continually wraps around risk and crisis communications (I can’t help it, it just works that way), this study leaves me with a question of concern: If trust in executives is at an all-time low, how can this work against your organization in a crisis? It takes time and energy to build a community of trust.

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The 21 Responsibilities of PR and What They Entail

Onclusive

Today, landing earned media in publications that resonate with target audiences is only one small part of the earned-media mix. At the same time, PR pros are constantly thinking about how to maximize the reach and impact of their earned media. Owned Media & Content Strategy. Executive Thought Leadership.

Training 370
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5 Steps to Becoming a Crisis Communication Pro

Melissa Agnes

Can any organization be a crisis communication pro? Being crisis-ready, crisis-intelligent, isn’t a mysterious quality that only a few people or organizations possess. So what would it take for your organization, your team, to be considered a crisis communication pro? Absolutely, why not?