Waxing UnLyrical

MARCH 16, 2015

.” Talk about a religious celebration that’s gone mainstream… and one that engenders a feeling of community among those who celebrate the day. How to Build Creativity and Self-Expression with Your Community. Why: “Attention is an opportunity to give value and meet commitments to customers and community alike.

Community 40

Community Nonprofit Web Local 40

Melissa Agnes

SEPTEMBER 7, 2014

As I chatted with Staff Sergeant, and head of this customer service unit, Chris Boddy of the Toronto Police Service, I was interested in understanding what customer service means to their Police Agency and how it differs – or doesn’t – from a corporate organization. So cool and important!). It''s a great listen.

Customer Service 227

Customer Service Crisis Crisis Communications Internal 227

The Proactive Report

FEBRUARY 24, 2017

Twitter is an essential commodity that benefits the State Department, Open Source Intelligence (NSA, NRO, CIA, FBI), and Corporate Intelligence (NASDAQ, DOW, etc). There’s too much good, free, intel — remember the Real Time Web ? It could just mean corporate raiding. It’s still a thing! Lee Odden Top Rank Marketing.

Twitter 235

Twitter Customer Service Web Facebook 235

Prakkypedia

NOVEMBER 3, 2019

In a lot of ways, I think I know how she feels – not when it comes to website accessibility, but when it comes to corporate and government communication. I often see enewsletters, web pages, social media posts and flyers which are poorly written, and I’d love to get stuck into them and make improvements.

Writing 80

Writing Government Web Meeting 80

Presspage

AUGUST 9, 2023

Investor relations is defined by Gartner as a 'strategic responsibility whereby organizations manage communications between their executive leadership and the financial community'. Ensure better compliance and corporate governance. Improve business disclosures and enhance overall credibility.

Strategy 78

Strategy Technology Tools Government 78

Communications Conversations

DECEMBER 1, 2014

One thing they all had in common: Building the SIZE of their Facebook community by acquiring “Page Likes.” Not a huge community, but not a small one either. Let’s say your goals with Facebook are to raise awareness for your brand and to drive traffic to your corporate web site (fairly common goals, I would say).

Facebook 140

Facebook Advertising Advertising Web 140

Sword and the Script

FEBRUARY 14, 2017

Businesses that engage corporate blogging with professionalism and process can boost visibility, grow a community, and ultimately, have a meaningful influence on sales. To keep things simple, I tend to categorize metrics into broad buckets: visibility, community strength, quality and marketing or business impact.

B2B 67

B2B Measurement Blogging Community 67

Business Wire

JANUARY 19, 2017

Business Wire has spent over 50 years building symbiotic relationships with media, investors and consumers by regularly delivering factually reliable and timely corporate news content. Each news release that crosses our wire triggers activity across the web, views, shares, social engagement, mentions and more specifically, sentiment.

Financial 164

Financial Video Consumer Data 164

Sword and the Script

AUGUST 1, 2022

Stacey Miller , Vice President, Communications, Auto Care Association. To that end, we owe a special thanks to Gini and Karen who also polled their respective communities – Spin Sucks and Solo PR Pro – for the survey this year. Article: The top 7 challenges facing PR and communications in 2020—and best ways to adapt (Bulldog Reporter).

Survey 129

Survey Communications Measurement Internal 129

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

Cision

SEPTEMBER 28, 2017

This has resulted in it receiving a backseat to paid media in most corporate budgets. As the Wall Street Journal reported , many of these wasteful ads ended up on sites with fake web traffic and views from bots that pumped up conversion metrics. Sometimes, it feels like paid media budgets are invincible.

Media 230

Media Measurement Advertising Advertising 230

Cision

MAY 26, 2017

There’s no time to be wasted in unifying your business, marketing and community with a content management system. Build a community. Your goal in this venture should be to build a strong community centered around the greater good of your business. Keep in mind, your brand’s image starts on the inside and works its way out.

Blogging 150

Blogging Community Retail Consumer 150

Waxing UnLyrical

DECEMBER 15, 2014

today’s post highlight seven articles from around the web that teach, or share, lessons learned. Five Lessons From Building an Online and Offline Community. Why: Building a community is not an easy task. Around the Web Shonali Burke lessons learned' , and those we’ll carry with us into the new year.

Web 72

Web Community LinkedIn Google 72

Sword and the Script

DECEMBER 21, 2021

As I’ve done for the last several years , I solicited and compiled a list of predictions from professionals across the PR and marketing community. The metaverse, Web 3.0, 2022 predictions posts around the web: 100+ Content Marketing Trends and Predictions for Success in 2022 (Content Marketing Institute). Happy New Year!

Marketing 214

Marketing Content Marketing Social Media Employee 214

Communications Conversations

DECEMBER 7, 2021

How much traffic are you driving from social to your web site? 3: Get a handle on your existing social communities. Review social demographic info on your existing communities. How large are their social media communities? What’s not working: Shared posts from the corporate account. #7: Look at format, too.

Social Media 104

Social Media Media LinkedIn Facebook 104

Sword and the Script

NOVEMBER 26, 2019

They provided me with a presentation outlining the product, a web demonstration, and answered my questions about it. Many PR professionals rely on circulation numbers (impressions) or web traffic estimates to provide some sense of reach. I had a chance to catch up with the product management team working on the Cision Impact product.

Publicity 89

Publicity Media Advertising Advertising 89

Flack's Revenge

JANUARY 10, 2019

You could (and they did) spread rumors in ancient Rome the same way you could on a web bulletin board in 1999. Enter Instagram with its snazzy pix, short captions, easy engagement, and non-stop roll out of exciting new features; and What’s App, that so easily facilitates micro-community building and sharing. Can the ship be righted?

How To 159

How To Facebook Social Media Advertising 159

Waxing UnLyrical

FEBRUARY 8, 2016

“Go steady” with your audiences via these creative ideas that illustrate how you can show some love to your community. What You Can Learn from the Star Wars Community. How to Build a Social Community: 4 Tips. 5 Steps to Building an Engaged Brand Community (AKA Super Loyal Customers). ” 2. ” 5.

Community 40

Community Viral Web Creativity 40

Waxing UnLyrical

MAY 12, 2014

This week’s roundup features seven posts from around the web that focus on sustaining relationships. Shelly Kramer reminds us why offering your audience fresh, relevant, high quality original content is still the best way to sustain your community. Business Community Building Resources Shonali Burke Weekly Roundup'

Community 79

Community Google Small Business Facebook 79

Stephen Waddington

MARCH 31, 2019

Campaign landing page and web newsroom tools Access to the corporate website is a battleground in large enterprise organisations. More than 500 people have joined the Comms School Facebook community. Instead of breaking down barriers it is just as likely to create silos. Join our live session on Tuesday, 2 April, 6:30pm BST.

Survey 68

Survey Enterprise SEO Web 68

Solo PR Pro

APRIL 6, 2021

There’s a whole community of like minded people you can lean on. I have the app on my phone and can customize notifications, make calls and even join meetings, although the interface for mobile isn't as user-friendly as the web app. Michael Ares, MDA Corporate Marketing, LLC. 5 solo PR pros share their most-used tools.

Tools 89

Tools Google LinkedIn Leadership 89

Solo PR Pro

MAY 8, 2018

Community relations. Corporate communications. Integrated Marketing Communications (IMC). Internal communications. Web design and management. What has remained the same is the camaraderie and support of the Solo PR Pro community. Direct advertising. Event planning. Fundraising. Government relations.

Public Affairs 40

Public Affairs Internal International Community 40

Critical Mention

DECEMBER 10, 2018

Showing corporate social responsibility is one of the hallmarks of positive sentiment and good publicity. Organizing or partnering with nonprofits for community service programs like a winter coat or toy drives helps build your brand awareness while also giving back. Give back to those in need. Until next time! Critical Mention.

Real Estate 62

Real Estate Local Nonprofit Banking 62

MaccaPR

FEBRUARY 19, 2018

Here’s a question for PR and marketing pros: Which was the most significant corporate communications cri sis recently ? In a perfect world, multi-location businesses would empower their regional affiliates to post social content that authentically reflects their local communities. Hard to select just one, eh?

Instagram 98

Instagram Crisis Local Privacy 98

Waxing UnLyrical

FEBRUARY 17, 2015

Before you engage in a debate over the apostrophe or lack thereof , one thing is for certain: reputation is key to presidential-type success whether at the national or corporate level. So this week’s roundup features seven posts from around the web that focus on building a great reputation online and beyond.

Reputation 40

Reputation Web Corporate Community 40

Waxing UnLyrical

MARCH 25, 2013

And the company has used a lot of the techniques I discussed recently, right here on WUL, on growing your Facebook community. Here is a short Q&A with Ashley Butler , Chobani’s Community Coordinator, who is based in NYC (the center of their marketing operations): WUL : I am curious: how many cups of yogurt do you guys sell in a day?

Customer Service 101

Customer Service Travel Web Facebook 101

Waxing UnLyrical

NOVEMBER 24, 2014

So this week, we’re featuring seven posts from around the web that put the spotlight on the holiday, how it’s been impacted in modern times, and giving thanks. Thank you for being part of the WUL community, and a blessed Thanksgiving to our U.S. community from me and mine. Image: DVIDSHUB via Flickr, CC 2.0.

Community 70

Community Facebook Resources Web 70

Cision

NOVEMBER 30, 2016

By the early 2000s, the traditional media industry slipped on terms like “disruption” and “innovator’s dilemma” before they became as trendy as skinny jeans and bug-netted trucker hats here in the Bay Area startup community. So the fact that it gets the bronze in corporate budget competition is something CMOs must reevaluate.

Software 0

Software Media Leadership Journalism 0

Waxing UnLyrical

JULY 21, 2014

This week’s roundup features seven posts from around the web that focus on context. Context and Community: the 2 Cs That Can Make Social Scoring Work. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Image: Cher Amio via Flickr, CC 2.0.

Community 78

Community Customer Service Resources Web 78

Waxing UnLyrical

DECEMBER 22, 2014

So, for the final roundup of the year, as we’re closing out 2014, we thought we’d feature seven posts from around the web that will help you start the new year right. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Web 73

Web Creativity Blogging LinkedIn 73

Sword and the Script

AUGUST 30, 2022

These are both terrible terms, but I’ve adopted the latter as the moniker for these monthly roundups about the PR software vendor community – and I’m inclined to keep it. The corporate reputation sector saw some consolidation this week, as Signal AI, which bills itself as a global external intelligence company, acquired KELP Inc.,

Publicity 85

Publicity Survey Enterprise Pitching 85

Stephen Waddington

JULY 17, 2018

We’ve been helping Asda’s PR team with a strategic programme to showcase the uniquely warm relationship between Asda colleagues and customers – and Asda stores’ commitment to make a difference in their local communities. Community champions in Asda stores around the UK submit stories via a mobile phone app.

Storytelling 60

Storytelling Local Community Case Study 60

Waxing UnLyrical

JULY 28, 2014

Blogging is a great way to start conversations, share ideas, and build your online community. So this week, the roundup features seven posts from around the web that focus on blogging. How has blogging helped build your brand’s online community… or has it, in fact, not made a difference? Based in the Washington, D.C.,

Blogging 76

Blogging SEO Community Resources 76

Prohibition

FEBRUARY 9, 2022

In the time of Web 3.0, Numerous multinational corporations use it due to its high effectiveness and systematic order. Whether your brand serves a specific community or an entire nation, the above measure works perfectly for monitoring your brand. Why do you need social listening software? Conclusion.

Brand 62

Brand Branding Social Media Reddit 62

Waxing UnLyrical

MARCH 30, 2015

What do you do to get your community buzzing? area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™. Around the Web Business Building Marketing buzz marketing viral marketing' And is there a way you can use (any of) these to your advantage?

Viral 40

Viral Marketing Web Big Data 40

Waxing UnLyrical

MARCH 3, 2014

This week’s roundup features seven posts from around the web that focus on being personable. Ken Mueller reminds us why the same rules that apply IRL community interactions should apply online. area, she loves helping for- and non-profit clients, both small and large, turn corporate codswallop into community cool™.

Crisis Communications 80

Crisis Communications Resources Social Media Web 80

Sword and the Script

DECEMBER 3, 2019

“With the market calling for more external data to complement internal datasets, AWS Data Exchange customers can now leverage Meltwater’s data to enhanced visibility into the world around them, so that they can make better informed decisions,” according to Stephen Orban, General Manager, AWS Data Exchange, Amazon Web Services, Inc.

Data 87

Data Enterprise Survey Instagram 87