Landis PR

FEBRUARY 26, 2024

Note: This is a reposted blog by our Public Relations Global Network Partner, Chip Taylor, Novitas Communications. Photo courtesy of Pixabay At the intersection of public relations and public policy is an opportunity for communication professionals to exert considerable influence.

Policies 59

Policies Publicity Community Construction 59

Beyond PR

AUGUST 25, 2016

Communicating brand value to executives and investors isn’t about splashy websites or luxurious launch events. Instead, it is about storytelling, using a narrative to add value to existing perceptions that can either be backed up by your current product or supported by your prospective plans. Benefits for storytellers.

Storytelling 40

Storytelling Brand Branding Wireless 40

Sword and the Script

JUNE 16, 2020

Storytelling is a powerful means of persuasion; it can be both a strategy, as in an overall narrative but it also can be a tactic, like using vignettes; here’s what a recent survey found. Years ago, there was a consultant in the DC area that had an unusual title on his business card: “chief storyteller.” There’s a science to it.

Storytelling 129

Storytelling Communications Survey Case Study 129

PRSay

NOVEMBER 15, 2022

military approaches diversity, equity and inclusion and about the importance of storytelling to communicate an organization’s messages. Part of the storytelling challenge, Evans said, is that “it’s more about the organization than about individuals themselves. She asked how the U.S.

Nonprofit 103

Nonprofit Storytelling Radio System 103

Cision

FEBRUARY 17, 2016

Storytelling, while central to PR strategies, is a delicate process. In this interview, he shares the difficulties of military communication, the need for successful communication in all industries and how to use movies as a guide for PR. All those ingredients can be met through communications.

Policies 120

Policies Internal International Public Affairs 120

Stephen Waddington

MAY 16, 2019

Danielle Whitfield, Media and Public Affairs Executive, Newcastle Airport @daniellemalvina Northern boomerang: brands to Newcastle Christian Cerisola was motivated to move into PR after working for a provincial newspaper and receiving poorly targeted pitches. I’ve worked on communications, marketing and sales.”

Marketing 60

Marketing Newspapers Public Affairs Airlines 60

Landis PR

DECEMBER 18, 2023

Note: This is a reposted blog by our Public Relations Global Network Partner, Amanda Hill – Three Box Strategic Communications. For the original blog, please visit here. Photo courtesy of Pixabay Your audience’s attention is more fragmented than ever. How do today’s PR teams keep up?

Conference 59

Conference Consumer Social Media Google 59

Landis PR

JULY 31, 2023

This has created both an opportunity and a potential point of concern for professional marketers and communicators who are wondering: Do the benefits of AI outweigh the threats? Solid storytelling, writing and editing skills are still very much in demand. The post Is AI a threat or benefit to marketers and communicators?

Communications 97

Communications Marketing Pitching Technology 97

Sword and the Script

MAY 26, 2020

72% of communications professionals say partisan politics makes their job harder, according to third annual JOTW Communications Survey for 2020 The majority of professional communicators say partisan politics has complicated communications for brands and businesses. Issues that should not be political now are.”

Survey 117

Survey Measurement Public Affairs Storytelling 117

PR Conversations

DECEMBER 19, 2014

One of the most enjoyable hybrid academic-practitioner experiences I have had this year has been as course leader of the PR Academy Digital Communications Certificate course. Increasingly I note how communications practitioners are connected on a constant basis through their mobile devices.

Social Media 90

Social Media Trends Communications Crisis Management 90

PR Matters

APRIL 21, 2016

To stay relevant over time―as with any communications discipline―PR must evolve and address new challenges and developments [ Tweet Quote ]. To succeed as a PR pro , it’s vital to have a passion for writing and communication in general―as well as a commitment to excel in both [ Tweet Quote ]. Preparing all communications content.

Reputation 165

Reputation Public Affairs Advertising Advertising 165

Solo PR Pro

OCTOBER 18, 2022

Here's how the Public Relations Society of America defines public relations : “Public relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.”. I didn’t want to box myself in to just one area of communications when I launched my company.

Media Relations 97

Media Relations Media Social Media Internal 97

PR Matters

APRIL 21, 2016

To stay relevant over time―as with any communications discipline―PR must evolve and address new challenges and developments [ Tweet Quote ]. To succeed as a PR pro , it’s vital to have a passion for writing and communication in general―as well as a commitment to excel in both [ Tweet Quote ]. Preparing all communications content.

Reputation 100

Reputation Public Affairs Advertising Advertising 100

PRSay

AUGUST 14, 2019

As corporate vice president of communications at Microsoft , Frank X. I worked for my school newspaper, and when I joined the Marines I was a public affairs officer. Then there’s the specific technical skills of media relations and internal communications. Internal communications can be challenging at large companies.

Internal 66

Internal International Conference Public Affairs 66

NewsWhip

JUNE 23, 2021

Brett: So, I guess is that, when we chatted before, I mean, that’s really the definition of a data-driven public affairs agency, correct? That’s where everyday people, the sort of the more rank and file residents of a community are going to be most likely to find out about a project and sign up to take an action about it.

Data 78

Data Media Analytics Energy 78

Stuart Bruce

FEBRUARY 11, 2016

One of the potential uses of VR for PR is storytelling to put stakeholders inside a brand or corporate story. You can get an idea of what storytelling for PR might be like by looking at how VR is already being used for journalism such as the New York Times virtual reality app. Amnesty used VR to increase donations.

Publicity 60

Publicity How To Crisis Communications Crisis 60

PR Conversations

MAY 9, 2017

Next, it was internal communications, and I loved that area, too. Excellent communication is key to our profession, and good writers always attract my attention, as well as help me strive to improve my own writing. It’s likely that’s why I focus on storytelling, to try and draw pictures with words. Speech writing.

Energy 53

Energy Measurement Internal International 53

Mindful Marketing

JULY 28, 2015

Paul Furiga is chief storyteller, founder and CEO of WordWrite Communications. Before founding WordWrite, Paul was a vice president at Ketchum Public Relations in Pittsburgh, where he served clients including Bridgestone/Firestone, Delta Air Lines and Rutgers University. By Christine Perkett. As the CEO, you wear many hats.

Interviews 50

Interviews Communications Storytelling Marketing 50

Landis PR

DECEMBER 4, 2023

Even as AI continues to evolve, there will always be something uniquely human about the art of storytelling. These tools still don’t understand the nuances of true storytelling, and they’ve certainly never interacted with your customers on a face-to-face basis.

Marketing 59

Marketing Content Marketing Storytelling B2B 59

Sword and the Script

AUGUST 2, 2016

During the work week, he’s an account manager with LTPR , a public relations firm based in Portland, Oregon specializing in the financial, healthcare and professional services industries, including crisis communications and litigation support. I’ve served in Army Public Affairs for nearly 17 years now.

Public Affairs 60

Public Affairs Advertising Advertising Healthcare 60

Communications Conversations

MAY 13, 2015

She graduates this spring summa cum laude , and has already secured a position as an account executive intern at Skyya Communications in New York City. Natalie Anastasia is a junior at the University of South Florida with a bright future in the public relations industry. She believes that above all else, experience is the best teacher.

Groups 60

Groups Internal International Conference 60