Expert insights. Personalized for you.
Money can’t buy you love and it can’t buy you passionate employees, but it surely can buy you more resources. The post Here’s Where Communicators are Hoping to Invest More Resources appeared first on PR News Blog. Communications Crisis Management Digital PR General Measurement Media Relations PR News Blogger Network Research Social Media Staffing and Management audience development KPIs measurement social media MORE
Communications Moyra Knight says, “We have an opportunity to set the tone for how our companies will emerge.”. As vice president of communications for Astellas US, Moyra Knight’s team is helping to get the word out to employees, plus the patients, partners and other stakeholders, that Astellas is committed to their health and safety. RELATED: Join us for PR Daily's can't-miss Media Relations & Measurement Virtual Conference ]. The company’s vice president of U.S. MORE
VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. PR is a fast-paced business, but pros must be more measured, sensitive and mindful than ever while doing what they do. What are some of your observations or guidelines for communicators during this crisis? The post 8 rules for better communications during COVID-19 appeared first on PR Daily. MORE
Tying outcomes to communications has long been a challenge. That’s why 2019 JOTW Communications Survey , which was conducted in collaboration with Ned Lundquist for the second year in a row and polled 223 communicators, included three questions about measurement. Those questions were aimed at finding answers to these questions: Are PR pros trying to measure the effects of their work? What metrics are communicators tracking? PR JOTW measurement surveys MORE
A positive public perception helps inspire employees, recruit new talent, protect a brand from negative PR, and differentiate its offering from that of the competition. Measuring Corporate Reputation: Perception or Performance? A pivotal part of Harris Poll and Reptrak’s research centers on measuring the “pulse” or “emotional appeal” of a given brand. The post How PR Measures Corporate Reputation appeared first on Crenshaw Communications. MORE
Economic damage caused by the Covid-19 pandemic increases the importance of PR measurement and evaluation. Signs of Improving PR Measurement. The survey indicates growing appreciation of PR measurement. Yet relatively few PR pros say measurement is one of their common activities. MORE
Convincing employees to accept Covid-19 vaccinations may become the most critical internal communications task of 2021. Only a determined internal communications effort, done in concert with HR and company leadership, can persuade the majority of employees to accept the vaccine. MORE
Employee satisfaction is crucial, but the path to improving it isn’t always straightforward. Factors such as motivation, career growth, compensation and team morale influence how satisfied your employees feel. A crucial factor in improving employee satisfaction—and thus productivity—is to continually gauge satisfaction levels. FREE REPORT: Communicators’ struggles, strengths and successes ]. Stay atop what your employees want. MORE
At least in terms of employee engagement, morale and retention, that is. A Comcast employee sums up the problems of poor work/life balance thusly: “Nobody wants to acknowledge that having poor work/life balance is expensive…. MORE
Orangefiery’s Mike Kuczkowski shares how his team worked with a client to quantify the success of various communications channels for messages to employees. In 2007, one of my clients came to us with a specific request: His management team wanted a channel assessment with an investment plan for internal communications. His model of communications includes a source, a transmitter, a message, a channel, noise, a receiver and a destination. MORE
There might be a kernel of truth in there somewhere, but neglecting preparation and inconsistent communication can devastate employee morale. employees and managers are about 20% less likely than they were in May 2020 to strongly agree that: They feel well prepared to do their job. MORE
Discover how Cargill and Ernst & Young are using Yammer networks to connect employees and drive business goals. Dolzine shared an example of an employee in India who asked a question and received input from across the globe in less than a day. MORE
When surveyed, almost half of employees between ages 18–35 said they did not want to be policed on political speech at work. Younger employees don’t want a social media policy when it comes to political speech in the workplace. This is according to a survey from Clutch which asked 500 full-time employees about their work preferences. The post Younger employees don’t want to be regulated on social media appeared first on PR Daily. MORE
The lessons of 2020 have been profound as leaders have found new connections with essential, deskless employees, according to experts at Workplace from Facebook. Frontline managers thought the communications gap between headquarters and C-suite leaders and their in-the-field teams shrunk. MORE
Already ubiquitous in online forums, emoji have spread into employee communications this year. With in-person contact either severely limited or completely eliminated, employees found connecting with colleagues extremely challenging during Covid-19 shut-downs. MORE
A large majority (84 percent) of communicators want to implement some form of measurement to determine employee engagement, but they say they often lack the budget and technological resources to do so, according to new research from internal email comms firm PoliteMail Software. The post Corporate communicators struggling with internal measurement—here are the obstacles appeared first on Agility PR Solutions. Public Relations measurement MORE
Here are today’s top stories: Instacart and Amazon employees strike for COVID-19 protections. Workers at Amazon, Whole Foods and Instacart have staged strikes and “sick-outs” to protest a lack of COVID-19 protections and precautions, with employees asking for paid time off, hazard pay, hand sanitizer and other measures. Don’t treat your employees as commodities. ” [VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. MEASURED THOUGHTS. MORE
Employees are the lifeblood of every organization. That means engaging them is more than just a line on internal communicators’ to-do lists. Consider these four lessons from organizations using Yammer to better support their employees: 1. MORE
Here’s what professional communicators should prioritize this year. The communication profession is at a fascinating crossroads. After the traumas of 2020, communicators are exerting more influence at their companies and forging cultural shifts centered on employee well-being. MORE
However, the study also says that employees want the training and that these programs are likely to lead to increased job satisfaction. It wrote: Experts believe that job retraining allows companies to improve their overall direction by improving employee retention and maximizing worker output. The post Study: Employees want more employer-offered retraining appeared first on PR Daily. Employee Engagement Executive Communication Measurement PR Industry Research & Audit MORE
But as more brands jump into the podcast space they’re asking how they measure results and efficiency. One of the original methods of measurement on radio was providing a telephone number for listeners to call for a special offer. 22 for our Change Communications Virtual Workshop ]. MORE
Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place. MORE
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally. MORE
A lawyer shares advice for engaging employees and protecting your business during these difficult days. When crisis strikes, such as a pandemic, the most important thing employers can do is to plan for employee and customer safety and operational continuity. MORE
Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind. COVID-19 and the rise of remote work has forced the rapid adoption of these workgroup-communications technologies. Continuous employee feedback. MORE
An Italian study shows that communicators are poised to assume greater roles and responsibilities moving forward. Like all crises affecting companies, the COVID-19 emergency brought employee communication to the forefront — this time even more than usual. MORE
RELATED: Join us for our Leadership Communications in a World Reshaped by Major Crises Virtual Workshop ]. So how can organizations set measurable, provable goals and start to make a difference? Louvouezo recommends asking: Do employees report psychological safety? MORE
For me, it was the moment I transformed from being a “communications firefighter” to a “communications futurist”—and never looked back. The Great Recession was upon us, and being in communications in the auto industry was not for the faint of heart. MORE
Dissatisfied with your ability to measure effectiveness and return on investment? Forty-four percent of respondents are dissatisfied with their ability to measure communications’ effectiveness, Ragan’s State of Communications 2020 survey of nearly 800 professionals. Digital measurement leads. Website traffic, including clicks and time spent, is a measuring stick for 60%, and 51% keep an eye on the number of social media followers. MORE
Let’s use data to discover why we are seeing a 5% decline in corporate communications click rates this year, but engagement is significantly higher. This increased flow of digital communication is taxing our time and attention. FREE DOWNLOAD: The State of Corporate Communication ]. MORE
This year, you’re probably wondering how you can renew your reputation, or how establishing your purpose can help you avoid social and moral disengagement with your customers and employees. Yet for all the talk of corporate purpose, and the reputational benefits earned through its pursuit, there is a lack of guidance on how to measure reputation’s existence and value. The key to the art of measuring reputation is knowing your audience—ideally, every single member of your audience. MORE
In order to prove your value as a communicator in the future, your measurement will have to be more sophisticated and take advantage of these emerging tools. We know that professional communicators are far more than just flacks for bad people or cheap alternatives to advertising. MORE
Think multi-channel and measured. Given the trends, we may expect more weirdness and continued challenges for corporate communicators and employees alike. Evolving crises, changing plans, and executive decisions will have to be made, coordinated and communicated quickly. MORE
Communicators must continue to adapt to the changing needs of the workplace—from communicating to a dispersed workforce to fostering collaboration—and measuring your efforts. Internal communications drive culture and engagement in many ways. Develop employees’ networks. MORE
Influential leaders understand that consistently recognizing, motivating and inspiring employees is crucial for business success. Employees won’t really care about your business until you really care about them. Here are 10 inspiring quotes from successful business leaders to help you stoke and sustain the employee engagement fire at your organization. Employees come first. Treat employees like they make a difference—and they will.”—Jim MORE
Employee social media posting remains a perplexing issue for many organizations. Some fear their employees may post ill-advised, embarrassing, or confidential information. Private organizations attempting to develop social media policies for employees face a balancing act. MORE
According to a new report from Accenture , just 35% of C-suite leaders before the pandemic saw themselves as being responsible for the well-being of employees and holistically supporting their needs. RELATED: Are you or someone you know one of Ragan's Top Women in Communications? ]. In short, employee trust will come at a premium for organizations after the global pandemic. Cuts and offering a holistic approach to employee wellness are not mutually exclusive. MORE
Here is a nine-step approach to creating your internal communications plan: 1. Measure your activity. Measurement transforms internal communications from a shot in the dark to an effective management tool. simple, measurable, attainable, relevant, timely. MORE
Here’s a roundup of the week’s crisis communication news for communicators. Here are the top 10 tips and takeaways from the week ending April 10 taken from our Crisis Communications Daily newsletter. Your CEO is a key spokesperson for your response with employer communications being the top-rated source of information for audiences about the COVID-19 pandemic. As you settle in for the long haul, consider employees’ needs. MORE
Your average internal communicator is lonesome. That, my friends, is why employee communication measurement is in the state it is in. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. The powers that be, however, increasingly are demanding to know why employee communication matters. Measurement is absolutely essential. MORE
A study shows PR and communications can improve measurement with a little more effort; here’s a look at the metrics most commonly cited Measurement and proving value is the top challenge facing PR and communications , according to the 3 rd annual JOTW Communications Survey for 2020. So, how are communicators leveling up? On one hand, 86% of respondents measure at least “sometimes” and almost half (48%) measure “often” or “always.” MORE
Glean.info Blog
DECEMBER 3, 2020
Already ubiquitous in online forums, emoji have spread into employee communications this year. With in-person contact either severely limited or completely eliminated, employees found connecting with colleagues extremely challenging during Covid-19 shut-downs.
PR Daily
OCTOBER 16, 2020
But as more brands jump into the podcast space they’re asking how they measure results and efficiency. One of the original methods of measurement on radio was providing a telephone number for listeners to call for a special offer. 22 for our Change Communications Virtual Workshop ].
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
PR Daily
OCTOBER 12, 2020
Dramatically increased interaction on real-time connectivity platforms lets communicators collect vital data on the workforce’s state of mind. COVID-19 and the rise of remote work has forced the rapid adoption of these workgroup-communications technologies. Continuous employee feedback.
PR Daily
FEBRUARY 12, 2021
An Italian study shows that communicators are poised to assume greater roles and responsibilities moving forward. Like all crises affecting companies, the COVID-19 emergency brought employee communication to the forefront — this time even more than usual.
PR Daily
FEBRUARY 8, 2021
The lessons of 2020 have been profound as leaders have found new connections with essential, deskless employees, according to experts at Workplace from Facebook. Frontline managers thought the communications gap between headquarters and C-suite leaders and their in-the-field teams shrunk.
PR Daily
JANUARY 21, 2021
Let’s use data to discover why we are seeing a 5% decline in corporate communications click rates this year, but engagement is significantly higher. This increased flow of digital communication is taxing our time and attention. FREE DOWNLOAD: The State of Corporate Communication ].
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Waxing UnLyrical
AUGUST 26, 2015
Your average internal communicator is lonesome. That, my friends, is why employee communication measurement is in the state it is in. I know the rationale: Not a numbers person, got into this field to write, my boss doesn’t care about measurement, leadership understands our value, etc. The powers that be, however, increasingly are demanding to know why employee communication matters. Measurement is absolutely essential.
PR Daily
DECEMBER 23, 2020
Discover how Cargill and Ernst & Young are using Yammer networks to connect employees and drive business goals. Dolzine shared an example of an employee in India who asked a question and received input from across the globe in less than a day.
Glean.info Blog
DECEMBER 21, 2020
Convincing employees to accept Covid-19 vaccinations may become the most critical internal communications task of 2021. Only a determined internal communications effort, done in concert with HR and company leadership, can persuade the majority of employees to accept the vaccine.
PR Daily
NOVEMBER 10, 2020
Employees are the lifeblood of every organization. That means engaging them is more than just a line on internal communicators’ to-do lists. Consider these four lessons from organizations using Yammer to better support their employees: 1.
PR Daily
SEPTEMBER 28, 2020
Communicators share how they’ve leaned on employee affinity groups to respond to recent events. As organizations grapple with racial and social justice issues facing the world, employee resource groups can be a great way to help advance DE&I both internally and externally.
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PR Daily
SEPTEMBER 17, 2020
RELATED: Join us for our Leadership Communications in a World Reshaped by Major Crises Virtual Workshop ]. So how can organizations set measurable, provable goals and start to make a difference? Louvouezo recommends asking: Do employees report psychological safety?
PR Daily
AUGUST 5, 2020
There might be a kernel of truth in there somewhere, but neglecting preparation and inconsistent communication can devastate employee morale. employees and managers are about 20% less likely than they were in May 2020 to strongly agree that: They feel well prepared to do their job.
PR Daily
SEPTEMBER 21, 2020
In order to prove your value as a communicator in the future, your measurement will have to be more sophisticated and take advantage of these emerging tools. We know that professional communicators are far more than just flacks for bad people or cheap alternatives to advertising.
Glean.info Blog
DECEMBER 9, 2020
Employee social media posting remains a perplexing issue for many organizations. Some fear their employees may post ill-advised, embarrassing, or confidential information. Private organizations attempting to develop social media policies for employees face a balancing act.
PR Daily
JULY 12, 2019
Employee satisfaction is crucial, but the path to improving it isn’t always straightforward. Factors such as motivation, career growth, compensation and team morale influence how satisfied your employees feel. A crucial factor in improving employee satisfaction—and thus productivity—is to continually gauge satisfaction levels. FREE REPORT: Communicators’ struggles, strengths and successes ]. Stay atop what your employees want.
Sword and the Script
JUNE 23, 2020
A study shows PR and communications can improve measurement with a little more effort; here’s a look at the metrics most commonly cited Measurement and proving value is the top challenge facing PR and communications , according to the 3 rd annual JOTW Communications Survey for 2020. So, how are communicators leveling up? On one hand, 86% of respondents measure at least “sometimes” and almost half (48%) measure “often” or “always.”
PR Daily
DECEMBER 16, 2020
Communicators must continue to adapt to the changing needs of the workplace—from communicating to a dispersed workforce to fostering collaboration—and measuring your efforts. Internal communications drive culture and engagement in many ways. Develop employees’ networks.
PR Daily
JANUARY 6, 2021
Think multi-channel and measured. Given the trends, we may expect more weirdness and continued challenges for corporate communicators and employees alike. Evolving crises, changing plans, and executive decisions will have to be made, coordinated and communicated quickly.
PR Daily
AUGUST 16, 2019
However, the study also says that employees want the training and that these programs are likely to lead to increased job satisfaction. It wrote: Experts believe that job retraining allows companies to improve their overall direction by improving employee retention and maximizing worker output. The post Study: Employees want more employer-offered retraining appeared first on PR Daily. Employee Engagement Executive Communication Measurement PR Industry Research & Audit
Sword and the Script
MARCH 26, 2019
Tying outcomes to communications has long been a challenge. That’s why 2019 JOTW Communications Survey , which was conducted in collaboration with Ned Lundquist for the second year in a row and polled 223 communicators, included three questions about measurement. Those questions were aimed at finding answers to these questions: Are PR pros trying to measure the effects of their work? What metrics are communicators tracking? PR JOTW measurement surveys
PR Daily
SEPTEMBER 2, 2020
At least in terms of employee engagement, morale and retention, that is. A Comcast employee sums up the problems of poor work/life balance thusly: “Nobody wants to acknowledge that having poor work/life balance is expensive….
PR Daily
OCTOBER 6, 2020
According to a new report from Accenture , just 35% of C-suite leaders before the pandemic saw themselves as being responsible for the well-being of employees and holistically supporting their needs. RELATED: Are you or someone you know one of Ragan's Top Women in Communications? ]. In short, employee trust will come at a premium for organizations after the global pandemic. Cuts and offering a holistic approach to employee wellness are not mutually exclusive.
PR Daily
JUNE 30, 2020
Orangefiery’s Mike Kuczkowski shares how his team worked with a client to quantify the success of various communications channels for messages to employees. In 2007, one of my clients came to us with a specific request: His management team wanted a channel assessment with an investment plan for internal communications. His model of communications includes a source, a transmitter, a message, a channel, noise, a receiver and a destination.
Glean.info Blog
NOVEMBER 9, 2020
Economic damage caused by the Covid-19 pandemic increases the importance of PR measurement and evaluation. Signs of Improving PR Measurement. The survey indicates growing appreciation of PR measurement. Yet relatively few PR pros say measurement is one of their common activities.
Agility PR Solutions
DECEMBER 2, 2019
A large majority (84 percent) of communicators want to implement some form of measurement to determine employee engagement, but they say they often lack the budget and technological resources to do so, according to new research from internal email comms firm PoliteMail Software. The post Corporate communicators struggling with internal measurement—here are the obstacles appeared first on Agility PR Solutions. Public Relations measurement
PR News
OCTOBER 24, 2018
Money can’t buy you love and it can’t buy you passionate employees, but it surely can buy you more resources. The post Here’s Where Communicators are Hoping to Invest More Resources appeared first on PR News Blog. Communications Crisis Management Digital PR General Measurement Media Relations PR News Blogger Network Research Social Media Staffing and Management audience development KPIs measurement social media
Sword and the Script
NOVEMBER 5, 2020
Brands that emphasize employee experience (EX) and customer experience (CX) achieve business growth nearly 2x faster If you take care of your employees, they’ll take care of your customers, and everything else will fall in place.
PR Daily
DECEMBER 10, 2020
Here is a nine-step approach to creating your internal communications plan: 1. Measure your activity. Measurement transforms internal communications from a shot in the dark to an effective management tool. simple, measurable, attainable, relevant, timely.
PR Daily
JUNE 23, 2020
Dissatisfied with your ability to measure effectiveness and return on investment? Forty-four percent of respondents are dissatisfied with their ability to measure communications’ effectiveness, Ragan’s State of Communications 2020 survey of nearly 800 professionals. Digital measurement leads. Website traffic, including clicks and time spent, is a measuring stick for 60%, and 51% keep an eye on the number of social media followers.
PR Daily
SEPTEMBER 20, 2019
When surveyed, almost half of employees between ages 18–35 said they did not want to be policed on political speech at work. Younger employees don’t want a social media policy when it comes to political speech in the workplace. This is according to a survey from Clutch which asked 500 full-time employees about their work preferences. The post Younger employees don’t want to be regulated on social media appeared first on PR Daily.
PR Daily
APRIL 9, 2020
Here’s a roundup of the week’s crisis communication news for communicators. Here are the top 10 tips and takeaways from the week ending April 10 taken from our Crisis Communications Daily newsletter. Your CEO is a key spokesperson for your response with employer communications being the top-rated source of information for audiences about the COVID-19 pandemic. As you settle in for the long haul, consider employees’ needs.
ImPRessions - Crenshaw Communications
MARCH 20, 2018
A positive public perception helps inspire employees, recruit new talent, protect a brand from negative PR, and differentiate its offering from that of the competition. Measuring Corporate Reputation: Perception or Performance? A pivotal part of Harris Poll and Reptrak’s research centers on measuring the “pulse” or “emotional appeal” of a given brand. The post How PR Measures Corporate Reputation appeared first on Crenshaw Communications.
PR Daily
MARCH 31, 2020
Here are today’s top stories: Instacart and Amazon employees strike for COVID-19 protections. Workers at Amazon, Whole Foods and Instacart have staged strikes and “sick-outs” to protest a lack of COVID-19 protections and precautions, with employees asking for paid time off, hazard pay, hand sanitizer and other measures. Don’t treat your employees as commodities. ” [VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. MEASURED THOUGHTS.
PR Daily
JANUARY 9, 2020
Influential leaders understand that consistently recognizing, motivating and inspiring employees is crucial for business success. Employees won’t really care about your business until you really care about them. Here are 10 inspiring quotes from successful business leaders to help you stoke and sustain the employee engagement fire at your organization. Employees come first. Treat employees like they make a difference—and they will.”—Jim
PR Daily
JULY 27, 2020
For me, it was the moment I transformed from being a “communications firefighter” to a “communications futurist”—and never looked back. The Great Recession was upon us, and being in communications in the auto industry was not for the faint of heart.
PR Daily
APRIL 7, 2020
VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. PR is a fast-paced business, but pros must be more measured, sensitive and mindful than ever while doing what they do. What are some of your observations or guidelines for communicators during this crisis? The post 8 rules for better communications during COVID-19 appeared first on PR Daily.
PR Daily
MAY 6, 2020
Communications Moyra Knight says, “We have an opportunity to set the tone for how our companies will emerge.”. As vice president of communications for Astellas US, Moyra Knight’s team is helping to get the word out to employees, plus the patients, partners and other stakeholders, that Astellas is committed to their health and safety. RELATED: Join us for PR Daily's can't-miss Media Relations & Measurement Virtual Conference ]. The company’s vice president of U.S.
PR Daily
FEBRUARY 4, 2020
This year, you’re probably wondering how you can renew your reputation, or how establishing your purpose can help you avoid social and moral disengagement with your customers and employees. Yet for all the talk of corporate purpose, and the reputational benefits earned through its pursuit, there is a lack of guidance on how to measure reputation’s existence and value. The key to the art of measuring reputation is knowing your audience—ideally, every single member of your audience.
PR Daily
JANUARY 14, 2021
Here’s what professional communicators should prioritize this year. The communication profession is at a fascinating crossroads. After the traumas of 2020, communicators are exerting more influence at their companies and forging cultural shifts centered on employee well-being.
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