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2021 resolutions for internal communicators

PR Daily

Here are a handful of resolutions to jot down to ensure you hit specific internal comms targets instead of wandering aimlessly. RELATED: Join us for our Social Media & Digital Communications Virtual Conference ].

Top 2021 internal communication trends

PR Daily

And yet the prospect of a new year—even with a frightening pandemic still very much in high gear—offers a bit of hope for communicators around the world. Baskin points to another silver lining from 2020, which is an increased focus on employees’ mental health. “We’re

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How video bolsters your internal communications

PR Daily

With more employees working from home due to COVID-19 concerns, video is becoming increasingly valuable for internal communications. Video offers many benefits for internal communications, even in ordinary times–and these are anything but. Team communications.

Engaging employees during extraordinary times

PR Daily

Has there ever been a more crucial time for internal communicators? In recent weeks, the business world has been upended by COVID-19, many workers have become remote employees overnight and other industries have struggled to stay afloat.

Share your internal storytelling prowess

PR Daily

Submit your best internal content, campaigns and intranets to Ragan’s Employee Communications Awards. The post Share your internal storytelling prowess appeared first on PR Daily. Don’t miss the Oct. 4 deadline. Ragan Awards

Share your internal storytelling prowess

PR Daily

Submit your best internal content, campaigns and intranets to Ragan’s Employee Communications Awards. The post Share your internal storytelling prowess appeared first on PR Daily. Don’t miss the Oct. 4 deadline. Ragan Awards

Guidance for managing employee relations during COVID-19

PR Daily

A lawyer shares advice for engaging employees and protecting your business during these difficult days. When crisis strikes, such as a pandemic, the most important thing employers can do is to plan for employee and customer safety and operational continuity.

How companies can build trust with employees amid ongoing turmoil

PR Daily

Here’s what she had to say: Ragan: What specific ways can companies and communicators build meaningful trust in 2021 and beyond? RELATED: Join us July 29 for our Employee Communications & Culture Virtual Conference ]. Employees are priority No.

Storytelling vital to earning employee trust, says journalist Soledad O’Brien

PR Daily

Learn from ‘struggling’ media outlets, and focus on storytelling, trust and transparency if you want to engage colleagues, the award-winning reporter advises at IABC’s World Conference. Without trust, even deft storytelling will fail. Employees “want to associate themselves with an organization they trust,” she said. RELATED: Inspire your employees to do their best work by joining us at Facebook HQ. ]. Communication must also be authentic, contextual and revelatory.

How the pandemic is revealing the indispensable value of employee communication

PR Daily

An Italian study shows that communicators are poised to assume greater roles and responsibilities moving forward. Like all crises affecting companies, the COVID-19 emergency brought employee communication to the forefront — this time even more than usual.

How Talcott Resolution keeps employees engaged virtually

PR Daily

Regardless of industry, most companies have been grappling with one question since the beginning of the COVID-19 pandemic; how do we keep employees engaged virtually? RELATED: Earn recognition for your influential nonprofit communications work ].

Ragan survey: Brand storytelling increases in importance

PR Daily

And communicators are doing a lot more of it, too. Brand storytelling has dramatically increased in both importance and volume over the last three months, likely driven by the communications urgency of the pandemic and associated crises of 2020.

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Communications priorities for 2021 and beyond

PR Daily

Ragan’s Communications Leadership Council Benchmark Report reveals new areas of focus for communicators that add to more traditional concerns. New priorities have emerged in the communications discipline this year, all of them related to the shocks of 2020.

At ServiceNow, every communicator is a storyteller

PR Daily

Empathy is essential when your audience stretches from California to Hyderabad and spans both internal and external communications. Lest you doubt the importance of storytelling at the cloud computing company ServiceNow , a staffing priority gives away the game. Every member of the communication team is a storyteller, says Emily Russel, head of the employee communications and engagement team. Empathy as a storytelling tool.

4 reasons why your internal strategy should drive and dictate external efforts

PR Daily

Here’s why your internal messaging should shape, influence and animate all your communication. The line between external and internal communication is thinning, to the point of being erased. Especially not your employees or your costumers, right?

5 things I learned from engineering an internal comms turnaround during a pandemic

PR Daily

I’ve held a lot of roles during my career, many of them at Philip Morris International (PMI), but nothing could have prepared me for the challenge of effectively communicating to our 71,000+ employees about our company’s historic transformation.

Chief empathy officers; Managing media requests; Employee burnout; and more

PR Daily

Here’s a roundup of the week’s crisis communication news for communicators. Here are the top 10 tips and takeaways from the week ending April 10 taken from our Crisis Communications Daily newsletter. As you settle in for the long haul, consider employees’ needs.

The 2021 Employee Communications Priority: Promoting Covid-19 Vaccinations

Glean.info Blog

Convincing employees to accept Covid-19 vaccinations may become the most critical internal communications task of 2021. Only a determined internal communications effort, done in concert with HR and company leadership, can persuade the majority of employees to accept the vaccine.

PR pros mark International Women’s Day

PR Daily

Here’s what some leaders are doing to spotlight the contributions of women in communications. For International Women’s Day, many organizations are looking to celebrate the work of their female colleagues—and the PR industry is a focal point.

The importance of solid messaging and storytelling

PR Daily

During the COVID-19 pandemic, being able to deliver on communications goals has been a matter of life and death. In a morbid way, the pandemic has been a communicator’s dream. These messages are PR works of art and will surely be staples of communication study in future.

10 tips for helpful, comforting COVID-19 communications

PR Daily

How you engage your employees during this crisis could set the stage for your relationship with these key stakeholders for years, and control how quickly your organization can bounce back. Your employees will have long memories about how they’re treated during this crisis.

J&J stresses ‘open communication’ after vaccine pause, a quarter of U.S employers provide vaccine access, and Pinterest ends employee NDAs for discrimination claims

PR Daily

Hello, communicators: Executives from three-dozen Michigan-based companies, including Ford and General Motors, issued a joint statement against proposed voting bills that will make it harder to vote in Michigan and other states.

Communications tech changes coming faster than ever

PR Daily

The pace of technological change moved into hyperdrive in 2020, especially in the area of virtual communications, and there’s no going back. But in a real sense, communicators themselves have been challenged merely to keep up. EXECUTIVE SUMMARY: Communications Benchmark Report 2021 ].

How are brands defining employee experience in core values statements?

PR Daily

The COVID-19 crisis has led many to claim that 2021 is the year of empathy and the employee experience is under more scrutiny than ever. Yet, is the pivot to place employees at the center of the organization being reflected in publicly available messages about company core values?

5 ways Microsoft boosts engagement and internal culture

PR Daily

Create a communications cadence. Unite through internally viral video. Just about every organization these days is embracing the need to boost employee engagement and internal culture. Know—and have leaders communicate—your values. Know your values.

Technology special feature for communicators

PR Daily

Communicators must continue to adapt to the changing needs of the workplace—from communicating to a dispersed workforce to fostering collaboration—and measuring your efforts. Arm yourself with the most effective technology suited to your needs to reach your communications goals in 2021.

Why communicators must harness the power of livestreaming

PR Daily

RELATED: Join us for our Social Media for Communicators Virtual Workshop ]. It’s time to unlock the potential of one of the most powerful communication tools available. The post Why communicators must harness the power of livestreaming appeared first on PR Daily.

Communicating with weary workers amid election aftermath

PR Daily

Make clear that the lines of communication are open, and people can look to you for vision, openness and vulnerability to help make sense of it all. The post Communicating with weary workers amid election aftermath appeared first on PR Daily.

How Arch’s affinity groups are fueling employee engagement and forging deeper connections

PR Daily

Lanita Goins shares a trove of insights on how ERGs can help shape more authentic corporate storytelling. Every organization is a storytelling mine. FREE GUIDE: The State of Corporation Communications 2021 ].

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5 ways Microsoft’s chief storyteller makes content more human

PR Daily

Storytelling has become a crucial strategy for communicators looking to attract attention from both employees and consumers. Our attention is under attack,” says Steve Clayton, Microsoft’s chief storyteller and general manager of the company’s Innovation, Culture and Stories team. “By Here five ways you can breathe life into your storytelling efforts: 1. To excel at human storytelling, you must focus on the people at the heart of your content.

Instacart, Amazon employees strike over COVID-19, Macy’s furloughs employees, and Google thanks health care workers in video

PR Daily

Here are today’s top stories: Instacart and Amazon employees strike for COVID-19 protections. Why it’s important: In a time when most communicators, both internal and external, are struggling to keep up with crisis responses, don’t forget the importance of employee communications.

5 tactics to sidestep common storytelling pitfalls

PR Daily

At a time when we have more data than we can possibly use and people connect on social media platforms, storytelling is an ideal tool for PR and marketing. Sometimes we communicate through journalists who have their own story priorities.

Burger King misses the mark with tweet to mark International Women’s Day

PR Daily

In honor of International Women’s Day, @BurgerKingUK , tweeted a “joke” that “Women belong in the kitchen,” as a way to encourage female employees to pursue a culinary career. Lauryn Bayley is a public relations and content development intern at Flackable.

Zoom chief focuses on winning back trust, Hobby Lobby closes and furloughs most employees, and Apple makes COVID-19 face shields

PR Daily

Good morning, communicators: Agency Berlin Cameron launched an effort to help small business owners struggling to stay afloat during the current crisis. VIRTUAL EVENT: Keep employees informed, engaged and inspired ]. You made it, communication pros.

Report: How investing in employees bolsters the bottom line

PR Daily

According to a new report from Accenture , just 35% of C-suite leaders before the pandemic saw themselves as being responsible for the well-being of employees and holistically supporting their needs. RELATED: Are you or someone you know one of Ragan's Top Women in Communications? ]. In short, employee trust will come at a premium for organizations after the global pandemic. Cuts and offering a holistic approach to employee wellness are not mutually exclusive.

How To Beat Five PR Storytelling Roadblocks

ImPRessions - Crenshaw Communications

At a time when we have more data than we can possibly use and people connect on social platforms, storytelling is an ideal tool for PR and marketing. Sometimes we communicate through journalists who have their own story priorities. When considerations collide, storytelling suffers. There’s a real tendency to sugarcoat anything negative or embarrassing when it comes to business storytelling. Crenshaw Communications imPRessions public relations PR storytelling

Addressing diversity through mentorship and better communication

PR Daily

Communicators can help their organizations have difficult conversations by being facilitators, creating safe forums, and by investing in mentorship programs. Courtney Newell, founder and CEO of Crowned Marketing and Communication s, says that the first step is owning past missteps.

3 communications trends to watch

PR Daily

Here are some trends and tech recs to help keep you ahead of the curve in communications. As the protector of your organization’s reputation, your job includes knowing the opportunities and threats that lie ahead—and communicating them with management. The rise of employee voice.

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Uber lays off 3,700 employees, Frontier Airlines’ social distancing fee provokes anger, and Kraft Heinz Canada offers ketchup puzzles

PR Daily

Hello, communicators: Kraft Heinz Canada is offering Canadian consumers a respite from quarantine boredom with a contest to win one of 57 of its Heinz Ketchup puzzles : View this post on Instagram. Here are today’s top stories: Uber lays off 3,700 employees.

How communicators can push for change on racial inequality

PR Daily

Communicators may not be the most visible members of an organization, but deft hands can elicit extraordinary change. These are very different times,” says Danielle Veira, director of communications and engagement at A Better Chicago and executive director for ColorComm’s Chicago chapter.