Don’t be the James Franco of health care communications
AUGUST 21, 2017
I wonder how many hospital communicators can be guilty of acting like dilettantes when it comes to their jobs. Let’s not forget about all your pins, posts, tweets, circles, “likes” and “diggs.”. When, like Franco, you try to do everything, your communication efforts will fail. Then, he gets another degree, writes some poems, acts in a movie and writes a novel—repeat. I’d describe my feelings about James Franco as agnostic.