Communications Conversations

FEBRUARY 2, 2018

Probably the best social media tactic I’ve seen this week. Best Buy — Facebook Live with the Minnesota Vikings’ Stefon Diggs. But, you didn’t see too many brands truly “activate” the celeb like Best Buy did with its Facebook Live with Stefon Diggs. Well written.

Digg 60

Digg Social Media Banking Sports 60

Communications Conversations

SEPTEMBER 5, 2019

I’ve been a long-time skeptic of these Twitter battles, as I believe they add virtually nothing from a marketing/communications perspective. The only reason I can see to even pursue such a strategy is to drum up mainstream media coverage–and man, does that ever work (the media loves a good Twitter war–still in 2019!).

Social Media 60

Social Media Digg Media Twitter 60

Waxing UnLyrical

DECEMBER 21, 2010

Waxing UnLyrical personal, possibly poetic, musings on public relations, media, communication, and everything in between About Shonali 7 Reasons To Add Amplify To Your Social Networks December 21st, 2010 Tweet I first heard about Amplify earlier this year; I believe it was at the January chapter meeting of IABC/DC Metro.

Facebook 108

Facebook Twitter Blogging Social Media 108