It’s time to call the Popeye’s tweet a huge social media win
Communications Conversations
SEPTEMBER 5, 2019
I’ve been a long-time skeptic of these Twitter battles, as I believe they add virtually nothing from a marketing/communications perspective. According to reports, Popeye’s then assembled a small marketing team to come up with the following retort: And the Twitter war was on. And Stephon Diggs. POPEYE’S!
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