Onclusive

APRIL 17, 2020

Executives have long struggled to appreciate the full value that communications professionals provide. But technology today enables far more useful metrics to analyze earned media, and intrepid communications leaders have found ways to gain support and credibility in the boardroom. Sr Director, Global Corporate Communications.

Data 370

Data Advertising Advertising Corporate 370

Cision

AUGUST 17, 2017

Maximize the Impact of Your Earned Media Programs with Data-Driven Insights. Big data is behind many of the greatest technological breakthroughs of the 21st Century. Data transforms industries by uncovering new opportunities and enabling data-driven decision making, leading to better outcomes.

Big Data 166

Big Data Data Communications Creativity 166

Onclusive

APRIL 2, 2020

Sr Director, Global Corporate Communications, Mimecast. Date / Time: April 30th, 2020 at 1:00PM EST. In This Webinar You’ll Learn: What data and metrics are most important to executives. How to track key PR & communications metrics. Lona Therrien. Enid Maran. Managing Director, Onclusive.

Data 370

Data Corporate Communications Marketing 370

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. The key is getting a handle on both feedback and objective data. The communication channels.

Internal 177

Internal International Data Communications 177

ImPRessions - Crenshaw Communications

OCTOBER 23, 2023

New York, NY (October 23, 2023) – Mod Op , a full-service digital marketing agency accelerating customer growth through human creativity and automation, today announced the acquisition of Crenshaw Communications , a leading public relations firm headquartered in New York City.

Agency 156

Agency Communications B2C Creativity 156

Onclusive

MARCH 4, 2021

As communications professionals, we’re natural storytellers. That is just as important a skill, because it demonstrates the value that communications brings to the organization. Learning to tell your story doesn’t have to be hard, but it does takes intentionality and data-driven measurement. You may even garner that promotion!

Measurement 195

Measurement Data Reputation Storytelling 195

Presspage

FEBRUARY 15, 2024

Why Data Analytics is Important in Investor Relations Data analytics is particularly impactful in anticipating market trends in the IR space, allowing IROs to identify patterns and forecast shifts in investor sentiment & market dynamics. Real-time data analytics are essential for timely decision-making.

Analytics 78

Analytics Data Ethics Privacy 78

Cision

JUNE 29, 2017

While technology continues changing every industry I can think of, many communications and public relations professionals hold tight to the more poetic side of storytelling. The truth is PR and communications professionals are more tech-savvy than ever. “Data is an imperative in our industry. ” @lisakimmel.

Storytelling 0

Storytelling Data Communications Technology 0

Onclusive

FEBRUARY 7, 2020

Though a large majority of releases are sent on the same days and at roughly the same times, hard data to support these strategies did not exist. We help companies like yours to optimize their communications strategies towards true business objectives. .

Data 273

Data Study Social Media Analysis 273

Cision

MAY 21, 2020

We are so excited to announce the launch of article-level data, allowing communicators to further understand how audiences consume earned media.

Data 219

Data Consumer Communications Media 219

Business Wire

MARCH 30, 2020

How do busy communicators know which data points are most important to review when their time is limited? We looked at the most used areas of our analytics report, NewsTrak , and break down the top five data points our clients are focusing on the most. But you’re not done - you still need to measure your results.

Data 278

Data Blogging Analytics Measurement 278

Onclusive

MAY 24, 2021

As the communications team at ConnectWise grew, they wanted to see the difference in the volume and quality of their media coverage, and the results against their goals. The team gained a seat at the table in business decisions and wanted to learn how to use data to further strengthen the understanding of the value of communications.

Data 195

Data Case Study Analytics Study 195

Agility PR Solutions

MAY 18, 2021

The evolution of data brings both promise and heartache to business leaders and communicators. Even though data aspirations are high across Global 2000 enterprises, only a mere 5 percent of C-level executives have a high degree of confidence in the data they have, new research from analyst firm HFS Research reveals.

Enterprise 176

Enterprise Data Study Brand 176

Institute for Public Relations

OCTOBER 2, 2023

Fueled by advances in digital tools and artificial intelligence (AI), public relations is transforming into a data-driven practice. Communicators must curate, analyze, and draw insight from disparate streams of data to inform decisions relevant to organizations and society.

Data 105

Data How To Training Tools 105

Agility PR Solutions

JANUARY 31, 2024

Unlocking the potential of how CRM insights inform PR strategies for improved communication is a dynamic journey. As PR professionals, we understand that harnessing the power of customer relationship management data can be a game-changer.

Strategy 117

Strategy Communications Data Marketing 117

Agility PR Solutions

OCTOBER 30, 2023

It’s no surprise to communicators that data privacy and security issues are reaching new heights as business operations become more technical and automated, but it seems to be eluding many consumers, and increasingly so the older they are.

Privacy 180

Privacy Exercises Data Consumer 180

5W PR

MARCH 26, 2024

In the rapidly changing arena of B2B tech , sound, and engaging communication plays a pivotal role in success. Audience The B2B tech landscape varies, each audience segment has unique needs and ways they prefer to communicate. Data Whenever possible, back all declarations with hard-hitting data.

B2B 78

B2B Strategy Communications Case Study 78

Onclusive

JANUARY 27, 2020

The post Benchmarks Report Shares Key Information on News Release Data appeared first on Onclusive. For a more in-depth look at the robust findings of the report, download your own copy and share with your team.

Data 273

Data Report Study Analysis 273

Stuart Bruce

OCTOBER 7, 2021

I’ve been passionate about data for almost my whole career in public relations, so I’m excited to be a judge for the inaugural DataComms Awards.

Corporate 78

Corporate Data Communications Publicity 78

Agility PR Solutions

OCTOBER 30, 2023

Younger millennials and Gen Z-ers communicate through memes like they’re modern-day cave paintings or smoke signals. In addition, you must also compete with this current generation’s […] The post Data-driven storytelling: PR’s next big adventure—here’s how it works appeared first on Agility PR Solutions.

Storytelling 114

Storytelling Data Trends Communications 114

Melissa Agnes

FEBRUARY 10, 2015

How many data breach hacks are you going to watch happen to others before you get your team in gear and take the necessary precautions to minimize this risk from happening to your organization? A data breach hack is a risk to any organization, no matter its size or industry. How to minimize the risk of a data breach crisis.

Crisis Communications 180

Crisis Communications Crisis Data Communications 180

Ronn Torossian

DECEMBER 4, 2020

The top priority for every crisis communication strategy is to allow for seamless communication during a company crisis. The messages used in crisis communication are supposed to provide the employees with all the necessary knowledge for them to make the right decisions during that crisis.

Crisis Communications 195

Crisis Communications Crisis Communications Employee 195

Onclusive

MARCH 31, 2021

A communications crisis can be one of the most difficult situations in your career. Here are three steps for effective crisis communications management: 1. Above all, remember to be empathetic and compassionate toward the situation and the current socio-cultural environment, and to be clear in your communication.

Crisis Communications 195

Crisis Communications Crisis Communications Insurance 195

Agility PR Solutions

AUGUST 21, 2022

Data issues continue to plague businesses and communicators—it seems the more data becomes available, the more confounding the quality issues. The post Data engineers spend two days per week firefighting bad data appeared first on Agility PR Solutions.

Engineering 78

Engineering Data Survey Communications 78

Wadds Inc.

MARCH 15, 2023

A review of PR, Technology, Data & Insights: Igniting a Positive Return on Your Communications Investment by Mark Weiner. He seeks to enable help public relations and communications teams to get better results and demonstrate value to senior leaders, with the unequivocal advice to get to grips with data and technology.

Technology 98

Technology Data Analysis Internal 98

Onclusive

MAY 13, 2021

While a corporate crisis can be one of the most difficult situations for PR pros to navigate, every company and every communications team must be prepared to handle one at any moment. The post Crisis Communications: Preparation and Management Essentials appeared first on Onclusive.

Crisis Communications 195

Crisis Communications Crisis Communications Crisis Management 195

Stuart Bruce

FEBRUARY 2, 2024

The Chartered Institute for Public Relations has published the CIPR PR Population Report examining the demographic make-up of the public relations profession in England and … © Stuart Bruce - CIPR PR Population Report of 2021 census data reveals alarming diversity issues was first published on Stuart Bruce's Stuart Bruce the PR Futurist - Stuart (..)

Data 78

Data Report Crisis Communications Crisis 78

Solo PR Pro

FEBRUARY 6, 2024

In 2024, solo public relations professionals must adeptly navigate the digital landscape, leveraging data-driven strategies while contending with economic challenges. While “data-driven strategies” sounds like something out of the corporate jargon handbook, you may not realize how you can apply it to PR.

Data 52

Data Strategy Publicity Handbook 52

Presspage

NOVEMBER 1, 2023

This article aims to provide my perspective on the considerations of using generative AI in corporate communications. If generative AI is used as a primary tool for creating the content output of corporate communication, these aspects are not guarded by the model. This is not the case.

Corporate 88

Corporate Communications Training Data 88

Cision

MAY 2, 2016

Data can tell you. Brown and Lone Rock Strategic Communications’ Chris Schein shared how they find insights in data and use them to inform strategy. Want to know how you can use data to effectively improve your communication? Here are five ways data can help you: Want more tips on using data?

Data 120

Data Strategy Communications Measurement 120

ImPRessions - Crenshaw Communications

JANUARY 24, 2022

Crenshaw Communications Reports Record Growth for 2021. New York, NY, January 24, 2022 — Crenshaw Communications , a leading New York-based public relations agency specializing in PR for B2B, ad tech, and SaaS technology brands, today announced record increases for 2021 and personnel moves to support continued growth.

Report 156

Report Communications B2B Enterprise 156

Wadds Inc.

NOVEMBER 12, 2023

The European Communication Monitor offers insights for public relations practice on trust, strategy, digitalisation and hyperconnectivity, leadership, and inclusivity. The session was a retrospective of the European Communication Monitor, exploring insights gained from the project conducted for 15 years across nearly 50 European countries.

Communications 105

Communications Big Data Leadership Data 105