Agility PR Solutions

MARCH 17, 2021

After the year we all had, it should come as no surprise that crisis communications has become more important to PR. In fact, 73 percent of respondents to a survey Agility PR Solutions ran in December said so. The post How to Prepare For, Respond to and Resolve a Crisis in 2021 appeared first on Agility PR Solutions.

Crisis 155

Crisis Crisis Communications How To Survey 155

Presspage

FEBRUARY 28, 2024

While few try to make mistakes deliberately, every company needs to anticipate a crisis. In fact, according to survey findings by PWC , 69% of business leaders have witnessed an emergency over five years, with the average number being three. What is crisis comms and why is it important? That’s the bad news.

Crisis 113

Crisis Reputation Software Crisis Communications 113

Sword and the Script

APRIL 23, 2019

But a new survey out of the Center for Public Relations at USC Annenberg shows that isn’t happening among some PR pros and corporate communicators. The annual survey polled 210 CEOs, 1,583 PR professionals and 378 students with an eclectic mix of questions to develop the 2019 Global Communications Report.

Technology 125

Technology Study Communications Survey 125

PRSay

JANUARY 13, 2021

As you think about your internal communications plans for 2021, you must first recognize the challenges and changes that occurred in 2020. Often, a communication audit is recommended before starting any major yearly planning. Here are the three steps you need to take to run a successful communications audit. The message sender.

Internal 158

Internal International Data Communications 158

Cision

JUNE 16, 2015

They can happen to anyone, anywhere and anytime, so all organizations must be prepared in the event that a crisis spreads. Having a crisis communication plan in place will help your brand weather the worst crises and come out on top. 58 percent say mobile technologies are absolutely vital to carry out crisis communication plans.

Crisis Communications 120

Crisis Communications Communications Crisis Mobile 120

Stuart Bruce

MARCH 28, 2018

Public relations strategy, planning, measurement, evaluation and crisis communications emerge as key skills and knowledge areas in the 2018 State of the Profession survey from the Chartered Institute of Public Relations (CIPR).

Measurement 109

Measurement Strategy Publicity Communications 109

Cision

APRIL 13, 2015

Content marketing can be challenging for health care communicators, especially at the local level — hospitals, clinics, and medical practices. Be credible” is the public health crisis communicator’s mantra. If you’re not sure what to use, ask your target audience via surveys or personal questions.

Content Marketing 120

Content Marketing Communications Crisis Communications Marketing 120

Stuart Bruce

APRIL 3, 2019

The UK’s CIPR (Chartered Institute of Public Relations) has published its latest State of the Profession Survey. The top 10 takeaways for PR professionals are: … The post Top 10 takeaways from the CIPR State of the Profession survey 2019 appeared first on Stuart Bruce.

Survey 124

Survey Publicity Crisis Communications Ethics 124

Reputation Us

FEBRUARY 27, 2024

The 2023 Global Risk Management Survey published by Aon, a consulting firm that offers a range of risk-mitigation products, identifies “reputation risk” as one of the major risk concerns for companies — having consistently held a spot in the top-10 risks of the organization’s annual survey since 2007.

Reputation 78

Reputation Corporate Insurance Insurance 78

Stuart Bruce

MARCH 14, 2018

PR and corporate communications recruitment firm VMA Group today published a new research report on ‘communicating in an integrated world’. How important it is, how it’s the future, it’s one of the biggest challenges facing corporate communications, the difficulty of proving its ROI, lack of digital and social skills etc.

Corporate 115

Corporate Communications Pinterest Public Affairs 115

Remote PR Jobs

MAY 26, 2023

Experience According to a survey conducted by the Freelancers Union, the average hourly rate for a PR freelancer in the United States is around $75 per hour. Additionally, it is not solely up to you to determine this rate – the professional will come in with their expected compensation.

Healthcare 187

Healthcare Survey Resources Industry 187

Sword and the Script

MAY 17, 2016

If your answer involves turning to Google, then you’re not unlike the 250 or so reporters the agency Wasabi Publicity recently surveyed. According to the survey, the top ways reporters find sources and stories are: 1. The post Survey: 5 Top Way Reporters Find Sources and Stories appeared first on Sword and the Script.

Survey 63

Survey Report Content Marketing Pitching 63

Landis PR

JULY 31, 2023

This has created both an opportunity and a potential point of concern for professional marketers and communicators who are wondering: Do the benefits of AI outweigh the threats? The post Is AI a threat or benefit to marketers and communicators? Linda summed it up well, cautioning, “Don’t send a pitch written by anyone but you.”

Communications 97

Communications Marketing Pitching Technology 97

Polaris

JUNE 24, 2016

Respondents to a recent survey of IT professionals reported an average of 40 cyber attacks per year. One-third of survey respondents claimed their company lost intellectual property due to a cyber attack and 36% of them believe the attack reduced their competitive advantage. Cyber attacks are de rigueur these days. Plan ahead.

Communications 119

Communications How To Crisis Survey 119

Sword and the Script

JANUARY 12, 2016

A recent survey by the employment agency, The Creative Group , says corporate executives are increasingly inclined to pin the communications shop with such responsibility. The results comparing the two surveys are depicted in a graphic, which is published nearby ( click here for higher resolution ). Social media is publishing.

Survey 60

Survey Corporate Social Media Media 60

Reputation Us

MARCH 20, 2024

A 2023 survey from BrightLocal shows 76 percent of consumers regularly read online reviews when browsing for local businesses; 46 percent feel that online business reviews are as trustworthy as personal recommendations from friends or family. People overwhelmingly rely on reviews when it comes to purchasing decisions.

Reputation 78

Reputation Journalism Financial Corporate 78

ImPRessions - Crenshaw Communications

MARCH 13, 2018

Every two years, the New York-based Corporate Communication International ( CCI ), conducts an in-depth survey of senior PR and communications officers at Fortune 500 companies about the latest global PR trends. Any crisis communications team must be ready to respond at any hour to an escalating event, and that speed is vital.

Trends 199

Trends Corporate Employee Analysis 199

PRSay

JUNE 7, 2021

Media fires that communicators could have doused before the 6 o’clock news, even a decade ago, can now erupt into global conflagrations, thanks to smartphones and social media. Organizations are only as strong as how they respond in moments of crisis. Invite diverse feedback and open communication. Spark new ideas.

Crisis 134

Crisis Exercises Crisis Communications Reputation 134

Sword and the Script

NOVEMBER 7, 2023

Propel releases AI-based “media war room”; Muck Rack has AI recommending reporters to PR; PRophet partners to bring influencer marketing and media alerts; Did you know Gartner has a Market Guide for Employee Communications? Generative AI may get all the attention these days, but it’s not the only “kind” of AI.

Employee 131

Employee Software Survey Tools 131

Wadds Inc.

SEPTEMBER 19, 2023

It was researched and written by Emeritus Professor Dr Anne Gregory, Jean Valin and Dr Swati Virmani, based on surveys of public relations practitioners worldwide and interviews with experienced users and non-users of AI tools. The Humans Needed, More Than Ever report provides an in-depth analysis of AI's evolving impact on public relations.

Publicity 126

Publicity Ethics Government Policies 126

Sword and the Script

MAY 25, 2021

That’s the overarching conclusion stemming from a global survey carried out by Morning Consult. Similarly, the statistic on forgiveness speaks directly to the PR shop because in a crisis communications situation – which any company can find themselves thrust into at any given moment – it would go a long way to have the benefit of the doubt.

Brand 108

Brand Branding Survey Customer Service 108

ImPRessions - Crenshaw Communications

JANUARY 16, 2018

Insufficient communication. Effective communications needs a mix of “rich” and “lean.” ” In-person, Skype or phone calls are considered “rich” channels of communication and are the most effective ways to hammer out complex ideas, solve problems or address larger strategic questions.

Skype 170

Skype Interviews Crisis Communications Crisis 170

Burrelles Fresh Ideas

APRIL 2, 2024

Sure, the communication landscape has evolved with the rise of self-publishing. Half of all US adults like getting news (at least sometimes) via social media posts, according to a Pew Research Center survey. But reaching the right people with maximum impact? That’s where traditional media comes in.

Media 103

Media Radio Print Newspapers 103

Cision

MARCH 1, 2016

Crisis communication is an important aspect of most PR roles. In the Journal of Marketing Management, a group of British researchers write that crisis communication has “implications for brand equity and consumers’ purchase intentions.” Working through a PR crisis.

Crisis 120

Crisis Crisis Communications Journalism YouTube 120

PRSay

JUNE 7, 2022

Find more articles on crisis communications in the May 2022 issue of Strategies & Tactics. Managing a Chapter crisis. I had a destination, a nice navigation system and a spare, but I didn’t have any instructions (crisis plan) on how to replace the tire. Not on my list? Don’t forget about your emergency kit.

Crisis 78

Crisis Crisis Communications Nonprofit Local 78

Prohibition

JANUARY 17, 2022

With the recent increase in the use of social media in crisis situations, organisations across all sectors need to understand the benefits of incorporating it into their crisis plan. In fact, most experts agree that social media needs to be treated as a vital part of any company’s crisis communication plan.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Reputation Us

MAY 10, 2019

This year’s conference theme, “Communicating Through Chaos” proved ideal for Casey’s presentation, “Reputation Management: How to Enhance, Advance and Protect Your Corporate Reputation in Today’s Critical Environment.” Community Relevancy. Crisis Communication Planning.

Reputation 60

Reputation Policies Crisis Communications Survey 60

Newsfile

JANUARY 30, 2024

AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research.

Trends 105

Trends YouTube Video Social Media 105

Shift Communications

JULY 26, 2022

And that includes adapting their external communications strategy. Every kind of company, but especially workplace tech and services providers, would be wise to get ahead of the changing tide and communicate differently to their audiences, before it’s too late. A Recession-Ready External Narrative.

Brand 78

Brand Branding SEO Employee 78

Onclusive

MARCH 8, 2018

Last week, AirPR hosted the webinar “How AI Will Be a PR Pro’s Dream Come True” with industry leaders Wendy Marx, President of Marx Communications, Sharam Fouladgar-Mercer, CEO of AirPR Software, and Heidi Sullivan, President of HKSully Consulting. Gould & Partners Survey). Taking the crisis out of crisis communications.

Case Study 170

Case Study Engineering Measurement Big Data 170

Burrelles Fresh Ideas

OCTOBER 17, 2023

We use technology for everything from banking and shopping to communication and entertainment. Crisis communication preparedness: Preparing for cybersecurity incidents is as crucial as prevention. In today’s hyper-connected, 24/7 world, the digital landscape continues to be an even bigger part of our daily lives.

Education 112

Education Employee Measurement Agency 112

Stuart Bruce

MARCH 3, 2015

The Qualifications for Communicators Trends Survey 2015 reveals that PR measurement is the top skills gap and digital communications/social media is the top skill that respondents want to address in the next 12 months. After measurement the next two biggest skills gaps identified are budget management and crisis management.

Measurement 60

Measurement Communications Crisis Management Training 60

Newsfile

JANUARY 24, 2024

AI Integration in Daily Tasks According to the latest annual McKinsey Global Survey on the State of AI , the most commonly reported uses of generative AI tools are in marketing and sales, product and service development and service operations. AI research In 2023, 58% of PR pros surveyed tapped into AI to conduct research.

Trends 52

Trends Data-Driven PR Analytics Survey 52

PRSay

APRIL 22, 2021

The bulk of this loss comes from stock market volatility stemming from financial disinformation campaigns, but the widespread proliferation of misinformation has also forced companies and organizations to increase spending on reputation management, brand safety, employee health and wellness, and crisis communication efforts.

Financial 188

Financial Reddit Advertising Advertising 188

5W PR

DECEMBER 7, 2020

Here’s what social media management platform Hootsuite uncovered after surveying more than 11,000 marketers during the third quarter of this year and combining other gathered data. In another survey, GlobalWebIndex reported a 66% increase in boomers finding new brands and products on social media over the past four years. 78% said so.

Social Media 103

Social Media Trends Media Policies 103

Katie Paine's Measurement Blog

JULY 20, 2023

For communicators tasked with preventing risk, the challenge is further complicated by the fact that you have to make your messages compelling enough to get attention, yet not harm your brand by causing panic or fear. How to know if your risk communications work Communicating your public awareness and risk messages is the easy part.

Chemicals 52

Chemicals Brand Branding Survey 52

Burrelles Fresh Ideas

MAY 23, 2023

Dentsu recently came out with a survey regarding consumers’ summer travel plans. How inflation is impacting travel plans A new Bankrate survey confirms that American consumers are more mindful of their budgets due to rising inflation. According to the Dentsu survey , 45% of travelers expect to pay more for their travel plans this year.

Travel 40

Travel Tourism Airlines Hotels 40