Onclusive

AUGUST 22, 2017

Our job descriptions tells us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D. For the sake of creating a comprehensive list of all the tasks today’s PR and communications teams are responsible for, we’ve compiled a list of 20 responsibilities or areas of focus.

Media Training 397

Media Training Crisis Communications Conference Training 397

Frederik Vincx

MARCH 7, 2024

4 creative ways to align teams Strategic work can be collaborative and fun. In the document here, there’s an overview of 4 visual strategy methods I use regularly in my work. Visualization is one of my core tools. Literally bringing everyone on the same page. It helps teams to engage more senses to think and align.

Strategy 60

Strategy Creativity Groups Tools 60

ReimaginePR

APRIL 1, 2020

Not every one of these corporations are actual organizations and pupils should identify the legitimacy of the internet company before proceeding to get documents from them. For documents that need study, make sure that you happen to be using great outstanding resources of info. we ensure that you employ recent.

Writing 120

Writing Resources Web Creativity 120

Onclusive

AUGUST 9, 2021

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

FEBRUARY 12, 2018

Drown the PR team in documents. If time is short – or even if it isn’t – start with a document dump. A client doesn’t have to accept every idea or recommendation from an agency, but a fair hearing is important to encourage a free flow of creative thinking. Don’t overuse email.

Agency 178

Agency How To Meeting Construction 178

The Resolution Blog

DECEMBER 1, 2015

What we didn’t realize we would find is a Communication team driving the restructure of the business to become Agile! Changing the traditional PR structure and workflow isn’t easy so when we heard about the success of ING Bank communications team in Amsterdam, we had to find out more. Two years ago our business was siloed.

Banking 120

Banking Communications Software Google 120

Maxim Behar

APRIL 17, 2024

Leaked emails and documents and subsequent journalistic investigations have revealed that Bell Pottinger used a fake blog and Twitter account and other questionable tactics, such as misleading journalists during the campaign. To prove it, he resigned from Bell Pottinger. By September 2017, the Bell Pottinger firm had all.

Crisis 64

Crisis Ethics Financial Conference 64

Cision

SEPTEMBER 3, 2015

One of the things I truly love about modern-day communication is the fact that so much of it can be automated. With the right tools and setup, your communication efforts can keep moving full steam ahead, even if you’re not driving. PhotoArt , GotCredit ( Creative Commons ). Schedule Your Blog Posts. Images: Jeff S.

Communications 120

Communications How To eBook Training 120

Prohibition

JANUARY 24, 2022

Having a crisis communication plan in place ahead of time reduces confusion, ensures an effective communication flow, and improves messaging timeliness during or after a crisis. The basics of good crisis communications are the same for every company. The basics of good crisis communications are the same for every company.

Crisis Communications 62

Crisis Communications Crisis Agency Communications 62

ImPRessions - Crenshaw Communications

SEPTEMBER 18, 2018

According to USC’s 2017 Global Communications Report , written communications is second only to strategic planning in important skills for future growth in public relations. A professional communicator is arguably one of the most versatile writers around. Yet many fail to apply the same rigor to client communications.

Writing 147

Writing Storytelling Pitching Creativity 147

Wadds Inc.

NOVEMBER 11, 2023

AI tinkering and experimentation The approach to AI by public relations agencies and communication teams has been tinkering and experimentation. Please do not cut and paste or upload documents to any web-based tool without checking its data management policies and asking yourself whether you trust the vendor.

Report 119

Report Publicity Training Policies 119

ImPRessions - Crenshaw Communications

FEBRUARY 4, 2020

From data management to document storage, the outlook is strong with a high chance of growth for cloud tech in the coming months. There are real opportunities for hybrid providers to promote their advantages through creative storytelling. That would be an overall boon to communicators and bring welcome stability to the sector.

Trends 182

Trends Privacy Technology Data 182

The Hoffman Agency

MAY 25, 2023

For those in the fast-paced world of communications, tending to mental health can pose as an afterthought. From embracing mindful coffee breaks to disconnecting from technology, Hoffman’s tips will help you manage stress and prioritize your emotional well-being to stay on top of your communications game. Do something creative.

Communications 36

Communications Exercises Creativity Technology 36

Presspage

MARCH 15, 2023

We at Presspage just launched a personal AI assistant to help communications professionals with managing and answering all their questions from the media. Read this blogpost from our Product Team if you want to learn why we believe this changes the work of communications professionals for the better. We were impressed.

Technology 78

Technology Creativity Storytelling Communications 78

ImPRessions - Crenshaw Communications

DECEMBER 11, 2020

Refresh with formal creative sessions. You can make the most out of your content calendar by using it as a live document and keeping it constantly updated. The post How To Make A Killer Content Calendar appeared first on Crenshaw Communications. Park future ideas so nothing is lost.

How To 259

How To Social Media Product Launch Construction 259

ImPRessions - Crenshaw Communications

JUNE 12, 2018

He helped Pennsylvania Railroad Company manage the press’s coverage of a fatal 1906 railway accident by using a document called a press release. the concept of two-way internal communications to improve the company’s image after a mine strike massacre. Lee also proposed to John D. Rockefeller Jr.

Corporate 178

Corporate Mobile Energy Public Affairs 178

Solo PR Pro

AUGUST 10, 2021

Stoga, Carson Stoga Communications. I use Gini Dietrich's PESO model in my presentations so I can illustrate how the client's communication and marketing activities should work together. Melissa Vela-Williamson, APR, MVW Communications. We use photos, videos and color to communicate that to prospective clients.

Writing 104

Writing Analysis Case Study Video 104

Karen Freberg

OCTOBER 1, 2018

It would be an event where students would help out in every step of the influencer event from brainstorming to creatively executing the event in a month’s time. The group leaders for each group were in charge of the coordination and communication with the influencers. How did my students respond to this?

Creativity 56

Creativity Marketing Social Media Analytics 56

Shift Communications

NOVEMBER 14, 2017

As a technical writer at HubSpot with a writing background and an English degree, I’m no stranger to the age-old belief that creatives have no place in STEM. But they also need people to bring that software to life with a dose of creativity and human understanding. Creativity = Accessibility. Here come the technical writers.

Engineering 87

Engineering Knowledge Base Software Creativity 87

ImPRessions - Crenshaw Communications

SEPTEMBER 8, 2017

The chief parameters of the client-agency relationship are covered in the letter of agreement, and planning documents will further outline expectations. If changes have occurred, the key players should have have stayed the same, ensuring consistent communication and work. Beyond The LOA.

Agency 136

Agency Print Course Travel 136

Onclusive

JANUARY 31, 2018

Marketing and communication expert and author Andy Cunningham spoke about how to create a company’s positioning and branding as the foundation for success in the New PR. The branding agency goes off and comes back with something really creative, but it is disconnected from your customers, your board and your employees.

Content Marketing 191

Content Marketing Marketing Exercises Employee 191

Cision

JULY 31, 2015

Establish a crisis communication plan now rather than later. According to Burston-Marstellar , the brands that recoup and recover the fastest are the ones with well-documented policies. Want even more crisis communication advice? Want to learn more about crisis communications? Guerrero ( Creative Commons ).

Crisis 120

Crisis Crisis Communications Brand Branding 120

Cision

OCTOBER 3, 2016

If you answered “no” to either question, you may be missing a media monitoring software in your communication strategy, or underutilizing your current platform. With a little creative keyword searching, you can easily find people looking to purchase your product or service. How about the media, bloggers or influencers? Track Sentiment.

Software 0

Software Comparison Media System 0

ImPRessions - Crenshaw Communications

JULY 24, 2018

In many cases, well-known companies have come up with creative ways to take a stand or respond to a public challenge. Once again the substance behind the communications was minimal (only a few NRA members were actually affected), but the message spoke about Delta’s corporate values.

Real Estate 120

Real Estate Policies Corporate Healthcare 120

Communications Conversations

SEPTEMBER 17, 2019

Most likely (again, guessing) pay a bunch of influencers tons of money to show up at this event and you…don’t document it at all? You spend (most likely) tens of thousands of dollars to throw this lavish party. Seems odd, even though with liquor involved I’m sure there are laws and things they can’t do.

Creativity 60

Creativity Video Google Facebook 60

ImPRessions - Crenshaw Communications

DECEMBER 27, 2018

Be bold in coming up with creative extensions to make the joint effort as big and successful as you can. We resolve to use the well-documented power of video to drive engagement and provoke emotions. The post 10 New Year’s Resolutions For Better PR Campaigns In 2019 appeared first on Crenshaw Communications.

Video 160

Video Banking Data Software 160

ImPRessions - Crenshaw Communications

OCTOBER 7, 2016

Many companies looking to bring on a PR partner distill their goals and needs into an RFI (Request for Information) as a starting point, which in my view is a better early vetting tool than a full-blown RFP (Request for Proposal), which requires far more time and creative input from participating agencies. Describe your ideal client.

Agency 175

Agency Measurement Meeting Tools 175

Communications Conversations

MARCH 28, 2018

When you’re one of the largest tax consulting/preparation companies in the country, there are certain events that come up year after year that marketers and communicators are challenged with promoting. These folks were the ones dancing and actually shredding tax documents during the show. But, here was the creative twist.

Social Media 95

Social Media Marketing Media Web 95

Cision

DECEMBER 9, 2015

A copyright is legal protection for your creative works and ideas that are published, broadcast, or presented or displayed publicly. It’s about treating peers—other writers, podcasters, vloggers and communications professionals—the way you want to be treated. Images: Jon Westra , Mark Fischer ( Creative Commons ).

How To 120

How To Training Education Creativity 120

ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

We also see Ryan Gosling’s character make creative use of the building game Jenga. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. The post Six Things PR Can Learn From “The Big Short” appeared first on Crenshaw Communications.

Film 149

Film Real Estate Banking Financial 149

Shift Communications

AUGUST 31, 2016

Get creative. Working with a smaller PR budget doesn’t mean you can’t still get creative. We pride ourselves in being a creative firm so don’t forget about that because your client can’t execute the craziest PR stunts. Whatever the goal is, make sure you are both on the same page before developing a campaign for success.

Publicity 100

Publicity How To Creativity Energy 100

Cision

NOVEMBER 14, 2015

Influencer marketing is on the rise as 59 percent of professional communicators plan on increasing their budgets for this tactic over the next 12 months. Document Your Work. By documenting your interactions, you’ll avoid the risk of spamming, and consequently, ruining a relationship you took so long to cultivate.

Guidelines 120

Guidelines Social Media Creativity Pitching 120

Solo PR Pro

JANUARY 24, 2023

Or add some natural elements like indoor plants (bonus: studies show that nature can boost both productivity and creativity.) Do you really need that Word document circa 2015? Delete any old documents that no longer serve a purpose to you and your business. Do the same with digital decluttering! Chances are, no.

Energy 52

Energy Creativity Pitching Study 52

ImPRessions - Crenshaw Communications

AUGUST 26, 2019

But much of it can be automated, allowing more time for developing the creative subject line or the new launch idea. Reports that document a brand’s s hare of voice (SOV) versus competitors are also useful because they offer insight on how a company stacks up against rivals when it comes to earned media coverage.

Pitching 136

Pitching Agency Tools Resources 136

Sword and the Script

AUGUST 25, 2020

We couldn’t account for every possible situation, as a creative enemy will force a choice we hadn’t considered. Document content types. Document all the content your organization develops regularly: blog posts, press release, case studies, sales sheets, and so on. Categorize your content types. These were straight forward.

Marketing 85

Marketing Guidelines Social Media Conference 85

Frederik Vincx

NOVEMBER 8, 2016

First six years of working in communication agencies as a designer and creative, followed by four years of building software for these agencies. After this decade in communication jobs I feel like I have lost touch with the big challenges in life. Design, facilitation and communication. A social sabbatical.

Agriculture 155

Agriculture Software Healthcare Community 155

ImPRessions - Crenshaw Communications

NOVEMBER 6, 2018

Although longer content like books, white papers, podcasts, eBooks, and video can take more time and effort than shorter bites, and it demands greater depth and creativity, it can prove very effective. Since we’re on the cusp of 2019, CEOs should also consider the well-documented ascendance of video.

Case Study 178

Case Study SEO Film Video 178