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The Power of Local Knowledge: Why Product Development Should Start with Listening to Your Community

Stern + Associates

How can organizations confidently take advantage of the benefits associated with modern technology while avoiding negative impacts on surrounding communities? Existing data science techniques cannot accurately understand key cultural nuances in language amongst predominantly communities of color.

Local 99
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Communicators Can Help Americans Vote in 2020

PRSay

3, Americans will cast their votes for President and for state and local candidates. With voting rules varying from state to state, communicators can help Americans understand the logistics of receiving and casting their ballots, according to representatives of voting-rights organizations who participated in an Oct. Check Vote411.org

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The 22 Responsibilities of PR and What They Entail

Onclusive

Whether you’re a new PR assistant or the Director of Communications, the core of your job revolves around using news and content to put forth your brand’s desired messaging. Our job descriptions tell us what we’ll be responsible for in a given public relations or communications role, but we rarely reference the J.D.

Training 195
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PRSA Chair T. Garland Stansell on Communicating During the Coronavirus Outbreak

PRSay

Organizations are continuing to examine how their employees, operations, stakeholders and communities may be impacted. For communications professionals, it’s imperative to be proactive and bring together key people within your organization for planning and strategizing sessions. Garland Stansell, APR, PRSA’s 2020 chair.

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DE&I Communications: So You Made a Commitment… Now What?

Shift Communications

More than a year later, these DE&I communications and programs are entering their sophomore phase, where enthusiasm has tempered and calls for action go unanswered. CEOs stepped up in droves to make promises to the BIPOC community that they were heard, understood and welcomed within the company. Communicate regularly.

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The Different Types of Public Relations: A Complete Guide

Stern + Associates

That’s because it’s important to properly communicate to customers, investors, and other stakeholders why they should remain interested in the company. Public relations is a strategy for businesses to maintain communication between themselves and their stakeholders. There are many ways to build community relations.

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A Guide to Pride Without Pandering

PRSay

For corporate communicators, Pride in 2021 can seem confusing and challenging. LGBTQ people are voters, employees, family members and consumers. If the past year has taught you anything, then it should be that the price of admission to the LGBTQ ally community is now much higher. Seek communications help.

Employee 201