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Crisis Communications & Social Media When “It” Hits the Fan

PRSay

Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. Social media is your competition. Who is winning that competition? Are you even in the game?

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Damian Collins: Spreading harmful content on social media should be an offence like dumping chemicals

Mark My Words

Campaign Social media companies should be held liable for the spread of harmful disinformation on their platforms, according to a panel of experts, including the former chair of the Department for Digital, Culture, Media & Sport select committee. “We’ve got to start looking at those people.”

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The Anatomy of an FDA-Approved Tweet

ISEBOX

You may not be performing surgery, but your success with this type of social media boils down to knowing the Anatomy of an FDA-Approved Tweet. Shortening chemical terms down to their scientifically accepted abbreviations as necessary. Facebook + Instagram for social media = Powerful engagement.

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Cooling our jets: anger literacy in communication

The Stalwart Blog

Stress chemicals can actually shut down our cortex, the thinking part of our brain, and activate the limbic system which is all about fight, flight, freeze or faint. I ate dinner with a friend on Friday night and we laughed about all the hate people spew on social media, especially around the 2016 election.

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Avión Tequila “Health Claim” PR Snafu Part of Bigger Problem

PR Breakfast Club

In late March, Avión Tequila’s PR firm, Allison Brod PR, sent a media pitch claiming “ consuming tequila has some serious health benefits.” The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production.

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Why You Should Master The Art of Storytelling

Masters in Communications

Neuroeconomist Paul Zak‘s research indicates that our brains produce the stress hormone cortisol during the tense moments in a story, which allows us to focus, while the cute factor of the animals releases oxytocin, the feel-good chemical that promotes connection and empathy.

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Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. 500 Social Media Study. Infographic: Millennials and Social Commerce.