Mark My Words
JULY 7, 2020
And we need to increase the pressure on the likes of Twitter, Facebook and YouTube to go for these people who will take note,” he said. . “I think we should go much further in terms of naming and shaming tactics and [calling out] what people are doing.
NewsWhip
MARCH 24, 2021
How the brand conversation changed on Facebook. Highly engaged Facebook posts on climate change from brands in 2019. Highly engaged Facebook posts on Covid donations from brands in 2020. “Flight shaming” shifted away from the concerns of burning jet fuel to the risk associated with in-flight virus transmission.
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PRSay
MARCH 9, 2017
Meanwhile, near my home, a massive chemical plant explosion killed two and injured 114. As employees ran for safety, one stopped to take a photo of the fireball, then sat in his Ford F150 and created a Facebook page. By then, eyewitnesses on Twitter, Facebook, Instagram and other sites have been telling their version of your story.
ISEBOX
NOVEMBER 23, 2016
Shortening chemical terms down to their scientifically accepted abbreviations as necessary. Facebook + Instagram for social media = Powerful engagement. Presenting risk information as equal to benefits in prominence, i.e., don’t put benefits in all caps, followed by lower case risk details. Get out that Periodic Table!
The Stalwart Blog
JUNE 16, 2016
Stress chemicals can actually shut down our cortex, the thinking part of our brain, and activate the limbic system which is all about fight, flight, freeze or faint. Fights on Facebook tend to see a lot of engagement, Twitter rants, violence as entertainment, etc. If it can happen to me, it can happen to anyone.
PR Breakfast Club
MAY 12, 2014
The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production. In this Twitter and Facebook era, information flows so freely and we post now and ask questions later.
Masters in Communications
OCTOBER 30, 2018
Neuroeconomist Paul Zak‘s research indicates that our brains produce the stress hormone cortisol during the tense moments in a story, which allows us to focus, while the cute factor of the animals releases oxytocin, the feel-good chemical that promotes connection and empathy.
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