wiredPRworks

MAY 11, 2021

In this five-minute Podcast Marketing PR Case Studies video, Barbara Rozgonyi shows you how she used the power of WIRED PR in 4D to promote an event, a topic, and a speaker. Power Up Your Podcast Marketing with WIRED PR Energy,” the case study Barbara will share, is based on results from her Podfest Global PR in February.

Case Study 59

Case Study Study Video How To 59

Shift Communications

JULY 19, 2017

Thanks to Google Trends , we know interest in the term “shark attack” is set to increase drastically as searches for “shark week” do: According to The Florida Museum of Natural History’s International Shark Attack File, 2016 saw 84 unprovoked shark attacks, which is on par with the average 82 incidents a year. Odd (and untrue – “I’m a vegan!

Case Study 118

Case Study Crisis Management Crisis Study 118

Stephen Waddington

FEBRUARY 15, 2022

Jean-Baptiste Alphonse Karr 1949 Over the past three months I’ve investigated trends in the integration of marketing and public relations for Vuelio. A recent case study highlights the issue. It depends on market, size, type of organisation, and scale. The more things change, the more they stay the same.”

Trends 157

Trends Publicity Marketing Case Study 157

5W PR

FEBRUARY 25, 2019

Case studies may call to mind the thought of endless paperwork and writing, but are they actually useful? While they can be labor-intensive, case studies can do a lot to reach other prospective clients. Not sold on the benefits of having a case study done for work done by a public relations agency?

Case Study 68

Case Study Study Strategy Publicity 68

PR for Anyone

AUGUST 6, 2020

She took a national story/trend and brought it local. See this article from the Wall Street Journal that discusses why. Why this pitch appealed to the media : Nurse Curry serves a local community, Hampton Roads, Virginia. She provided local resources and her expertise as to how people in her community can care for their elderly loved ones.

Case Study 100

Case Study Study Media Local 100

PRSay

DECEMBER 20, 2023

Compiling my case study forced me to focus on the information I thought they would want to know, while eliminating extraneous and irrelevant minutia. It helps keep you up to date on new trends and developments. I still remember my APR panel presentation in front of three Accredited practitioners.

Publicity 165

Publicity Case Study Ethics Study 165

Agility PR Solutions

MAY 19, 2019

The post Culture case study—why Toyota is a leading company for diversity appeared first on Agility PR Solutions. How do hallmark brands and businesses make diversity work for their organizations so well? Here’s how one company does it. DiversityInc recently named Toyota Motor North America one of its Top 50 Companies for […].

Case Study 60

Case Study Study Company Employee 60

Onclusive

MAY 24, 2021

After conducting research, ConnectWise knew that the Onclusive media analytics platform was the tool that they wanted as they were looking to track all media coverage of their brand successfully, and to have a resource to look up contact information for authors based on trends of what they had recently written about.

Data 195

Data Case Study Analytics Study 195

Onclusive

JULY 13, 2021

Real-time: NEO tracks soundbite performance in real time, allowing you to take advantage of search’s “fresh and relevant” content rule and ride the wave of the current trends that apply to your brand. Read the full case study. Read the full case study. Read the full case study.

How To 370

How To Biotechnology Case Study Leadership 370

ImPRessions - Crenshaw Communications

JULY 14, 2021

Awards demonstrate — in an unbiased manner — innovation in the form of impact on an industry, a benefit to others, or a trend-setting practice that has been successful in the field. Generate case study content. Most winning award entries require a client case study that includes quantifiable success metrics.

B2B 334

B2B Company Case Study Conference 334

Shift Communications

JULY 24, 2017

s team can use Google Trends to monitor for increased consumer interest in subjects that could be bad for business. Be clear and sincere about your brand’s position on the given issue – with a significant portion of Americans consuming news via social media, one wrong turn and you’re the next unfortunate trending hashtag. .

Case Study 94

Case Study Crisis Management Crisis Study 94

Shift Communications

JULY 26, 2017

Sysomos, trending hashtags), he’s able to track what’s being said about him and his brand in real-time and pivot his media plan accordingly. cta] The post Speed Matters in a Crisis Situation: Shark Week Case Study, Part 3 appeared first on SHIFT Communications PR Agency - Boston | New York | San Francisco | Austin.

Case Study 101

Case Study Crisis Study Crisis Communications 101

Prohibition

OCTOBER 2, 2023

Tom guides us through the labyrinth of B2B marketing, uncovering insights about the future of the field, along with its latest trends and strategies. If you’re struggling to keep up with your competitors, social listening is great for competitive analysis – identifying market trends and formulating effective strategies.

B2B 77

B2B Trends Strategy Marketing 77

Communications Conversations

JUNE 25, 2019

My topic: Social media trends. Specifically, I talked about eight social media trends you should be paying attention to for the rest of 2019. And, unlike other trend posts, I tried to put a little context and meaning behind my predictions. For starters, I tried to back every trend up with facts and stats from across the web.

Social Media 107

Social Media Trends Case Study Media 107

ImPRessions - Crenshaw Communications

NOVEMBER 17, 2023

PRovoke sheds light on the latest and greatest PR campaigns, agency mergers, shifts in industry direction, and emerging trends. Whether someone wants to read about valuable case studies, or if they’re an analytical type looking for longer, more in-depth reads, PRovoke offers an extensive understanding of the PR universe.

Company 203

Company Trends Case Study Crisis Management 203

Communications Conversations

OCTOBER 1, 2020

We’ve heard about it ad naseum for the last 4-5 years in trend posts like this. So, video, it and of itself, is hardly a trend in 2020. For example, here they discussed food trends with the vice president of consumer insights at Mills. Especially when it comes to platforms like Facebook, Instagram and Snapchat.

LinkedIn 128

LinkedIn Video Trends Company 128

Presspage

JUNE 1, 2017

PR is an ever-changing field of business, in which the PR professional need to stay on top of all new trends & developments. To help you stay up to date with the trends and development in the PR industry, we have created a bi-monthly overview of articles. Stay on top with our newsletter.

Trends 98

Trends Industry Case Study Study 98

Onclusive

DECEMBER 6, 2019

It’s critical to keep up with the latest trends, technologies, and methodologies so that your company doesn’t miss opportunities and get left behind. . Plan on expert talks, case study presentations, and practical workshops. The world of marketing and PR evolves rapidly. Dates: March 13 – 22, 2020. Location: Austin, TX.

Conference 329

Conference Marketing Case Study Measurement 329

Communications Conversations

AUGUST 25, 2015

In fact, I can’t remember the last time I shared a client case study on this blog (OK, it was Bike Walk Move a couple years ago ). Let’s break this case study down in simple terms: The challenge. But, when it’s done well, it can be a boon to companies and clients. The results. 80 Instagram pics uploaded.

Case Study 60

Case Study Study Local Twitter 60

NewsWhip

APRIL 4, 2024

To learn more about how NewsWhip’s features can save you time and support internal stakeholders, read our energy company case study here. Here’s what some of them had to say about NewsWhip: “Without a doubt, the best feature of NewsWhip is being able to do a search on social networks and websites simply with one click.

Enterprise 78

Enterprise Small Business Case Study Social Media 78

ImPRessions - Crenshaw Communications

MAY 13, 2021

Create and develop media materials – press kits, press releases, bylined articles, media alerts, fact sheets, bios, case studies and backgrounders. Create and develop proactive pitch ideas for clients based on their industry, current trends and various announcements.

B2B 291

B2B Policies Case Study Enterprise 291

Steve Barrett on PR

JUNE 22, 2021

The annual smorgasbord of creativity and case studies is taking place virtually after a two-year hiatus – here’s what every PR pro needs to know about the results and trends so far.

Case Study 109

Case Study Creativity Study Trends 109

Deirdre Breakenridge

DECEMBER 18, 2017

The digital landscape is changing by the hour and it’s difficult to keep up with all the new trends, features, and platforms that exist. Perhaps a company receives negative backlash on Twitter, or maybe there’s a case study about a recent campaign. Just because a trend is new does not make it the best option.

Case Study 224

Case Study Trends Instagram Social Media 224

Flack's Revenge

DECEMBER 12, 2022

It is great to be on the leading edge of a trend as it is getting some steam (i.e., somewhere between the Technology Trigger and Peak of Inflated Expectations, as I noted in my post: Trend Surfing for Fun and Profit ). In lieu of customers and case studies, news about breakthroughs in the lab, key partnerships, and trials can fly.

Real Estate 156

Real Estate Case Study Technology Education 156

Onclusive

NOVEMBER 8, 2023

Consider things like informational one-sheets about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Trend Spotting PR pros have always had their finger on the pulse of what’s trending in the media. PR pros often review and edit when appropriate.

Training 195

Training Media Training Reputation Crisis Communications 195

Melissa Agnes

SEPTEMBER 10, 2014

From this, the hashtags #WhyIStayed and #WhyILeft have been a trending discussion on Twitter, with women sharing their personal stories. DiGiorno Pizza saw this trending hashtag and quickly tweeted the following to get in on the conversation. Case Studies Crisis Prevention'

Twitter 249

Twitter Case Study Analysis Study 249

ImPRessions - Crenshaw Communications

JULY 16, 2019

Having a protocol to respond quickly to breaking news and industry trends is key to gaining traction in a digital world. Trade reports and other wonky publications are eager to showcase specific case studies. The media benefit of such studies is invaluable to a tech-specific business, but do not get lost in the weeds.

Company 213

Company Case Study Airlines Study 213

Prohibition

AUGUST 2, 2023

Instagram simplifies content creation Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos. Facebook has also been making it easier for users to discover popular and trending topics, as with Instagram, through redesigning the Explore tab for video.

Instagram 62

Instagram Social Media Twitter B2C 62

Cision

MAY 22, 2017

New trends arise every year, advising how to make the most of your content marketing tactics. While it’s important to stay on top of these trends, some press release best practices are truly evergreen. ” To get the full story, check out the case study here.

Case Study 210

Case Study Study Trends Web 210

Onclusive

AUGUST 9, 2021

Consider things like informational one-sheeters about new products or launches, case studies, event descriptions and signage, multimedia-rich press releases , and more. Trend Spotting. PR pros have always had their finger on the pulse of what’s trending in the media. Crisis Communications. Reputation Management.

Training 370

Training Media Training Reputation Crisis Communications 370

ImPRessions - Crenshaw Communications

JULY 6, 2020

You have all of the information you need and the case study has rather impressive results; now what? Demonstrating innovation in the form of impact on an industry, a benefit to others, or a trend-setting practice is a surefire way of showing why your story is a winner. Craft a story.

How To 254

How To Case Study Employee Industry 254

Communications Conversations

OCTOBER 24, 2014

leading up to Halloween–why not capitalize on that trend in a different kinds of way? Case Studies Online marketing strategy halloween social media case study instagram case study instagram social media case study social media case study target instagram'

Instagram 146

Instagram Case Study Brand Branding 146

Katie Paine's Measurement Blog

JULY 26, 2023

Our virtual Summit is jam-packed with case studies presented by PR practitioners with experience in AI. Skill Development: AI is a rapidly evolving field, and attending our Summit will allow you to expand your skill set and stay updated with the latest trends and techniques. Read all about the conference and register here:

Case Study 52

Case Study Analysis Trends Conference 52

Newsfile

DECEMBER 20, 2023

Melissa Strle Just ahead of COP28, reports of an intriguing trend emerged: over 80% of investors now prioritize ESG factors, highlighting the need for clearer sustainability reporting. Case studies: AI’s real impact on ESG Artificial Intelligence is not just a buzzword in the world of ESG reporting – it’s a game-changer.

Tools 52

Tools Report Energy Case Study 52

PRSay

DECEMBER 22, 2023

To be the very best crisis management professional, you must never stop learning — about your industry, best practices, case studies and the ever-evolving world around you. Being able to strategically deliver the plan will decrease an organization’s stress that is often times associated with conflict, crisis and change.

Crisis Management 121

Crisis Management Crisis Crisis Communications Ethics 121

ImPRessions - Crenshaw Communications

MAY 22, 2018

B2B can leverage trade outlet coverage by repurposing it into owned media, as well as in case studies, white papers, webinars, and pitches to bigger outlets. They dig online for data sheets, case studies, reviews, analyst reports, and white papers – much of which can be found in trade journals.

Pitching 168

Pitching Real Estate B2B Journalism 168

5W PR

OCTOBER 6, 2023

Authenticity and credibility Incorporating customer feedback in product development and PR materials, such as testimonials and case studies, adds an element of authenticity and credibility. Proactive listening Regularly monitor online platforms, social media, and customer service channels to identify emerging trends and feedback.

Consumer 88

Consumer Strategy Case Study Survey 88