Agility PR Solutions

JUNE 21, 2023

They’re a critical way for PR agencies and brands to demonstrate their value in a specific way that readers can grasp.

Case Study 160

Case Study Study Writing Education 160

The Hoyt Organization

MARCH 17, 2024

Press releases earn your brand media coverage, which improves your brand’s credibility, exposure, and engagement. So, how can you write a press release that gets noticed? This article presents the top tips for writing effective press releases. 5 Tips For Writing Press Releases That Grab Attention 1.

Writing 52

Writing How To SEO Engineering 52

Agility PR Solutions

JUNE 29, 2021

All PR professionals should understand how to write effective press releases. Boost brand awareness and reputation. The post 4 tips for writing an effective press release in 2021 appeared first on Agility PR Solutions. Because press releases: Garner media coverage. Are a cost-effective promotion tool. If you want […].

Writing 187

Writing Reputation Tools Brand 187

Agility PR Solutions

MARCH 30, 2023

In the marketing world, relationships between agencies and brands are key to creating successful campaigns. One approach to take is storytelling and creative writing. But how do you go about fostering these meaningful connections?

Storytelling 86

Storytelling Creativity Writing Agency 86

Agility PR Solutions

MARCH 21, 2023

Events are a great way to connect with your target audience, increase brand visibility, and bring more sales. It gives you the greater exposure you […] The post 6 steps for writing an event press release that generates traction appeared first on Agility PR Solutions. Today, media coverage is as just important as ever.

Writing 110

Writing Brand Branding Media 110

Agility PR Solutions

MAY 10, 2023

After all, that’s where you find answers to your burning questions like: “What are our customers talking about?” “How do people perceive our brand image?” What trends should we pay attention to?”

Social Media 94

Social Media Writing Media Trends 94

The Resolution Blog

NOVEMBER 4, 2021

I’ll write up a bigger post detailing all this very soon. The post Using Google Webmaster Central data to evaluate the incremental impact to brand traffic from your PR campaign appeared first on PR Resolution — by CoverageBook. We’re getting our ducks in order to make sure we’re measuring all the right things. But for […].

Google 296

Google Data Brand Branding 296

Communications Conversations

JULY 24, 2020

I think I remember writing that post in about 10 minutes. I’ve been coaching a leader here in Minneapolis around his/her personal use of social media to build brand for his/herself and his/her business. My theory: Write when you’re hot because: 1 – It’s more real, raw and honest, like I said above.

Writing 173

Writing Social Media Media Leadership 173

Cision

AUGUST 28, 2017

We polled PR and brand experts to get 10 amazing tips you can use to improve your press release headlines. Write as if it Were a Front Page Article. She says writing your headlines as they’d look in a newspaper article can “show the reporter the article through his/her readers’ eyes.” Write the Headline Last.

Writing 258

Writing Newspapers Retail Groups 258

PR Fuel

AUGUST 12, 2021

Press release writing can help you gain media coverage. You don’t have to learn how to write a press release alone! Instead, consider these 10 benefits of requesting press release writing services. Instead, consider these 10 benefits of requesting press release writing services. Write for Your Audience.

Writing 105

Writing SEO Pitching Engineering 105

PR Fuel

APRIL 28, 2022

Why write press releases, though? Then, you can discover new ways to boost brand awareness and sales. Distributing press releases will ensure your brand appears on platforms your customers already use. Then, you’ll have an easier time generating brand awareness. Why write press releases?

Writing 88

Writing SEO Consumer Crisis 88

Prowly

JUNE 30, 2021

Whether you want to boost your brand visibility, earn powerful backlinks or get the word out about a new product release, media coverage is the best way to get your company noticed. The post How to Write a Media Pitch (w/ Outreach Email Templates) appeared first on Prowly Magazine.

Writing 104

Writing Pitching How To Media 104

Onclusive

FEBRUARY 14, 2023

Welcome back to this four-part blog series where we’ve been discussing how you can build brand reputation in an era of greenwashing scrutiny and backlash. This will feel far more authentic and purpose-driven than writing a cheque to plant trees to offset your carbon footprint. If you do it right. Where can you make the most impact?

Reputation 195

Reputation Automotive Brand Branding 195

PRSay

JULY 10, 2023

Given the rapid pace of change and the harsh partisan rhetoric that seeps into even seemingly innocuous issues, there is reason to believe that brands and politics will become even more intertwined — especially as the 2024 presidential election nears. Among them, do brands have a responsibility to develop a public political strategy?

Brand 140

Brand Branding Nonprofit Government 140

NewsWhip

OCTOBER 31, 2022

As one of the world’s most recognizable brands, it’s not uncommon for Amazon to find itself in the news on a regular basis, and for a variety of reasons. That much was true for September’s top brand stories, of which Amazon was mentioned the most in headlines, accumulating an impressive breadth of coverage that earned massive engagement.

Brand 158

Brand Branding Film Banking 158

Mindful Marketing

NOVEMBER 18, 2023

I’m not a tech expert or an authority on artificial intelligence, but several years ago I suggested a simple model for personal branding that might also serve as a useful guide for individual AI use. The ones that seem best suited for positive personal branding are: Grammarly – to improve one’s writing mechanics.

Brand 99

Brand Branding Ethics Tools 99

Solo PR Pro

APRIL 25, 2023

Imagine walking into a store to buy a brand-new appliance. It is vital to get it in writing to avoid misunderstandings about the scope and expected outcomes and, in severe cases, non-payment. Whether you have a project or longer-term engagement, you and the client must agree to terms in writing before starting work.

Writing 85

Writing eBook Small Business Agency 85

Deirdre Breakenridge

FEBRUARY 26, 2018

Just a few short years ago, brands were pondering whether to give this social media thing a try or not. Plus, people would use this opportunity to backslash brands, right? Second, by putting your brand out there, whether as a business or a personal brand, it opens up tremendous opportunities. It was for the kids.

Brand 256

Brand Branding Social Media Employee 256

PR Fuel

MARCH 20, 2021

If you own a small business, building your brand awareness and boosting engagement is essential to bringing in business. You want them to read your release and write about the news, not just delete the email. You want them to read your release and write about the news, not just delete the email. That deserves a press release.

Small Business 103

Small Business Writing Company Social Media 103

Marketwired

DECEMBER 21, 2015

Whether you’re writing last-minute seasonal blog content or already gearing up for a new year of media pitching (and if you are, we applaud you), a little inspiration can go a long way around now. So, we’ve rounded up the 8 top-performing writing posts from our blog from the past year to help you out. Here’s how to do it right.

Writing 100

Writing Blogging Newspapers Content Marketing 100

ReimaginePR

NOVEMBER 17, 2020

an open book showing an eaten apple and a snake, standing in for at least a couple of the deadly sins when it comes to brand storytelling. There’s so much going on and you’re doing what you can to get some compelling brand storytelling done and out into the world. Most brand storytelling sucks. Hey, I get it. About its values?

Storytelling 156

Storytelling Brand Branding Meeting 156

Solo PR Pro

AUGUST 10, 2021

5 solo PR pros share tips for writing a proposal. This month, we asked our panel of solo PR pros to share best practices for writing a compelling proposal for a prospective client. I tailor the creativity to the client, but always like for it to reflect our company's brand and personality. Read on for their helpful tips.

Writing 104

Writing Analysis Case Study Video 104

PR Fuel

MARCH 1, 2023

Meanwhile, 88% of consumers expect transparency from brands. Read More The post 10 Reasons to Hire Press Release Writing Services appeared first on eReleases. One of the top three challenges marketers now face is engaging customers. With a strong press release strategy, you can inform and engage your target audience.

Writing 52

Writing Consumer Strategy Brand 52

PR Fuel

MAY 3, 2023

If you want to control the story of your brand, you’re going to need news outlets and journalistic sources to tell a story that aligns with your values. Read More The post Tips on How to Write a Successful Media Pitch appeared first on eReleases. Did you know that journalists open only 3 percent of all pitches?

Writing 52

Writing Pitching How To Media 52

PR 20/20

MAY 19, 2020

In many cases, the freelancers “used” to be staff, but now only write when there is overflow (which there usually isn’t at a time like this). Second, we reached out to media brands with a number of content ideas, stating that we would gladly create content for them at no charge, and without pitching any products or services.

Writing 72

Writing Brand Branding Construction 72

PR Fuel

JULY 14, 2021

Over 80% of consumers feel more positive about a brand after reading customized content. Developing your content marketing strategy can help you boost brand visibility. In fact, 94% of consumers show loyalty to brands that over complete transparency. Nearly 90% of shoppers stay loyal to brands that share their values, too.

Writing 76

Writing How To Media Guidelines 76

Melissa Agnes

SEPTEMBER 4, 2020

Unfortunately, in my experience, most professionals don’t think about their professional brand , how well it represents them, and how strong it is within the search engine result pages, until it’s too late. How well do those findings represent you and the brand that you represent? Monitoring your personal brand. Google you.

Brand 234

Brand Branding Reputation Crisis 234

NewsWhip

SEPTEMBER 14, 2023

The Barbie movie was the big story of the summer, and its success has extended well beyond its opening weekend, with the film still in cinemas as we write this blog halfway through September. Coincidentally, it was also a top story in a different sense, as it came out on top of our brands coverage analysis in August.

Brand 78

Brand Branding Apparel Viral 78

Buzzstream

NOVEMBER 9, 2020

Can AI write a subject line – a good one at that – and follow with a solid pitch? . To determine the quality of writing produced by AI, BuzzStream and Fractl asked 500 public relations specialists, journalists, and other media professionals to rate a series of subject lines and pitches generated using OpenAI’s GPT-3 text generator.

Writing 62

Writing Pitching Survey Digital PR 62

Onclusive

JULY 6, 2017

In other words, we can hide behind the brands we represent and even our own personal brands at times with formal messaging, over-edited tweets, and, on the customer end, imaginary buyer personas like “mid-level Melissa” that take real humans out of the mix and replace them with dictionary definitions. Why or why not?

Brand 364

Brand Branding Pitching Industry 364

Agility PR Solutions

SEPTEMBER 25, 2019

A key part of your influencer marketing campaign is writing a good brief to explain your campaign, and also make sure the influencer is the right person for the job. A great influencer marketing strategy relies on having an influencer whose values are aligned with your brand. Here’s a complete guide on writing a successful […].

Writing 94

Writing Strategy Marketing Brand 94

Cision

FEBRUARY 22, 2016

When I looked into what actual research has been done into words that work well to convert customers, what I found was that linguistic research isn’t focused as much on what you say or write as much as the context and framing of your words. “you and brand X”). “you and brand X”).

Writing 144

Writing Study Viral Consumer 144

ImPRessions - Crenshaw Communications

AUGUST 24, 2018

Write a rock-solid PR plan. For example, direct-marketing will nearly always have an impact on demand generation, while PR affects brand visibility and reputation. The post How To Write A Rock-Solid PR Plan appeared first on Crenshaw Communications. But a sound, carefully conceived program is a road map to success.

Writing 136

Writing How To Pitching Privacy 136

ImPRessions - Crenshaw Communications

FEBRUARY 17, 2017

A good plan starts with a review of past history, including brand perception, activity over the previous year, and recent earned media successes or lack of the same. A thorough brand or organization audit will make setting milestones toward goals clearer and easier. Establish a baseline. Build in and budget for metrics.

Writing 130

Writing Comparison Product Launch Leadership 130

PRSay

JUNE 19, 2018

In my writing workshops I’ll interact with gregarious, personable PR professionals who then turn into corporatized automatons when their fingers touch their keyboards. The same principle applies when writing PR materials or crafting statements for media interviews. That just comes off as self-important and detached.

Writing 100

Writing Pitching Course Conference 100

HMA Public Relations

MARCH 16, 2023

Whether it is for a brand website, new business development or award opportunity, a professional bio is necessary. Alison Bailin shares her tips on crafting a compelling bio in this blog post. Read more!

Writing 80

Writing Blogging Brand Branding 80

PR Fuel

OCTOBER 19, 2021

How do you write a great press release? Why Write a Business Press Release? However, social media doesn’t assert your brand as an authoritative voice in your industry. If a reputable news outlet writes about your business, you automatically get credibility as thought leaders. Know Why You Are Writing.

Writing 52

Writing Product Launch Storytelling Pitching 52