Bianchi Biz Blog

JUNE 29, 2023

Strategy planning: Next up, start working on key messaging and defining your key objectives for CES 2024. When you have your answers, and your messaging and objectives have been defined, you can start creating your public relations, advertising and social media strategies.

Mobile 75

Mobile Technology Automotive Trade Shows 75

Cision

APRIL 26, 2016

In this interview, Ashley discusses how to best leverage data and analytics, establish specific objectives for your communication strategy and be creative and take risks with your public relations efforts. What are some of the key components of a successful communication strategy? The tools and technology will come after.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

Prohibition

AUGUST 15, 2019

At Prohibition we always look to create engaging content for clients and thrive at the opportunity to produce an integrated campaign that celebrates a brand. For luxury British teatime treats brand, Cartwright & Butler , our summer brief was to create a campaign that celebrated the great British summertime.

Social Media 48

Social Media Transportation Film Content Marketing 48

Critical Mention

OCTOBER 29, 2018

Over the years, sports fans have seen many athletes who have garnered intense media coverage and created their own personal brands. The fact that a YouTube video called “Top 10 LeBron James Funny Commercials” exists should tell you something about his history of using humor as a way to build his personal brand. Free uniforms.

Sports 117

Sports Film Television Transportation 117

The Resolution Blog

OCTOBER 15, 2019

Love, Little Rock Location: US The brand: Little Rock Regional Chamber The agency: Stone Ward It all started with an ad. The issue was that Amazon wanted its HQ in a bustling hub with an international airport, a population of more than one million, and access to plenty of different forms of transport?—?things Key Takeaway?—?Think

B2B 120

B2B B2C Facebook Storytelling 120

Sword and the Script

JUNE 18, 2019

18) “I write and distribute press releases and get executives in front of the media.”. 21) “I use print, online, and social media to convey to important people – prospective students, donors, legislators, and the news media – the work this university does to educate people and improve their lives.”.

Employee 147

Employee Print Writing Survey 147

5W PR

MARCH 13, 2024

Fortunately, as a company or destination, using the right PR strategies will allow you to navigate this dynamic travel landscape. Conduct surveys, analyze website data, and start tracking social media conversations to uncover their pain points, desires, and hidden travel dreams.

Travel 78

Travel Consumer Strategy Transportation 78

Communications Conversations

JULY 23, 2019

Katie Zess , social media strategist, Renewal by Andersen. “In her three-year tenure at Renewal by Andersen as a social media specialist, Katie Zess has pushed our public relations efforts to the frontlines. She also knows the importance of expressing her point of view to our business partners, rooted in strategy.

Transportation 122

Transportation Social Media Corporate Agency 122

Maxim Behar

DECEMBER 4, 2021

Maxim Behar shared in an interview for Capital newspaper how the pandemic affected his company and team, how he managed to retain and increase its clients, what role social media play in communications today and how he defines the PR business in 2022. "We Leading PR expert and CEO of M3 Communications Group, Inc.

Social Media 52

Social Media Meeting Groups Analysis 52

Beyond PR

JULY 26, 2016

A common theme on Beyond PR and many other marketing and PR blogs is the importance of a multichannel strategy. Strategies that take into consideration your audience’s preference to consume content across paid, earned, social and owned channels. Multichannel strategies, though, are like nesting dolls. DO Go Digital.

Strategy 40

Strategy Media Radio How To 40

Bianchi Biz Blog

SEPTEMBER 30, 2021

Show host, the Consumer Technology Association (CTA), said in May 2021 that the number of exhibitors signed up for the Transportation and Vehicle Technology category has already surpassed the record number from the last in-person event, CES2020, and that more suppliers and brands are continuing to sign up as the U.S.

Automotive 79

Automotive Mobile Transportation Trade Shows 79

Mindful Marketing

JANUARY 29, 2023

” Media staff told the AI what they knew about several brands’ forthcoming Super Bowls spots and asked it to write the ad copy. Public transportation issues: "I apologize for being late, I was running behind schedule due to some unexpected delays with public transportation."

Ethics 98

Ethics Guidelines Fashion Transportation 98

Cision

APRIL 21, 2017

Over the past 27 years, Tim Race became a veteran at the New York Times, serving in a variety of roles, including energy, autos and transportation editor. Your new role will include developing clients’ editorial strategies– what are some of the key components of a successful strategic communication/ editorial strategy?

Journalism 227

Journalism Transportation Twitter Energy 227

Sword and the Script

DECEMBER 12, 2017

Convenience’ (more of it) and ‘friction’ (less of it) are going to be critical terms for brand messaging in 2018, whether through marketing or PR efforts. People want to buy from brands that they can trust and feel that share the same values. Ecommerce brands use their app to offer discounts, free shipping, etc.

Marketing 101

Marketing Content Marketing Crisis Management Data 101