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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice. To win their hearts and bookings, brands need to shift gears. Social Media Platforms like Instagram, TikTok, and travel forums are akin to virtual campfires.

Travel 78
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How to Tap Into Culture for Travel PR Strategies

5W PR

In the world of travel public relations, connecting with the essence of a destination’s culture can be a powerful strategy to attract tourists and build a strong brand identity. Showcasing cultural events and festivals Cultural events and festivals are prime opportunities for travel PR strategies.

Travel 78
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What the Ohio Restaurant Association Is Doing for Travel and Tourism in the Buckeye State

PRSay

This is an expanded version of an article that first appeared in the May issue of Strategies & Tactics. How do travel and tourism relate to the Ohio Restaurant Association and your role there? It’s important for us to keep a finger on the pulse of travel and tourism in our state, because our industry is very much a part of it.

Tourism 111
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Navigating the Travel Landscape: 2024 Trends and Transformations

Burrelles Fresh Ideas

Wellness travel evolves: As holistic well-being takes precedence in the minds of travelers; wellness tourism is undergoing a transformation in 2024. In 2024, conscious consumerism continues to drive demand for eco-friendly accommodations, carbon-neutral transportation, and responsible tourism experiences.

Travel 92
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#MeasurePR Memory (August 2018): Travel and Tourism Edition

Waxing UnLyrical

The sky’s the limit when it comes to creativity in the travel and tourism industry! JD Lasica is an author, entrepreneur, public speaker and new media pioneer. He’s also the founder of Cruiseable, a startup out to bring innovation to the cruise industry, SocialBrite, Inside Social Media, and Best of Indie. measurePR. —

Tourism 45
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Personal Branding: Always Be Prepared for Your Next Job Opportunity

Cision

Instead of polishing up your resume and social skills only after you’ve decided to look for a new job, experts advise that you pay attention to your personal brand year-round. A personal brand is like any other brand. And, there’s always a brand promise – that is, what the brand says it will do for or give customers.

Brand 189
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Understanding the Value of Social Influencers

Critical Mention

Social Influencers have quickly risen to one of the most important assets to brands in just the past few years. On average, the earned media value for campaigns with influencers is $5.20 Some companies have even seen upwards of $18 in earned media value. Trust in your Brand. for every dollar invested.

Tourism 157