Agility PR Solutions

JANUARY 10, 2022

If the pandemic has taught marketers anything over the last two years, new marketing strategies—especially when it comes to social media engagement—are vital to increase a brand’s profile. The post Strategies every marketer should use on Instagram in 2022 to increase engagement appeared first on Agility PR Solutions.

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Instagram Strategy Marketing Creativity 154

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

Newsjacking is a powerful tactic for marketing and public relations. It involves capitalizing on current events and trending news stories to promote or offer comment from a brand, product, or service. A swift and reactive response to news lets brands insert themselves into ongoing conversations, offering timely and relevant insights.

Brand 323

Brand Branding eBook Advertising 323

Agility PR Solutions

MARCH 31, 2024

Do you reach out to your phone in the middle of a task for leisure-scrolling on Instagram, a quick fact-checking on the internet, or to see the latest deals on online stores? If used correctly, they can be an effective marketing tool. These are micro-moments.

Strategy 105

Strategy Brand Branding Instagram 105

Awario

NOVEMBER 30, 2020

Social media has completely transformed the way companies do marketing. There used to be a time when the only way for your brand to get noticed by millions of people is if you spent a ton of money on marketing. Here are some of the best brand building strategies that you can use on this social media platform.

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Instagram Strategy Brand Branding 97

Agility PR Solutions

APRIL 18, 2021

As it enters adolescence, Instagram can point to the more than one billion users it captured over the past ten years since it first launched as a huge success. With 80 percent of them following one or more brands on the platform, competing for followers can be quite a marketing challenge. With more than 95 […].

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Instagram Marketing Brand Branding 86

Prohibition

JULY 7, 2023

This month our focus is of course on Instagram Threads, the latest social media app to hit our screens. Instagram threads The biggest update for July is of course Instagram Threads! You log in using your Instagram account, so there’s no need to create a new profile. This is a new text-based app set to rival Twitter.

Instagram 62

Instagram Social Media Media LinkedIn 62

Critical Mention

JULY 13, 2021

NEW YORK — Critical Mention — the leading all-in-one earned media monitoring and intelligence platform — has released Instagram tracking as part of its Earned Media Suite. This latest release from Critical Mention allows users to: Ad-hoc search public Instagram accounts.

Instagram 156

Instagram Industry Media Analytics 156

NewsWhip

NOVEMBER 18, 2021

Over the past few years, Instagram has turned into a media giant. Owned by Meta (formerly Facebook), Instagram has been the premier photo sharing app for more than a decade. Beyond daily snapshots, the app has become a breeding ground for brands to advertise their products to a wider audience with brand partnerships.

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Instagram Branding Brand Fashion 78

Prohibition

FEBRUARY 13, 2024

Instagram’s engagement driving caption polls Instagram has rolled out an exciting change, introducing interactive polls within captions which were previously exclusive to Instagram Stories. For marketers, this means a new avenue to interact with audiences, gather feedback, and boost engagement directly in posts!

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Instagram LinkedIn Social Media Media 62

The Resolution Blog

JULY 8, 2019

“Have you ever had to put a report together based on the performance of your brand or client’s Instagram posts? Let’s call it ‘owned Instagram data’. Today we ask why does Instagram send us out of its ecosystem for detailed insights? Marketers are using Instagram more than ever before. Instagram Insights?

Instagram 120

Instagram Mobile Analytics Data 120

PReview: A Blog by NewsVoir

MARCH 22, 2023

Do you also feel the urge to become an Instagram Influencer? One of the prominent photo and […] The post Instagram Influencer Hacks, A complete guide-2023 appeared first on PReview: Blog for PR, Digital Marketing and Media Professionals.

Instagram 90

Instagram Social Media Blogging Marketing 90

Deirdre Breakenridge

NOVEMBER 6, 2017

I found bloggers primarily through Instagram. At the time, it was my understanding that an amazing, curated, consistent Instagram theme was the key to drawing attention to your blog. I had this fantasy in my head that I would create Instagram, Pinterest and Twitter accounts and people would magically find me and flock to my blog.

Fashion 0

Fashion Blogging Brand Branding 0

Konnect Agency

JUNE 8, 2023

In today’s digital landscape, understanding the intricacies of Instagram’s algorithm has become essential for creators and businesses alike. We delved deep into the information shared by Mosseri and have compiled everything you need to know to find success on Instagram.

Instagram 52

Instagram Guidelines Social Media Video 52

Polaris

DECEMBER 30, 2014

I recently spoke with the director of marketing for a popular food brand who told me her organization was debating the pros and cons of Pinterest versus Instagram. Whether you work for a large or small company, this debate is important for your brand. Pinterest and Instagram: What are the differences?

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Pinterest Instagram Brand Branding 196

NewsWhip

FEBRUARY 28, 2023

With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. Instagram carousels lack the quick, “get to the point” advertising that so many want to see. We took a look at a few brands who have been paving the way.

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Video Brand Branding Instagram 148

Communications Conversations

APRIL 10, 2018

Because the stats lay out a pretty compelling case for consideration right now: The coveted millennial audience increasingly spends a lot of time on Instagram. Instagram trends younger–59% of those ages 18-29 use the platform and 33% of those 30-49 use it. Users are spending more time on Instagram Stories . I wonder why.

Instagram 114

Instagram Brand Branding Facebook 114

Prohibition

JULY 7, 2022

Social media has evolved yet again throughout June, with changes and new test features being introduced across multiple platforms – giving social media marketers more trends to keep an eye on. Instagram introduces pinned posts. Instagram have also introduced interactive stickers on reels. LinkedIn engagement soars.

Instagram 118

Instagram Video Twitter Facebook 118

The Hoyt Organization

MARCH 8, 2024

It has become increasingly challenging to appeal to consumers with traditional and interruptive marketing methods like ads and sales pitches. How can you make sure your brand stands out in a sea of competition? By telling the story of your brand, you give it personality and make it relatable to consumers.

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Storytelling Brand Branding Consumer 102

Agility PR Solutions

NOVEMBER 30, 2023

Every app you turn to (be it LinkedIn, X, or Instagram), you’re bombarded with the same templates, marketing materials, hooks, topics, and punchlines.

Social Media 110

Social Media Branding Brand Media 110

ReimaginePR

JUNE 15, 2020

Not quite: brands are doing that all the time , and honestly, if your business isn’t, then you might as well close up shop today. Yes, social media is that crucial to surviving our Facebook-posting, Instagram-storying, Live Tweeting, TikToking world. But first: What Exactly is Social Media Marketing? Tall order?

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Social Media Branding Brand Marketing 177

Agility PR Solutions

JULY 31, 2022

Social media marketing is an absolute must for almost all businesses today. Even multinational B2B firms like UPS and Intel run TikTok and Instagram accounts that boast millions of followers and promote their brand image. But not all social media accounts are up to scratch.

Social Media 180

Social Media Brand Branding Media 180

Cision

JULY 21, 2015

With visual content becoming a necessity in marketing strategies, including Instagram in brand’s social media strategy should be a no-brainer. More than a quarter of adults use Instagram in their daily lives. So why do so few brands have an account? Why haven’t more brands made use of Instagram?

Instagram 120

Instagram Brand Branding Social Media 120

Cision

DECEMBER 29, 2017

If you’re looking for additional channels to market your brand, which of the following are you thinking of using? With 800 million monthly active users, Facebook’s Instagram has gone beyond flaunting fashion trends; now many different niches enjoy the potential engagement Instagram has to offer. Easy mechanics to join.

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Instagram How To Guidelines Facebook 120

PR for Anyone

NOVEMBER 8, 2023

As a mom and marketing guru who works with brands to target this important demographic, Maria has been advocating for brands to recognize and embrace the buying power of this group for decades. Moms Rule Maria Bailey’s personal and professional lives intersected, and this shaped her trajectory into niche marketing for moms.

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Marketing Consumer Advertising Advertising 130

Prohibition

AUGUST 2, 2023

Amid the Twitter rebrand and AI’s infiltration of all areas of marketing, there’s a lot going on in the world of social media. Instagram simplifies content creation Instagram is rolling out new features on Reels that will make it easier for brands to jump on trends, increase reach and edit videos.

Instagram 62

Instagram Social Media Twitter B2C 62

Cision

MARCH 30, 2016

It’s safe to say that many Instagram users have been in freak out mode lately. Despite the backlash among a small subset of its 400 million users, Instagram will soon implement an algorithm that predicts which photos its users are mostly likely to double tap. What Does This Mean For Your Brand? Longer Videos.

Instagram 120

Instagram Video Brand Branding 120

Ronn Torossian

OCTOBER 11, 2019

It seems that any time a user logs into Instagram, there are countless posts promoting certain brands. Influencer marketing is a very real niche of digital marketing, and it’s here to stay. The post The Shifting in Brand-Influencer Relationships appeared first on.

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Branding Brand Sports Instagram 186

Prohibition

AUGUST 25, 2022

Instagram implements an array of reel updates. On Instagram, all videos are now uploaded as reels, meaning that all future Instagram video content will need to be filmed and edited in reel dimensions. For more interesting articles from us check out these posts: 3D Avatars Launched by Instagram and other social media trends.

Instagram 117

Instagram LinkedIn Social Media Facebook 117

The Resolution Blog

SEPTEMBER 2, 2019

We recently spoke to specialist influencer marketing consultant Scott Guthrie about how much influence there is left on Instagram?—? both on organic and on brand collaborations. Maybe, for example, the influencer simply doesn’t put as much effort in with brand work,” he explained. Create a more positive brand sentiment?

Instagram 120

Instagram Measurement How To Tools 120

5W PR

JANUARY 30, 2020

Is it possible health and wellness brands are missing the mark on messaging to this generation? Here are four modern marketing practices to reach the Millennial masses and some great brands that are already executing these strategies. Partnering with influencers of the target demographic. Liquid I.V.,

Branding 157

Branding Brand Marketing Sports 157

Axia PR

MARCH 22, 2021

Instagram is one of the most effective social media platforms that are growing continuously in terms of popularity. It’s a photo-sharing and mobile-only social media platform, where many companies and brands are utilizing the importance of SEO to push the messaging of their brand.

Instagram 62

Instagram SEO Marketing Mobile 62

ImPRessions - Crenshaw Communications

JUNE 22, 2020

The B2B landscape is changing, especially for technology brands. They’re under pressure to differentiate their brand communications to reach high-priority audiences in more thoughtful and effective ways. B2B tech brands are sometimes hesitant to dive into social media, as they may not see its value. Finding the right platforms.

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B2B Social Media Brand Branding 276

Prohibition

AUGUST 15, 2022

Who would’ve thought that the creation of digital influencers could give brands the opportunity to leverage influencer marketing with no physical limitations and minimal risks. Here, we’ll look at what the metaverse is and some brands who are making the most of virtual influencer marketing. What is the metaverse?

Branding 116

Branding Brand Fashion Marketing 116

Prohibition

AUGUST 4, 2023

social media marketing efforts, social media marketing campaigns, entire video, many brands, drive traffic In today’s digital age, social media video marketing has emerged as a powerful tool for businesses to engage with their target audience. For brands, different audiences across all social media platforms.

Social Media 118

Social Media Video Marketing Media 118

Ronn Torossian

JANUARY 24, 2020

Recent studies have counted more than half a million active social media influencers on Instagram alone. So, how should a marketing department choose to leverage the potential for brand enhancement offered by this myriad of influencers? The first question brand managers should answer is “which sort of social media […].

Brand 195

Brand Branding Instagram Study 195

5W PR

MARCH 15, 2021

alone, what isn’t there for marketers to like about Instagram? Besides its reach, Instagram is a favorite for influencers. It’s also cost-effective and brands pay as little as 20 cents per click. But in addition to these great benefits, there’s also a mother lode of gold beneath the surface on Instagram.

Instagram 88

Instagram Privacy Agency Facebook 88

Prohibition

SEPTEMBER 8, 2023

Instagram add comments to stories Instagram is once again testing a new update, allowing creators to share fan comments to Instagram stories to continue to engage with them. Meta explore paid versions It has been reported that Meta are exploring options to offer paid versions of both Facebook and Instagram.

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Instagram Social Media Privacy B2C 62