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Infographic: How Journalists Use Social Media in 2016

Cision

However, to reach journalists tomorrow , agencies and brand communicators must consider the other options gaining ground. Turn to social media instead, which was a close second to email as the most preferred form of contact between journalists and PR professionals. First, though, put down your phone.

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Infographic: What’s the State of the Media in 2016?

Cision

Last week, we released the State of the Media 2016 Report , which used a survey of over 300 journalists and Cision’s own media experts to provide insights into how to build better relationships with the media and earn more coverage. The Associated Press forming a “Branded Content” department.

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Infographic: How to Interact With Customers on Social

Cision

Your audience is talking about your brand on social right now. But if you don’t respond to them properly, you could miss out on huge opportunities for your brand. So what can you do to keep social interactions positive? But it’s important to know how to handle each situation properly. Turn Hate Into an Opportunity.

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Infographic: Journalists Want Brands to Provide Multimedia-Rich Content

Beyond PR

According to the Cision 2017 State of the Media Report , when communicators pair compelling messages with rich formats like photos, videos, social media posts, infographics and data, they can drive better and more accurate coverage and increase earned media opportunities.

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3 Tips for Effective Infographics: Data, Design and Distribution [UML]

Sword and the Script

Infographics remain high on the marketing list of tactics. This week I looked at Google search data for the word “infographic” (and variations) and found interest continues to grow at a steady pace. We see infographics in content marketing survey results as well. But Those Troubled Infographics. 1) Data visualization.

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The 10-Step Roadmap to Influencer Marketing [Infographic]

Inbound PR

I think everyone has their own formula and every brand have their own process or strive to develop their own process but there are some basic, important steps that must always be considered and need to be part of any influencer marketing campaign.

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Infographic: The Perennial Customer Revolution

Sword and the Script

Mass media, the web, social media were all destined to change customer service. The Social Times recently published an infographic by a UK-based software company called SDL. 82% of customers try to resolve the problem with the brand. 66% percent stop recommending the brand. And yet it hasn’t.