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Influencer marketing for hotels

5W PR

Influencer marketing may not be just a passing trend for hotels. Hotels should take advantage of such trends so that they can remain relevant. Given below are some creative ways by which influencer marketing can be utilized to promote hotels. The prize can be a complimentary hotel stay. Drive engagement.

Hotels 88
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Mass Market vs Boutique: Finding the Best Hotel Group for You

5W PR

When it comes to choosing a hotel group for travel accommodations , there are two options to consider. Those two are mass-market hotel groups and boutique hotel groups. Mass-Market Hotel Groups Mass-market hotel groups are known for their extensive global presence.

Hotels 78
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Expanding into the Hotel Industry

The Hoyt Organization

When a development company decided to expand into the hotel market, they turned to THO to help spread the word. Features in each local market – as well as placements in national real estate media along with hospitality journals appeared once the acquisition took place. What was the best way to tackle this? The result?

Hotels 52
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Setting the right earned media objectives for your brand

Onclusive

Earned media content is king when it comes to building brand reputation—your biggest brand asset. How to set earned media objectives that are right for your brand. Start by asking what your overall business goals are, and how earned media objectives for your brand align with them.

Brand 370
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4 essential branding tips for hospitality marketers

Agility PR Solutions

Whether someone is traveling for business or leisure purposes, choosing which hotel to stay in is top of the priority list. They will consider several factors when making their decision including the price and the location, but another key point of comparison is the branding. Guests may not realize that they let a feature as […].

Brand 112
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Ahead of the Academy Awards, Marketing Wisdom From the ‘Barbie’ Blockbuster

PRSay

The Barbie brand is a paradoxical symbol of imagination, comfort, sexism, objectification, feminism and conflicted cultural influence that has entranced and challenged children and adults alike for generations. Travel media reported on hotels decorated in the style of Barbie. and Mattel for the 2023 “Barbie” movie.

Film 127
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The importance of Instagram Reels for brands

NewsWhip

And as the digital world changes, so does brand strategy. These short-form videos can help propel brands forward and garner huge engagement with their accounts. . Social media has become about connection, and there’s no better way to connect with your audience than by creating an authentic brand voice in a video.

Instagram 146