Stephen Waddington

JULY 21, 2020

Culture, entertainment, and sport need a hard reset. Watch for innovation and move fast to help brands capitalise. The future is likely to be a mix of the two which will mean investment in shared community work spaces and home offices. Longer term brands need to realign with their markets and the communities that they serve.

Crisis 78

Crisis Agency Enterprise Local 78

Bianchi Biz Blog

AUGUST 21, 2023

As the face of our brand, I am responsible for traveling to industry events and networking with our readers, advertisers and others. I have been in journalism or PR for 25 years — I went to Boston University for journalism and upon graduation, I worked as a business reporter for a local daily newspaper on the outside of Cleveland.

Meeting 72

Meeting Automotive Engineering Journalism 72

Axia PR

AUGUST 11, 2017

Instagram took your spot as third, with YouTube as second and Facebook as the most popular social media site), Twitter is a place to find sports updates, local and national news and what’s happening with your family, friends, favorite celebrities and brands.

Twitter 72

Twitter Sports YouTube Social Media 72

Presspage

AUGUST 24, 2023

With an overflow of information vying for the spotlight, brands must adapt their strategies to stand out amidst the noise. Especially when faced with the task of engaging individuals who may not inherently express interest in a particular product, the question arises: how can brands forge lasting relationships with these audiences?

Storytelling 78

Storytelling Data YouTube Strategy 78

Communications Conversations

NOVEMBER 29, 2022

In 2022, here’s how I’ve been using Twitter: To follow chatter around the sports teams I care about (Jayhawks, Gophers, Wolves, Vikes); to follow politics; to follow some local MSP stuff; and to laugh once in a while. I have yet to see a server that revolves around any sports. Not sure brands will work on Mastodon.

Sports 60

Sports Twitter Local Social Media 60

Landis PR

MAY 16, 2022

I spent 18 years in sports public relations (San Francisco Giants, Nike, EA Sports) before moving into various corporate PR roles (Ubisoft, Gap, Inc., At the Giants, there was Until There’s A Cure Day. The Giants were the first sports team to have a game devoted to HIV/AIDS awareness. By Landis Staff. At Gap, Inc.,

Sports 52

Sports Hotels Newspapers Corporate 52

Cision

JULY 27, 2016

As such, when I was in high school in Oakland, California, he frequently spoke out about those health issues that disproportionately affect the African-American community. UNCF is a fast-paced organization with a lot of moving parts, local offices and internal divisions. How does social media affect UNCF’s mission and goals?

Nonprofit 120

Nonprofit Local Travel Social Media 120

Cision

MARCH 29, 2016

But if you don’t understand how your brand fits into its specific market, you won’t be able to stand out. Kim Spear, director at Newgate Communications, has helped her clients build brands in China and also worked with sponsors during the 2008 Beijing Olympics. You’ve worked in China, Hong Kong, Singapore and more. If so, how?

Local 120

Local Newspapers Retail Sports 120

Prohibition

NOVEMBER 10, 2021

One of the most innovative companies, Google, has effectively portrayed the key messages of the brand since they first began using video promotions. This video very cleverly highlights how tapping into current affairs and a relevant topic can engage a wider audience and successful promote a brand. Google – Year in Search 2020.

Video 62

Video Sports Film Employee 62

Journalistics

APRIL 17, 2013

When I first started talking about earned, owned, and paid (and no, I was far from the first to start talking about it), I would describe the owned channel as brands owning the media channel and would use the example of Nike being its own ESPN. Brands as media – silly marketer. The other half got it.

Brand 52

Brand Branding Media Local 52

Stephen Waddington

MAY 19, 2020

In the consumer sector, the entertainment, gym, hospitality, sports and travel industries in the UK shutdown on 23 March when a lockdown was applied. That will continue, impacting outdoor, experiential, events, meetings and print Brands need to own and control their own media to engage with stakeholders.

Crisis 151

Crisis Government Energy Community 151

Action PR

DECEMBER 16, 2019

Bringing brands together is our speciality! Here we celebrated the collaboration between our clients Everyone Active and MoreYoga by creating an ‘Ascent & Asana’ event, where people were invited to Westway Sports & Fitness centre to enjoy an hour of wall climbing followed by an hour of yoga.

Sports 52

Sports Film Local Exercises 52

Communications Conversations

AUGUST 17, 2017

A few weeks ago, I shared a post featuring 10 local Minneapolis influencers I’d be connecting with if I were a Minnesota-based brand. Here are 17 more local influencers to consider as part of your influencer strategy from local PR/social media pros around town. Submitted by Nicole Klang, Sigma Beauty. Wale Agboola.

Instagram 114

Instagram Fashion Local Sports 114

Cision

APRIL 26, 2016

What drew you to the field of public relations and communication? For example, sure Snapchat is a new tool we have, and brands are beginning to successfully leverage it in their marketing efforts, but does it make sense for your current objective and situation to reach the audience you’re looking to target? Maybe, but maybe not.

Telecommunications 120

Telecommunications Public Affairs Newspapers Transportation 120

The Stalwart Blog

FEBRUARY 24, 2015

I believe the loss of the Chargers will have a significant impact on the local hospitality industry as well as the city''s ability to draw tourists and businesses to it. The Chargers are also a part of our civic pride and a rallying point for many in our community! I hope they stay. I hope they stay. The bottom line is this.

Brand 60

Brand Branding Tourism Insurance 60

Landis PR

SEPTEMBER 18, 2023

Organizations are still hosting events to meet business goals but in a more responsible way, but now we are planning with consideration about how the event will impact investors, partners, and attendees, but also its workers, the local community, and the planet. Do Sustainable Events Cost More?

Government 69

Government Measurement Groups Corporate 69

Burrelles Fresh Ideas

MAY 23, 2023

Almost every family I talk to (either at work, kids’ sporting events or schools) plans to take a week-long vacation this summer. People enjoy activities such as swimming, sunbathing, water sports, and beachside relaxation. What I’m reading in the press and hearing on the morning shows tends to back this up.

Travel 40

Travel Tourism Airlines Hotels 40

Deirdre Breakenridge

OCTOBER 20, 2015

As Karen Freberg, a social media professor and guru, tweeted, social media class “can serve as a bridge for other majors like sports, business, etc.” I agree wholeheartedly with Natalie Tindall’s tweet, “For students at universities with many PR classes, you’re lucky. After all, PR folks are called pract itioners, right?

Education 150

Education Training Course Social Media 150

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. It’s pushed me to read more widely and think more critically.

Government 103

Government Education Print Ethics 103

PR Fuel

JUNE 9, 2021

Without press releases, you’ll need to find other ways to boost brand credibility and awareness. Then, you can boost brand exposure and reach new customers. Writing press releases can help you generate brand awareness and recognition. You can minimize how much the event will disrupt your brand’s reputation.

Small Business 64

Small Business How To Writing Conference 64

Communications Conversations

MARCH 29, 2019

So, I asked a few key local leaders for up-and-coming social media or communications superstars they admire. After making the switch to Corporate Communications, she has fast become a go-to source for counsel on multiple matters while developing a reputation for creating new approaches to enhance Allianz Life’s communications efforts.

Social Media 128

Social Media Agriculture Marketing Media 128

Communications Conversations

MARCH 14, 2019

Probably partly because, at the time, he had a killer job managing brand PR for General Mills. And finally, like most professional associations, we’re constantly battling for the time and attention of our members and the broader community of practice. And partly because, well, he’s a rock star!

Sports 74

Sports Corporate Financial Industry 74

OnePitch

JUNE 16, 2022

She began her career in the editorial department at InStyle magazine, before transitioning into the world of corporate communications at a leading talent agency, and eventually, consumer PR. The stylist, apparently unwilling to take no for an answer, took the piece to a local jeweler, who then created a copy of the design.

Pitching 64

Pitching Consumer How To Meeting 64

PR in High Definition

AUGUST 30, 2016

Like it or not, Snapchat is set to become one of the key social networks brands will need to invest in to connect with target audiences. How will these updates be relevant for brands? The logical next step is for Snapchat to partner with VR brands and apps to provide more immersive experiences for users. So, how to get involved?

Video 54

Video Mobile Pinterest Advertising 54

Sword and the Script

JUNE 18, 2019

14) “I help communicate, promote, and sell new products or services to potential customers and other stakeholders.”. 24) “I do research to better understand what people know about college sports and then try to help fill the gaps with compelling content and proof points.”. 30) “Marketing and branding strategy.”.

Employee 147

Employee Print Writing Survey 147

Maxim Behar

DECEMBER 16, 2021

Not only elections, sporting events, European football, what not, lifestyle. What we saw as the most searched keywords for those 11 and a few months were politics, sports, and lifestyle. The media failed to create, to brand and accurately represent. It is not local. Host 2: These are the main things we focused on.

Google 52

Google Engineering Sports Comparison 52

Flatiron Communications

JULY 5, 2022

They typically range from heads of state to tech CEOs to A-list entertainment and sports celebrities to plain old influencers and thought-leaders. The post Collision’s Audacious Return to Toronto appeared first on Flatiron Communications. Notably, Ms. Over 1 million subscribers and $5 million in revenue."

Conference 36

Conference Journalism Web Comparison 36

Karen Freberg

DECEMBER 4, 2017

Here are a few ideas to consider I came up with: Personal branding for live and regular videos. If you are managing your own personal brand and page, this would be a good way to engage your audiences through video and brand it accordingly. Another reason this app is good not just for influencers, but for those who have shows.

Education 42

Education Facebook Video Social Media 42

Communications Conversations

MAY 3, 2016

He mastered media relations managing information for national outlets like ESPN and Sports Illustrated. Courtney is the director of Allen Hall PR our student run public relations agency at the University of Oregon and the president of the American Women in Sports Media chapter. Justin McClanahan, @MNrube. Thomas Reese.

Sports 0

Sports Leadership Internal International 0

Communications Conversations

JULY 20, 2017

The role of content strategist is brand new for the company, which is both challenging and exciting. We featured information about the state-of-the-art technology in her office, but also told a story about how she invests in the community by getting mouth guards for the local school athletics department. And I love the Gophers!

Corporate 0

Corporate Agency System Meeting 0

Communications Conversations

FEBRUARY 6, 2018

You’ve been with Ingersoll Rand in various communication roles your entire professional career. Communications is a team sport, and I am very fortunate to work with a “small but mighty” crew of hustlers…who also have a sense of humor and support one another. That’s amazing! Easy – my team!

Energy 68

Energy Corporate Travel Internal 68

ZudePR

JULY 20, 2016

At home, in hotels, in coffee shops, sports centres, museums, trains, soft plays. 4: Get Involved in Communities I’m a runner. I think that was because I was doing the same races year-on-year, and starting to measure myself against others in my locale; a self-limiting pastime. You name it, I’ve worked there. Sharing, and doing.

Digital PR 60

Digital PR SEO Small Business Blogging 60

Stephen Waddington

JULY 28, 2019

It’s an issue that has been attracting heat among public relations communities on social media over the past week. Senior communication roles in sports, government, local authorities and the NHS were once routinely filled by journalists. Some people, like me, make the switch from journalism to public relations.

Journalism 74

Journalism Publicity Crisis Management Training 74

Communications Conversations

SEPTEMBER 25, 2020

We talked about her Marketers Community. Again, work, school, kids, sports. For example, I recently have a virtual coffee with the CMO of a local brand. A couple weeks ago, I had coffee (actual in-person coffee!) with the wonderful Laura King. We talked about jobs. And, of course, we talked about networking. Start small.

Meeting 137

Meeting LinkedIn Facebook Exercises 137

Offleash

MARCH 13, 2018

Seattle has not only unfolded as a hotbed of technology, but also a menagerie of restaurants, sports, craft brews, hipsters, outdoor adventure, Bay Area transplants and massive real estate development. Seattle is vibrant, sometimes cloudy, always friendly, bustling and diverse with a food and sports scene to rival the very best.

Technology 40

Technology Real Estate Local Sports 40

Journalistics

MARCH 18, 2016

Our group selected six topics relevant to social media in PR and communications applications, but also based on audience feedback and the collective expertise and real-world experiences of each panelist. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

Our group selected six topics relevant to social media in PR and communications applications, but also based on audience feedback and the collective expertise and real-world experiences of each panelist. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40