Konnect Agency

MARCH 31, 2020

As the global community continues to experience the impact of the health and economic crisis of COVID-19, we as a PR Agency are continuing to keep current on best marketing practices during this unprecedented time. This applies both to traditional media, newsletter updates and social media programming.

Communications 69

Communications Crisis Communications Crisis Social Media 69

Doctor Spin

JUNE 29, 2022

Example: An organisation faces a severe crisis, but the PR function manages the situation perfectly and minimises the loss of a) net income and b) brand value. To calculate the value of the investment, we must know how severe the crisis would’ve impacted the organisation without the PR investment. Humans influence humans.

Public Affairs 52

Public Affairs Crisis Banking Crisis Communications 52

Stephen Waddington

DECEMBER 30, 2019

Public service media is failing the public Thank you My thanks to the following communities and individuals. The project has brought me into contact with a new community of more than 50 thinkers and doers. The #FuturePRoof community goes from strength-to-strength. Purpose unifies management, employees, and communities.

Government 103

Government Education Print Ethics 103

Solo PR Pro

AUGUST 16, 2016

Last week some of the members of the Solo PR PRO community joined us in Tampa Bay, Florida for our main event of 2016. Cheers to another great conference where the Solo PR community learned, laughed, and broke bread together. Lisa guided her audience in how to craft compelling stories for every brand. Are you ready for a crisis?

Conference 40

Conference Crisis Community Crisis Communications 40

Cision

JUNE 29, 2015

Having a likeable brand can help you avoid crisis. Want more crisis communication tips? In a recent Invisibilia podcast entitled “ The Power of Categories, ” hosts Lulu Miller and Alix Spiegel examined a Florida retirement community consisting primarily of people who immigrated from India.

Study 120

Study Writing Facebook Groups 120

Karen Freberg

NOVEMBER 28, 2017

I have been using Meltwater in my PR and Crisis Communication class ( #FrebergPR ) this semester, and it has been one of the best decisions. The community in which Carol Ann Vance (Director of University Relations for Meltwater) and her team has created with #MeltwaterEDU has been vibrant and extremely rewarding.

Data 42

Data Media Case Study Social Media 42

Waxing UnLyrical

APRIL 15, 2016

As more and more brands jump on the influencer marketing bandwagon, how they structure influencer programs and communications is becoming increasingly important. tweets, Instagram posts, etc.). blog posts, maybe even building to a blog community). Here are some guidelines. What exactly is it you want influencers to do?

Marketing 40

Marketing Guidelines Banking Social Media 40

Deirdre Breakenridge

MAY 23, 2017

Your blog is your community. And it’s better to build an engaged community over time than it is to serve up a lot of content in the beginning and then drop off the face of the planet. Pick a Fresh, Relevant Domain Name. So I have two sets of Facebook, Pinterest, Twitter and Instagram accounts.

Blogging 282

Blogging Case Study Social Media Instagram 282

ImPRessions - Crenshaw Communications

FEBRUARY 6, 2018

Few things are more satisfying than a brand handling a potential public relations crisis with grace, aplomb, and humor. A starring role in a hit TV series, particularly at such a critical plot point, is something brands can only dream of, so of course Crock-Pot wanted to take advantage. What’s a brand to do?

Crisis 199

Crisis Twitter Course Viral 199

Shift Communications

JANUARY 26, 2017

How can we get ahead of the curve and find the next Facebook, the next Instagram, etc.? It’s a rare and unique accomplishment to build a brand that talks to almost two billion people on a regular basis, a rare and unique accomplishment to connect 57% of the Internet-enabled human race. Where should companies be looking next?

Facebook 60

Facebook Instagram YouTube Social Media 60

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 45

Social Media Media Storytelling Local 45

Journalistics

MARCH 18, 2016

These six topical themes included the following: Global, Local and Hyper-Local – how organizations can balance and manage social media communications and priorities across geographically-dispersed audiences. Crisis Communications – how to prepare for or manage crisis communications via social media.

Social Media 40

Social Media Media Storytelling Local 40

Burrelles Fresh Ideas

JUNE 13, 2023

This involves establishing credibility for your brand by enhancing customer engagement and improving awareness of what you offer in the marketplace. Whether seeking heightened brand visibility or driving more web traffic, success requires focusing on measurable targets upfront throughout execution.

Analytics 40

Analytics Content Marketing Measurement Advertising 40

MaccaPR

NOVEMBER 30, 2017

billion Twitter impressions, over 215,000 Instagram posts and a 379 percent increase in SSGA’s share of voice in the first month. The success metrics a marketer should measure depend upon what your brand is and how it’s currently perceived,” adds Pappas. More metrics, eh?

Marketing 76

Marketing Consumer Measurement Financial 76

Stuart Bruce

JULY 23, 2017

There’s more scary stuff when it comes the actual results of the survey as it reveals some quite alarming behaviour amongst many ‘brands’. It says “More than half of brands say that influencers are vital to the success of their social programs, specifically for extending brand reach.”

Social Media 68

Social Media Media Customer Service Corporate 68

PR Conversations

JULY 5, 2017

From social media management to crisis communications, content is king. And communicators are presented with a daily challenge to produce captivating, attention-grabbing texts. Communication officers constantly analyze effectiveness of their smm efforts and improve initial strategies based on the acquired knowledge.

Infographics 63

Infographics Corporate Policies Reputation 63

Waxing UnLyrical

MARCH 9, 2016

I was obsessively checking my email inbox, and saw one from Instagram saying my password had changed. 5), I received another email from Instagram saying to send a mugshot style photo with some numbers included on it and my username. Emma, you need to check out your Instagram. My area of interest is in crisis communication.

Instagram 40

Instagram Privacy Guidelines Social Media 40

Waxing UnLyrical

MARCH 9, 2016

I was obsessively checking my email inbox, and saw one from Instagram saying my password had changed. 5), I received another email from Instagram saying to send a mugshot style photo with some numbers included on it and my username. Emma, you need to check out your Instagram. My area of interest is in crisis communication.

Instagram 32

Instagram Privacy Guidelines Social Media 32

Cision

APRIL 5, 2017

On March 29 th , top editors, thought leaders and a Fortune 500 digital brand innovator gathered at Cision to discuss their insights and recommendations for communications and public relations practitioners. Chris Lynch: It’s overwhelming to consumers and brands. Brand Consistency, Authenticity and Loyalty.

Report 225

Report Media Advertising Advertising 225

MaccaPR

APRIL 28, 2016

People you work with may not even consciously consider how you treat people “lower” than you, but it will change how you are perceived, and that seeps into every facet of your personal brand. Embrace your brand outside of the workplace. There are no demeaning jobs, only demeaning people – don’t be one of those. Confidence. Jon Austin.

Tourism 48

Tourism Airlines Writing Meeting 48