How Facebook and Instagram images resonate for brands
SEPTEMBER 25, 2019
Which brands had the most success with their Facebook and Instagram images? We’ve written before , and often at length , about the importance of native video on Facebook, but photos are an underrated part of the Facebook experience. Anecdotally, we tend to think of images as more of a focus of Instagram, but our research shows that photos often get more total engagement on the Facebook platform than any other content type. . Let’s begin with Facebook. .