Reputation Us

JUNE 1, 2023

In May 2023, Blue Ocean Global Technology interviewed ReputationUs’s President Casey Boggs about his thoughts on reputation management for their global blog … Blue Ocean Strategies Blue Ocean: Reputation management has become an important component for most businesses. Brand is what you say about your company.

Technology 78

Technology Interviews Reputation Crisis 78

ImPRessions - Crenshaw Communications

JANUARY 3, 2018

Smart public relations can help put a new brand on the map or burnish the image of an older one. This year, businesses face perennial questions like how to maintain customer loyalty, and fresh challenges like changes in federal regulation laws and the tax code. Brands to watch in 2018. Tapping into the zeitgeist much?

Brand 136

Brand Branding Retail Comparison 136

Sword and the Script

NOVEMBER 19, 2019

Can a good story create value for a brand? The reputation the network services and solutions provider Earthlink gained for customer service is a prime example. Jeffrey shared this on a panel of CMOs presented by the Marketing Society within the Technology Association of Georgia (TAG).

Storytelling 84

Storytelling Brand Branding Enterprise 84

5W PR

JUNE 13, 2023

The beauty industry is no stranger to innovation, and as technology continues to advance, beauty brands have a new frontier to explore. Artificial Intelligence (AI) presents a wealth of opportunities for beauty brands to enhance customer experiences. This information can be used to recommend customized skincare routines.

Analysis 88

Analysis Customer Service Trends Data 88

Sword and the Script

APRIL 23, 2019

Three question areas in particular – about goals, issues and technology – stood out to me. a clear difference in the assessment of the top priority was observable: 44% of CEOs said selling products and services was the top communications goal while just 25% of in-house communicators identified sales as the top goal.

Study 126

Study Technology Communications Survey 126

Agility PR Solutions

APRIL 16, 2023

Yes, AI-supported customer service has not been without its headaches, and the metaverse plunge has been slow to unfold, but brands and marketers must make no mistake—these are among the rapidly evolving technologies linking the physical and digital worlds that will define how business is done in the very near future, asserts new research from […] (..)

Customer Service 94

Customer Service Technology Brand Branding 94

5W PR

MARCH 7, 2024

Instead, the focus is shifting towards building brand equity and fostering customer loyalty through exceptional experiences. Operators recognize that acquiring new customers is only half the battle; retaining them is equally crucial.

Trends 78

Trends Technology Customer Service Analytics 78

Cision

AUGUST 22, 2017

One of the roles of a good leader of a multinational company is to help build and maintain a global brand, as well as unify company culture. As an executive, it isn’t your responsibility alone to ensure that your brand is recognized as a leader in its industry, but it is a continuous effort and an exciting journey.

Company 267

Company How To Employee Customer Service 267

Prohibition

MARCH 21, 2024

Trends offer insight into public sentiment, consumer demographics, values and attitudes allowing brands to stay ahead of the curve. Uncovering emotional undercurrents of discussions online, AI is able to identify sentiments surrounding specific events , topics and brands online.

Social Media 62

Social Media Trends Media Analysis 62

Landis PR

APRIL 1, 2024

While AI-powered robots and customer service tools are intriguing, many are wondering how AI will impact the day-in-day-out marketing world as we know it. I was impressed that many of the developers speaking at the conference were asking the right questions and keeping concerns like this in mind while developing the technology.

Conference 59

Conference Technology Training Customer Service 59

ImPRessions - Crenshaw Communications

OCTOBER 4, 2022

” “We offer great customer service/value/reliability.” We represented a technology company that had almost closed after its preloaded audiobook business failed to catch on with readers. It made the brand more interesting, and best of all, media loved it. We work hard to recruit the best.”

How To 310

How To Transportation Software Employee 310

Shift Communications

AUGUST 9, 2016

In the past few years, PR has been able to leverage digital marketing technology tools and techniques. Your client’s brand will get lost in the shuffle of internet noise. Customer are increasingly connected and can lose interest quickly. Where do you start to understand the client’s customer base and their social habits?

Technology 60

Technology Marketing Tools Customer Service 60

5W PR

MAY 23, 2022

The rapid changes in technology have brought about rapid changes in customer demands and behavior. Traditional methods of engaging the customer may not work in this day and age, and new tools are constantly being developed to help marketers achieve their goals. Use Of Conversational AI. Benefits of Conversational Marketing.

Marketing 88

Marketing Guidelines Customer Service Technology 88

PR 20/20

JANUARY 14, 2021

Like, for example, a new start for your marketing technology (martech) stack. Note that a few of these are agency partners or benefactors of Marketing AI Institute , our sister brand. 10 Marketing Technologies We Can’t Live Without. January is the perfect time for new beginnings. ??.

Technology 65

Technology Marketing Tools Google 65

PRSay

DECEMBER 27, 2022

For smaller brands, Twitter’s noisy platform and algorithms that determine what users see often work against their best efforts. We’ve all seen users tweet about poor customer service, but via Twitter brands can offer to resolve those issues faster than any other method.

Trends 126

Trends Pitching Twitter Nonprofit 126

5W PR

JUNE 7, 2021

Customer service. Instant messaging apps are ideal for customer service. Special offers can be sent and customer queries can be resolved through back-and-forth conversation. Geolocation tracking produces more relevant marketing for customers. If a customer has confidence in a brand, it will lead to trust.

Marketing 107

Marketing Real Estate Customer Service Mobile 107

5W PR

APRIL 18, 2022

While some form of word-of-mouth marketing has always been around, in the last couple of decades, thanks to the rise of various tools, technologies, and platforms, it’s become a lot more sophisticated. A number of popular brands, like Nike and Starbucks, use reputation management as a tactic in their word-of-mouth marketing efforts.

Strategy 88

Strategy Marketing Reputation Survey 88

5W PR

DECEMBER 22, 2021

Businesses should consider how to adapt to keep customers loyal and to woo new customers. For this, technology, metrics , and proactive customer strategies can be extremely helpful. Excellent customer service can completely change the way people view a business.

Customer Service 88

Customer Service Financial Measurement Meeting 88

ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

PR and CX go hand in hand, since it’s PR’s role to burnish a brand reputation and the job can only be done when the customer experience lives up to expectations. Everyone loves a story of customer service that goes above and beyond. The latest technology for scaling content marketing may be the most promising.

B2B 120

B2B Customer Service Software Technology 120

Beyond PR

SEPTEMBER 12, 2016

Branding – a word that conjures mental images of the world’s most prominent products. With the rise of social media and the Internet, branding has become a vital and highly visible business facet, making it more important than ever for marketers and communication professionals to stay on top of brand management.

Reputation 40

Reputation Measurement Brand Branding 40

Sword and the Script

JANUARY 3, 2023

This can include the media, customers, employees, and the general public. Public relations professionals create and maintain a positive image for their organization, often through the use of marketing, branding, and communication strategies. Marketing can also involve market research, product development, and branding.

Interviews 98

Interviews Publicity Technology Social Media 98

ImPRessions - Crenshaw Communications

JANUARY 19, 2016

Social media has become a favorite medium for customer service complaints, but is there a way to transform such complaints into good PR for your company? Customer service and public relations are growing closer, and engaging complainers on social media — the right way — is an opportunity to turn critics into fans.

Social Media 159

Social Media Media Airlines Customer Service 159

Critical Mention

JULY 15, 2020

In continuing its commitment to 24/7/365 customer service, Critical Mention has also created a quick and simple way for users to submit requests for data updates to a support team that will update records within 24 hours in most cases. . “The About Critical Mention.

Media 108

Media Radio Television Engineering 108

Flack's Revenge

DECEMBER 7, 2020

I like “secret sauce” Most who work in IT understand that this refers to the magical ingredient that sets a technology or solution apart. When was “secret sauce” first used to describe information technology? Not all technology products have a secret sauce. IP (short for intellectual property). Or proprietary tech.

How To 194

How To Wikipedia Engineering Web 194

Cision

NOVEMBER 11, 2016

Marijane Funess, a director at Crenshaw Communications for the past six years, pioneers a communications company uniquely positioned at the intersection of design and technology. Is your company prepared to deal with the growing technological marketplace needing some communications help? How can brands keep up?

Communications 253

Communications Data Local Survey 253

Sword and the Script

NOVEMBER 3, 2020

PR technology summary: new podcast monitoring option from Critical Mention; Cision updates its media contact database More than 100 million Americans listen to podcasts monthly, according to The Infinite Dial 2020 by Edison Research. This includes the ability to edit clips, and “speech-to-text technology” for searching keywords.

Instagram 136

Instagram Resources Technology Employee 136

ImPRessions - Crenshaw Communications

JULY 6, 2016

A PR agency employee starting in the business today will be creating programs, telling stories, and reporting to clients in ways very different from just a few years ago, in part due to the rise of digital technology and the blurring of lines between paid, earned, and owned media. Thought leadership isn’t just for B2B brands.

SEO 204

SEO Analytics B2B Measurement 204

Critical Mention

APRIL 17, 2019

Today, nearly 90 percent of companies are using social media marketing and Dreamgrow reports over 60 percent of customers expect companies to offer customer service through their social channels. Brand humanization. This new technology enables 24/7 availability. Transparency. Employee advocacy. Organize quizzes.

Social Media 156

Social Media Trends Media Instagram 156

The Hoyt Organization

SEPTEMBER 19, 2023

The Solution The primary objective over the course of a year was to manage the brand by ensuring a seamless transition from Auction.com to Ten-X. THO set an internal goal of ensuring that the average clip/day count was maintained and, in most months, accelerated from one brand to the next.

Real Estate 52

Real Estate Industry Customer Service Course 52

Reputation Us

APRIL 12, 2023

Just as you wouldn’t enter a partnership, hire a key executive, or make a key financial investment without a thorough understanding of the elements, don’t let the “market buzz” of the new technology drive your decisions. You may want to conduct a survey among executives, staff and customers to understand their current comfort levels.

Reputation 88

Reputation Financial Training Enterprise 88

Burrelles Fresh Ideas

FEBRUARY 13, 2024

Once upon a time, businesses hopped on social channels to amp up their brand presence and chat with customers. So, it’s a no-brainer for e-commerce (aka ecommerce) brands to team up with social media to make those sales happen. Think of it as using social media to find and cultivate potential customers interested in your offer.

Social Media 87

Social Media Media Mobile SEO 87

Sword and the Script

AUGUST 4, 2020

Many of the PR technology vendors I track for the monthly PR Tech Sum put a greater emphasis on earned media than media relations in their messaging. Below is the summary of news from the world of the PR technology vendors. The company cites ease-of-use, filtering tools and a focus on customer service as distinguishing qualities.

Media Relations 147

Media Relations Media Print Measurement 147

Reputation Us

APRIL 12, 2023

Just as you wouldn’t enter a partnership, hire a key executive, or make a key financial investment without a thorough understanding of the elements, don’t let the “market buzz” of the new technology drive your decisions. You may want to conduct a survey among executives, staff and customers to understand their current comfort levels.

Reputation 78

Reputation Financial Training Enterprise 78

Cision

MAY 10, 2016

Your audience is accessing your brand story in new and different ways, and if you aren’t reaching them in the right way, they aren’t going to listen to you. Francis College, says transmedia storytelling is the path brands need to take. What do you think is the biggest challenge facing brands today? But what is the right way?

Storytelling 120

Storytelling Customer Service Travel Local 120

Stephen Waddington

JANUARY 15, 2020

Social media activism: brands don’t listen In 2012 Steve Earl and I wrote a book called Brand Anarchy. Any gap between a product or service and the public’s expectation will become a conversation on social media. Brand shaming has become commonplace. Social media activism is only possible because brands don’t listen.

Storytelling 78

Storytelling Internal International Social Media 78

Onclusive

JANUARY 10, 2018

With the explosion of Artificial Intelligence (AI) technologies, an increased focus from the C-suite on business- and metrics-driven KPIs, and a new trend toward Growth PR , PR & content marketing measurement is changing – radically and rapidly. There are so many other thing that can tie content and PR to ROI beyond sales.

Content Marketing 150

Content Marketing Measurement Interviews Marketing 150

Cision

MAY 18, 2015

According to a paper published by the Semantic Technology Institute , social listening may encompass one or all of the following functions: Reputation management. Probably the least exciting aspect of social listening is customer service. Event detection, issue and crisis management. Competitor analysis.

Customer Service 120

Customer Service Social Media Analysis Data 120