Agility PR Solutions

FEBRUARY 24, 2022

Are you looking to improve your brand reputation? Nothing is more important than a brand reputation, as this will have a direct impact on your success. The post 9 ways to improve your brand reputation appeared first on Agility PR Solutions.

Reputation 169

Reputation Brand Branding Consumer 169

Onclusive

MAY 12, 2022

One of the biggest challenges for communications professionals is understanding how their efforts influence consumer behavior so they can optimize media strategy and demonstrate tangible business value. Publication authority, including its reputation and reach. ? Article sentiment toward the brand. What is PR Attribution ?

Consumer 370

Consumer Publicity Media Analysis 370

ImPRessions - Crenshaw Communications

OCTOBER 11, 2023

It involves capitalizing on current events and trending news stories to promote or offer comment from a brand, product, or service. A swift and reactive response to news lets brands insert themselves into ongoing conversations, offering timely and relevant insights. Mishandled timing or execution can damage a brand’s image.

Brand 323

Brand Branding eBook Advertising 323

Onclusive

FEBRUARY 14, 2023

Welcome back to this four-part blog series where we’ve been discussing how you can build brand reputation in an era of greenwashing scrutiny and backlash. Reputable journalists will dig deep to ensure what they’re being ‘sold’ isn’t simply another example of corporate greenwashing. If you do it right.

Reputation 195

Reputation Automotive Brand Branding 195

Reputation Us

APRIL 15, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. This ReputationUs five-part series delves into the key areas where the concrete value of managing your reputation has clear business benefits.

Reputation 78

Reputation Financial Consumer Survey 78

Agility PR Solutions

MAY 1, 2023

The frequency and impact of the growing problem of brand impersonation is putting consumers at increased risk of privacy and personal data issues—and wreaking havoc on the brands affected.

Reputation 78

Reputation Consumer Brand Branding 78

Business Wire

NOVEMBER 30, 2020

Reputation has always mattered. Consumers today talk about businesses the same way, backed by a social-media megaphone that can make or break a brand in an instant.

Reputation 397

Reputation Blogging Agency Consumer 397

5W PR

APRIL 22, 2024

Thus, a data breach can be catastrophic, leaving a long-lasting dent in a brand’s reputation. Public relations is vital in reassuring the public of a brand’s unwavering commitment to data security and enhancing consumer confidence. Transparency is also crucial for building trust.

Consumer 78

Consumer Financial Crisis Management Reputation 78

Agility PR Solutions

AUGUST 25, 2022

With consumers spending more time on video-dominated social platforms like TikTok and Instagram, some might think that the written word has had its day. Not so, says new research from editorial services firm Accuracy Matters—correct spelling and grammar still matter deeply to consumers.

Reputation 157

Reputation Writing Brand Branding 157

Reputation Us

MARCH 20, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. This ReputationUs five-part series delves into the key areas where the concrete value of managing your reputation has clear business benefits–financial and otherwise.

Reputation 78

Reputation Journalism Financial Corporate 78

Onclusive

MAY 12, 2022

One of the biggest challenges for communications professionals is understanding how their efforts influence consumer behavior so they can optimize media strategy and demonstrate tangible business value. The articles in the study included only earned media content (no owned or social media) published via digital media (no print or broadcast).

Consumer 195

Consumer Publicity Media Analysis 195

Agility PR Solutions

JANUARY 17, 2023

It brings your brand in front of new active consumer audiences and engages them in a subtle, organic way. The post 5 influencer marketing mistakes that can hurt your brand and reputation appeared first on Agility PR Solutions. Influencer marketing is a superb tool that can take your PR strategy to the next level.

Reputation 105

Reputation Brand Branding Marketing 105

5W PR

JULY 6, 2023

Snack brands achieve iconic status by standing out in a crowded market. Nike’s strong brand image and innovative products attract customers. Apple’s brand image has attracted millions worldwide. Snack brands can do the same with a differentiation strategy.

Consumer 78

Consumer Brand Branding Marketing 78

Agility PR Solutions

FEBRUARY 20, 2020

The swift rise of “cancel culture” means the online and social brands we frequent and follow need to watch their step—more and more consumers have stopped or will stop using their services because they don’t like the way they are treated. The reasons they feel mistreated run the gamut. New research from PR and comms […].

Reputation 133

Reputation Consumer Brand Branding 133

Agility PR Solutions

JULY 4, 2022

Most brands strive to improve their recognition, secure many customers, and earn repeat sales throughout the year. However, a business will only turn a target market into loyal shoppers if it puts consumers’ needs first. The post 5 top tips to create a positive brand reputation appeared first on Agility PR Solutions.

Reputation 94

Reputation Brand Branding Consumer 94

Reputation Us

OCTOBER 16, 2023

Consumers and peers may view such self-promotion as mere bragging rather than genuine competence or quality. Ultimately, what you say about your products or services doesn’t matter — establishing credibility through neutral third-parties is essential for building a solid reputation. The Big Players Consumer Reports and J.D.

Reputation 167

Reputation Consumer Report Ethics 167

Cision

MAY 31, 2017

After surveying 2,000 adults to test their attention spans, Microsoft found that technology, social media, and the large volume of media people consume daily is linked to their inability to focus for extended periods of time. The implication, of course, is that consumers are less likely to absorb the marketing messages we’re deploying.

Consumer 243

Consumer Brand Branding How To 243

Onclusive

MARCH 9, 2023

Businesses should be using their PR power and influence to speak out on behalf of women everywhere and position their brand in alignment with International Women’s Day. A brands reputation and values are becoming an ever-important factor for consumers. See our snapshot report for more detail here.

Internal 195

Internal International Brand Branding 195

Agility PR Solutions

SEPTEMBER 29, 2022

Businesses must always know how to appeal to today’s consumers, but this is not easy when consumer habits and expectations are constantly changing. A lot has changed since the start of the pandemic, and businesses now have to adapt and adjust to ensure that they can appeal to a modern-day consumer. There are a number […].

Reputation 164

Reputation Consumer How To Brand 164

Agility PR Solutions

MAY 10, 2021

The post Half of consumers say a company’s website design is crucial to their opinion of that brand appeared first on Agility PR Solutions.

Consumer 176

Consumer Brand Branding Reputation 176

Agility PR Solutions

JUNE 27, 2023

Brand reputation refers to how consumers perceive a specific brand based on its image, values, and performance. It is a critical factor that influences consumer behavior and drives the success of a business.

Reputation 78

Reputation Measurement Brand Branding 78

Agility PR Solutions

MARCH 20, 2022

Looking for ways to strengthen your brand’s reputation in the world? Consumers are more easily influenced by video than any other marketing method. In fact, 70 percent of YouTube viewers acknowledged making a purchase after being introduced to a brand on the platform. Consider video marketing.

Video 170

Video Brand Branding Marketing 170

ImPRessions - Crenshaw Communications

MAY 24, 2022

With its splashy headlines and viral tweets, consumer PR gets all the attention. And it’s often very cost-effective relative to consumer public relations. Earned media builds brand credibility. That’s where B2B brands have an opportunity to educate their market. For B2B brands, expertise counts.

B2B 170

B2B Brand Branding Education 170

PRSay

JULY 10, 2023

To avoid inflicting lasting reputational damage, communicators need to quickly decide whether to react to divisive political events. Now is the time to consider your organization’s values, map where they align and misalign with those of stakeholders and then implement a political-communication strategy for your brand.

Brand 116

Brand Branding Nonprofit Government 116

Critical Mention

FEBRUARY 20, 2020

Organizations and businesses must find ways to keep audiences engaged with their brand. One of the key ways reputable companies grow their brand is by pointing out the relevance and similarities between their brand and their audience. Measure Your Reputation with Sentiment Analysis. Priscilla Osorio.

Reputation 105

Reputation Brand Branding Analytics 105

Reputation Us

FEBRUARY 19, 2024

Your company’s reputation is not merely a reflection of your public image, but a tangible asset with measurable impact on the most essential aspects of your operations. PART 1 (of 5) In this first part we’ll consider the positive FINANCIAL impact of actively managing your good reputation. Today that figure that has radically increased.

Financial 88

Financial Reputation Corporate Study 88

ImPRessions - Crenshaw Communications

OCTOBER 31, 2023

As PR pros, we must continually adapt to emerging technologies that impact consumer behavior. As voice-enabled devices and virtual assistants like Siri, Alexa, and Google Assistant become common, voice search is also transforming how consumers interact with brands and information. According to Demand Sage, there are 4.2

SEO 339

SEO Reputation Local Consumer 339

Agility PR Solutions

MAY 23, 2021

Businesses are desperate to recover and move on from the pandemic, but consumer confidence is low, so it has never been more important to have a positive reputation for your brand. Trust is hugely important in the current marketplace, so you need to be doing all that you can to improve your brand reputation and […].

Reputation 78

Reputation Brand Branding Consumer 78

5W PR

OCTOBER 18, 2023

Miscommunications can cause misunderstandings, erode trust, and even put consumer health at risk. Brands in this industry are trusted sources of accurate information that empowers consumers to make informed decisions about their health. Health advice Brands sometimes offer health advice or tips related to their products.

Brand 78

Brand Branding Crisis Communications Healthcare 78

Prohibition

AUGUST 4, 2021

A brand’s reputation can be described as how the general public perceives your organisation. Your reputation as a brand reflects the level of trust your target market has in you. Online Brand Reputation Management is used to help build relationships with customers and increase sales conversions.

Reputation 62

Reputation Brand Branding SEO 62

Onclusive

OCTOBER 28, 2021

Corporate reputation has surpassed profitability in its importance to business success—today’s customers, employees, investors, and other stakeholders have many choices, and they are leaning toward companies with a stellar public image. In the age of social media, managing corporate reputation is a complex undertaking. Richard Branson.

Corporate 195

Corporate Reputation Analysis Wikipedia 195

NewsWhip

FEBRUARY 28, 2023

With a seemingly endless slew of platforms, daily content calendars filled with scheduled tweets and photos no longer cut it when it comes to brands making an impact. The average consumer’s attention span is short. Instead, bite-sized, short-form videos are where brands will see the most engagement. Data backs it up.

Video 148

Video Brand Branding Instagram 148

5W PR

JANUARY 1, 2023

One essential element that contributes to the overall reputation of businesses is a corporate social responsibility. Investing in CSR can help companies develop a corporate reputation, and attract customers while protecting businesses from any damage to their reputation, as well as helping them recover faster after a PR crisis.

Reputation 158

Reputation Corporate Policies Ethics 158

NewsWhip

JUNE 9, 2023

In today’s constantly evolving digital landscape, reputation management is more important than ever for companies attempting to gain a competitive edge. Given the rapid pace of transformation, staying on top of consumer sentiment can feel like navigating an ever-shifting sea.

Analysis 60

Analysis Tools Brand Branding 60

NewsWhip

AUGUST 4, 2022

And as the digital world changes, so does brand strategy. These short-form videos can help propel brands forward and garner huge engagement with their accounts. . Social media has become about connection, and there’s no better way to connect with your audience than by creating an authentic brand voice in a video.

Instagram 146

Instagram Brand Branding Hotels 146

Agility PR Solutions

DECEMBER 23, 2021

The reputation of a brand is essential for its survival. Brands with a good reputation attract better partners and more consumers. The post 7 PR strategies to consider when your brand or business gets sued appeared first on Agility PR Solutions. Lawsuits can get […].

Strategy 148

Strategy Brand Branding Reputation 148

5W PR

OCTOBER 19, 2023

From Hollywood A-listers to sports superstars, brands have often turned to famous faces to promote their products or services. Their association with any brand can quickly grab the attention of consumers and create a lasting impression. Credibility and trust Well-liked and respected celebrities can lend credibility to a brand.

Brand 78

Brand Branding Product Launch Sports 78