Buchanan PR

AUGUST 28, 2023

C U T on Unsplash In the dynamic world of social media, trends have become powerful drivers of engagement, brand awareness and community interaction. Partaking in a social media trend can help spotlight businesses (and even help them go viral!) Audience When trends gain traction, they usually appeal to a wide audience.

Social Media 84

Social Media Trends Viral Media 84

Stephen Waddington

JANUARY 19, 2021

It’s too early to predict the future of business and society but NYU Stern School of Business Stern Professor and serial entrepreneur Scott Galloway has made a good start in his new book Post Corona: From Crisis to Opportunity. Eight weeks later it accounted for 27%. But the impact of the crisis has been unequal.

Retail 113

Retail Crisis Education Airlines 113

5W PR

NOVEMBER 8, 2023

4 Trends We Saw At New York Toy Fair The New York Toy Fair 2023 returned after a three-year hiatus, creating a palpable buzz in the Big Apple. The intersection of artificial intelligence (AI) and toys was a standout toy trend. The toy industry’s exploration of AI integration is a toy trend worth monitoring in the coming years.

Trends 78

Trends Education Google Industry 78

Karen Freberg

NOVEMBER 3, 2021

Is it a new book? However, it’s not just a new book I am announcing. It’s a new courseware program with a book and new simulation with Stukent on personal branding! Well, for the past few years, I have been working on my social media books and PR books. What to expect from the book.

Conference 64

Conference Education Banking Brand 64

Maxim Behar

JANUARY 3, 2021

The Global PR Revolution by the globally renowned PR expert Maxim Behar is among Top 50 Best-Selling Books of 2020 at the largest Bulgarian metropolitan bookstore Greenwich. The Global PR Revolution is also the best-selling book published by Enthusiast. The book also has many international achievements. It was ranked No.

Internal 98

Internal International Trends Publicity 98

ImPRessions - Crenshaw Communications

JULY 17, 2017

Last month Mary Meeker of Kleiner, Perkins, Caulfield, Byers released her Internet Trends report for 2017 , and all 355 slides are well worth a read for anyone in tech public relations or digital marketing. Here are some of the most relevant trends for PR. Internet ad spend surpasses television spend.

Trends 159

Trends Mobile Advertising Advertising 159

Agility PR Solutions

MAY 31, 2023

As millions of Americans head online to research and book their summer travel, new research […] The post Digital experience dominates 2023 summer travel plans and purchases—today’s travelers research and book trips online, and have a short fuse for online frustration appeared first on Agility PR Solutions.

Travel 78

Travel Crisis Trends Publicity 78

Maxim Behar

MARCH 10, 2022

Well, it could have been all caps, of course, but since too many "Ps" have appeared in Bulgarian politics (reference to the name of the winning political party of the Bulgarian parliamentary elections), I will now focus on my formulation, which I developed more than a year ago while writing my book The Morning After. Source: [link]

Trends 52

Trends Policies Writing Creativity 52

Shift Communications

MAY 10, 2022

What’s working — adapting trending content: What does Taylor Swift’s Red (Taylor’s Version) album and holding a penny up to exposed prongs in a light socket have in common? They both trended on TikTok at one point. The post 2022 Social Media Trends Pt. But it’s now a part of the proverbial Zeitgeist.

Pinterest 78

Pinterest YouTube Social Media Trends 78

wiredPRworks

FEBRUARY 14, 2022

On February 22, 2022, American Marketing Association [AMA] Chicago will present a program on 2022 social media trends at Morningstar. Social Media Trends for 2022 Expert Panel. Social Media Trends in Startups: Danielle Mullen Owner, Semicolon Bookstore.

Social Media 52

Social Media Trends B2C Media 52

Maxim Behar

MARCH 10, 2022

Well, it could have been all caps, of course, but since too many "Ps" have appeared in Bulgarian politics (reference to the name of the winning political party of the Bulgarian parliamentary elections), I will now focus on my formulation, which I developed more than a year ago while writing my book The Morning After. Source: [link]

Trends 52

Trends Policies Writing Creativity 52

wiredPRworks

JANUARY 3, 2020

2020 Influencer Marketing and Trends Speaker. The post 2020 Influencer Marketing Trends appeared first on. How can we, as corporate communicators who live to excel at communicating, use influence techniques to interrupt, and advance, our impact every day? In this presentation, everyone will learn how to. RETHINK INFLUENCE.

Trends 52

Trends Marketing Corporate Instagram 52

Critical Mention

AUGUST 19, 2018

We get it–in the hectic life of a PR pro, it is tough to find time to curl up with a good book. But even if you’re tight on time, we promise you, the books we’ve listed below will be worth it once you have a chance to sit down and take them in! This book is geared for all levels of marketing professionals. by Antony Young.

Pinterest 71

Pinterest Viral YouTube Mobile 71

PR for Anyone

JANUARY 28, 2024

Together, Christina and Erica explore the hurdles faced by these women, shedding light on the unfortunate trend of some being edged out of corporate roles. This trend deprives companies of opportunities to tap into the wealth of skills and experience present in this demographic. ACEing Flexibility So, what is ACE?

Employee 130

Employee Policies Creativity Company 130

wiredPRworks

JANUARY 3, 2020

2020 Influencer Marketing and Trends Speaker. How can we, as corporate communicators who live to excel at communicating, use influence techniques to interrupt, and advance, our impact every day? In this presentation, everyone will learn how to. RETHINK INFLUENCE. Why understanding influence is critically important to people and companies.

Trends 52

Trends Marketing Corporate Instagram 52

Onclusive

JANUARY 14, 2020

This has contributed to a growing trend where people around the world are taking trips to connect with their family history.

Case Study 284

Case Study Travel Study Consumer 284

Agility PR Solutions

OCTOBER 22, 2023

The following is an excerpt from the newly released business-leadership book The ROI OF LOL: How Laughter Breaks Down Walls, Drives Compelling Storytelling, and Creates a Healthy Workplace, which is co-authored by Peppercomm founder and CEO Steve Cody and Chief Comedy Officer/professional comedian Clayton Fletcher.

Storytelling 180

Storytelling Leadership Trends Publicity 180

Sword and the Script

JUNE 10, 2017

As the saying goes it takes three data points to make a trend, but the problem for marketers with this identification is that it’s often too late. It’s easy to identify a trend in hindsight – the web is littered with post-trend analysis breaking down why or how something happened – but the question remains: how do you get ahead?

Trends 84

Trends Marketing Mobile Web 84

Cision

OCTOBER 7, 2016

When you are listening for trends, you are given the opportunity to benchmark social and news media events relevant to your business. Trends are cyclical. Instead, take a moment, book a demo to learn about Cision’s software and begin benchmarking trends important to your industry. Lattes can then use peppermint instead.

Analysis 318

Analysis Viral Trends Software 318

Stern + Associates

JANUARY 10, 2024

As we kick off our third season of Minds Worth Meeting, Justin Louis speaks with journalist and UC Berkeley Graduate School of Journalism lecturer Nick Romeo about his new book, “ The Alternative: How to Build a Just Economy.” We talk about an Austrian village that is successfully experimenting with a jobs guarantee.

Meeting 107

Meeting Journalism Policies Groups 107

Critical Mention

AUGUST 20, 2020

Books, webinars and podcasts have risen in popularity now that more people are spending time indoors. Communications pros should continue to stay on top of trends in communications, with clients, prospects, the media or colleagues during this time. Take a break from staring at the screen and open up the Talk Like Ted book.

Resources 136

Resources Communications Education Guidelines 136

PR 20/20

AUGUST 6, 2019

Editor’s Note: The Book Clubbin’ series recaps business and marketing related books read by the PR 20/20 team each quarter as part of the agency book club. This series will highlight key takeaways and top tips directly from each book club book. Marketing is everywhere, whether you realize it or not.

Marketing 40

Marketing How To Customer Service Groups 40

David PR Group

JANUARY 5, 2019

Here are five key online reputation trends for 2019. Another trend for 2019 is that audiences are becoming more sophisticated when it comes to online issues. Yet they are even growing in importance as review-oriented sites are having a larger impact on how we book travel, choose where to dine and even evaluate our next job.

Reputation 63

Reputation Trends Social Media Travel 63

Shift Communications

JANUARY 24, 2024

3) Moving at the Speed of Culture to Drive Relevance Another strategy Stanley has successfully utilized throughout their rebrand is leaning into cultural trends to generate heightened buzz. The Key: The ability to lean into today’s cultural trends while remaining authentic to your brand.

Consumer 78

Consumer Strategy Marketing Viral 78

Cision

MAY 22, 2017

New trends arise every year, advising how to make the most of your content marketing tactics. While it’s important to stay on top of these trends, some press release best practices are truly evergreen. If you’re announcing the release of a new book, include ‘New Book’ in your headline.”

Case Study 210

Case Study Study Trends Web 210

Cision

NOVEMBER 6, 2015

Whether your organization creates content or partners with existing content creators, these are the trends that are shaping your communication future. Learn more with Cision’s Listen e-book! Video used to be optional in communication, but now it’s vital. Growth in traffic, volume and influence. The first step is to listen.

Video 120

Video Trends YouTube Television 120

wiredPRworks

APRIL 20, 2022

Have you ever read a book that completely changed your life? In 2007, David mentioned my fledgling blog wiredPRworks in his book, “ The New Rules of Marketing and PR.”. When I found David’s work and read his first book, I knew I’d found the roadmap to the future of marketing and PR. Future trends in marketing and PR.

Marketing 118

Marketing Social Media Trends Instagram 118

ImPRessions - Crenshaw Communications

JULY 30, 2020

Tech PR offers constant opportunities for jumping on news and trends. You’ve lost count on how many times your conference line has been double booked and had another executive jump in on your media call. . But tech PR takes things to a different level because of its constant innovation and dominance of the news.

Privacy 308

Privacy Conference Advertising Advertising 308

David PR Group

OCTOBER 8, 2015

The book publishing world has been in tremendous flux in recent years, but I had no idea how much so until I began researching options for my own book about how to defend your reputation online. For decades, a limited number of publishing houses that distributed books through brick and mortar retailers controlled the book business.

Retail 40

Retail Print System Reputation 40

NewsWhip

JANUARY 20, 2023

Here’s what you can expect from NewsWhip: Predictive data and alerts NewsWhip’s predictive alerts are unique in the market, and help users get ahead of any trending story by being able to predict the level of engagement a story is going to receive hours before it actually reaches those numbers. We do it within minutes, others take hours.

Reddit 88

Reddit Viral Web Trends 88

PR for Anyone

FEBRUARY 21, 2024

Communities such as religious groups, exercise classes, or book clubs, help give individuals a sense of belonging. A growing trend on social media is to filter or adjust images to present a more “perfect” version of oneself. Open communication and dialogue with children about their online experiences are crucial.

Exercises 130

Exercises Social Media Television Comparison 130

Bad Pitch Blog

APRIL 15, 2014

The book''s author, Gini Diterich, dives into this changing landscape and clearly articulates how its changed — without hyperbole, fifty cent words or, of course, spin. The book is practical, clearly written and helpful as a result. Work culture is shifting to address this trend. Click here for a video about the book.

Report 51

Report Fashion Trends Social Media 51

ImPRessions - Crenshaw Communications

OCTOBER 11, 2018

It’s a riveting story, and is part of a recently published book about Reddit – that itself being another tactic for differentiation. Write the book on it. One of our clients, CEO Robert Glazer , published the first in-depth book on affiliate marketing. Put on a conference or panel event. Convey a point of view.

Brand 196

Brand Branding Reddit B2B 196

5W PR

NOVEMBER 19, 2022

Influencer marketing may not be just a passing trend for hotels. Hotels should take advantage of such trends so that they can remain relevant. Whenever someone liked the posts, that person would get an email which included booking information. People could also book directly through the posts of the influencers.

Hotels 88

Hotels Marketing Travel Creativity 88

Flack's Revenge

DECEMBER 5, 2017

Then, I forgot about it, until she emailed recently that my commentary was included in her new book: 21st Century Secrets to Effective PR. I was, of course, thrilled to be in it and eager to read Lin Pophal’s book. What are the three most important trends related to PR? What are your pet peeves regarding pitches?

Pitching 174

Pitching Journalism Video Advertising 174

Stern + Associates

AUGUST 5, 2022

In his debut book, “ Purpose and Profit: How Business Can Lift up the World ” (HarperCollins Leadership, August 9, 2022), Serafeim applies his expertise in measuring, analyzing and driving performance on ESG issues to the goal of helping leaders reimagine capitalism to serve both shareholders and society. His new playbook shows them how.

Handbook 62

Handbook Government Measurement Strategy 62

PR for Anyone

NOVEMBER 3, 2021

Here are some tips to create newsworthy story ideas: 1) Take a national trend or study and show how it relates to the local market (Trulia, Inman, Realtor.com and other regularly do studies and research). How can you niche your real estate business and create a newsworthy story idea around what’s trending in your niche?

Real Estate 130

Real Estate Publicity Television Local 130