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Book review: Everyday Communication Strategies

Wadds Inc.

Amanda Coleman's Everyday Communications Strategies provides advice on proactively managing issues in corporate communication. Prevention is better than cure - and if a crisis situation is often described as a car crash, this book is all about avoiding collisions.

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Social Media Intelligence Can Boost the Bottom Line

The Proactive Report

Social media intelligence is the art and science of gathering data about online conversations so that you can use that information to improve your content creation and deliver more value to your audience. . These are the people who shape the narrative around your brand. Once you have the data.

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Travel PR Strategies to Connect with Travelers as Consumer Spending is On the Rise

5W PR

But in this exciting, competitive landscape, the question for brands becomes how they can grab their attention, ignite their imagination, and become their travel buddy of choice. They’re craving connection, transparency, and value beyond just booking a flight and finding a bed. Let them travel together and with the brand.

Travel 78
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2022 Social Media Trends Pt. 3: YouTube, Pinterest and TikTok Marketing Strategy

Shift Communications

Brands today are built on social, but social media marketing has never been more cut-throat. In our new blog series, we talk what’s working (and not) across key social channels. In our new blog series, we talk what’s working (and not) across key social channels. TikTok marketing strategy.

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Unraveling The Stanley Cup Craze’s Consumer Marketing Strategies

Shift Communications

Here are our takeaways of the key strategies Stanley implemented to overtake the hydration market. 1) Know Your Customer, But Embrace New Ones As a century-old brand, Stanley had a well-established name within the male-dominated outdoor & workwear space. This exact strategy is what led to Stanley’s seemingly overnight stardom.

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TikTok Trends for Lifestyle Brands to Use

5W PR

In today’s digital age, social media platforms play a pivotal role in shaping consumer behavior and influencing trends. For lifestyle brands looking to connect with this demographic and stay relevant in a rapidly changing world, following TikTok trends isn’t just a choice but a necessity.

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Launch Marketing: Launch PR Strategy to Maximize your Brand Post Launch

5W PR

If you are planning to launch a new product or business, you need an effective public relations strategy to tell the world about your endeavor. What is a Product Launch Strategy? A product launch strategy is a plan that encompasses tactics and methodology for introducing a new product to market.