NewsWhip

FEBRUARY 19, 2020

7th – 12th, and as an update to our crisis blog covering the incidents from Gucci, Prada, and more , we took a look at actions taken between then and now to see what’s changing with regard to diversity training and inclusion initiatives among huge designer brands. Engagements to articles about diversity training in 2019.

Training 97

Training Brand Branding Fashion 97

Institute for Public Relations

MARCH 10, 2023

This gap between an individual’s priorities and the medical treatment they receive, stands at the center of a network of problems with far-reaching consequences that involve the patient, the patient’s family and caregivers, health care providers, health care systems, … Continue reading Clinicians Trained in Serious Illness Communication Skills (..)

Training 59

Training Communications System Blogging 59

Sword and the Script

AUGUST 6, 2020

Over the years, I’ve written 20 blog posts about the findings – plus a boatload of contributions elsewhere. Three years ago, Ned and I teamed up to survey the JOTW community and we’ve published a report three years in a row. This year’s r eport is freely available on Ned’s Job of the Week website or on SlideShare.

Training 94

Training Trends Media Survey 94

Stuart Bruce

OCTOBER 6, 2016

The PRCA Digital PR and Communications Report 2016 reveals a sharp rise in digital PR budgets, but continuing concern over the lack of investment in training. Depressingly the need for more investment in training was also one of the main findings of last year’s report. More education and training needed to acquire digital PR skills.

Training 119

Training Digital PR Media Training Education 119

Prowly

APRIL 3, 2024

Most tools are trained to serve the general population, but not everyone is well-versed in writing detailed, meticulous prompts to get the exact outcome they seek. We’re excited to introduce the first AI Assistant built specifically for public relations professionals.

Training 104

Training Writing Tools Blogging 104

Melissa Agnes

JANUARY 18, 2015

When it comes to crisis media training, there are so many questions that people (whether it be spokespersons or the communication and leadership teams) seek answers to. Mr. Media Training, to discuss the challenges of crisis spokesperson training. Subscribe to Brad’s blog: MrMediaTraining.com. A must read!

Training 113

Training Crisis Media Training Crisis Management 113

Doctor Spin

JUNE 28, 2022

How to train a spokesperson? I’ve been training spokespersons and pitching their stories since 2005. In this blog post, I’ll detail my process of how I start training corporate spokespersons (and why I always bring a video recorder). So, how do you train a spokesperson? Train for an Actual Appearance.

Training 52

Training How To Video Corporate 52

Steve Barrett on PR

DECEMBER 2, 2021

As the industrial behemoth prepares to split into three separate entities, it’s worth reflecting on the enormous amount of respected communications leaders who plied their trade at GE.

Training 179

Training Industry Communications Blogging 179

5W PR

NOVEMBER 29, 2017

Of course, the training needs to happen, but like almost everything, we get better as we practice doing it right… practice done wrong will not lead to improvement though. So a big part of media training should be putting the student in front of others who will ask them random questions.

Media Training 87

Media Training Training Film Media 87

Ishmael's Corner

MAY 31, 2020

The post This Experiment Proves SEO Extends the Reach of a Corporate Blog appeared first on Ishmael's Corner ~ Storytelling Techniques For Business Communications. Our push to marry SEO and PR picked up steam seven years ago when Google overhauled its search algorithm. Google used the Hummingbird.more.

SEO 152

SEO Corporate Blogging Storytelling 152

Sword and the Script

FEBRUARY 12, 2019

Writers that report success with blogging share the following characteristics: They are more likely to write longer or more in-depth content; They tend to spend six or more hours writing a post; They are 2.5 1) How long should a blog post be? Today the average blog post is 1151 words. So, how long should a blog post be?

Blogging 104

Blogging Survey B2B Analysis 104

Cision

FEBRUARY 4, 2021

Hey, journalists and bloggers! Make some room on your February calendars for these upcoming events.

Training 156

Training Blogging Media 156

Onclusive

AUGUST 9, 2021

Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors. Media Training. Executive Thought Leadership.

Training 370

Training Media Training Reputation Crisis Communications 370

Deirdre Breakenridge

AUGUST 7, 2014

In his spare time you can find Drew marathon training, soaking in the sun at the beach or cheering his hometown Heat or Dolphins on TV. . The post Guest Blog Post: What Does Being a Millennial Really Mean? He has a strong passion for education, whether it is learning or teaching, and sees education as the key to success.

Blogging 269

Blogging Ethics Education Technology 269

Onclusive

NOVEMBER 8, 2023

Owned Media & Content Strategy Owned media consists of publishing content on brand-owned channels such as a customer-facing blog, email campaign, or social media outreach. PR pros will need to either write content themselves or help to drive strategy with a team of writers, editors and guest blog contributors.

Training 195

Training Media Training Reputation Crisis Communications 195

Polaris

NOVEMBER 23, 2014

Binge blogging, that is. You can read about my motivations and goals in my first post in the series— Binge Blogging: 30 Posts in 30 Days. I fully anticipate my blogging spree will help my business, though it’s too soon to assess the benefits. But when it comes our own blog, it’s been a different story.

Blogging 126

Blogging Creativity Writing Media Training 126

Cision

APRIL 24, 2015

However, blogging is one of the leading tools in any brand’s content marketing strategy. And for nonprofit organizations on a budget, blogging can often be the most effective way to engage and mobilize communities. Since 2007, NYPL Blogs has showcased content that continues to inspire and educate a devoted audience.

Community 120

Community Mobile Blogging Publicity 120

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

It was generated when ChatGPT was given the prompt to write a 350-word blog post about how PR teams can use ChatGPT in their work. The model can be trained to quickly generate responses to common questions or concerns that might arise during a crisis, allowing PR professionals to respond quickly and effectively.

Crisis Management 170

Crisis Management Crisis Exercises Training 170

Deirdre Breakenridge

MAY 13, 2019

Let’s not even start talking about more traditional online sources like blogs, news sites, and forums. How does it work : algorithms are trained to recognize patterns in images and videos by going through huge data sets (this process is called machine learning ). have become essential parts of the marketing and PR toolbox.

Training 399

Training Video Analysis Data 399

PR News

JANUARY 18, 2017

17 that Delta cabin personnel will be receiving diversity training. The good news, of course, is that the brand is providing important training to front-line employees at a time when social media, full flights, small seats and perhaps the charged political climate have combined to… Continued.

Training 48

Training Employee Course Social Media 48

ImPRessions - Crenshaw Communications

JANUARY 11, 2023

It was trained on a huge dataset and uses a predictive model to generate content in real time in a fluent, conversational style. I’ve played around with ChatGPT; in fact, I asked it to write this blog post to see how useful it is for first-draft content. It’s different from previous generations of chatbots.

Tools 353

Tools Trends Creativity B2B 353

Onclusive

AUGUST 22, 2017

The flipside of earned media is owned media: publishing content on brand-owned channels such as a customer-facing blog, Medium publication, and the like. The PR pro either writes some of this content themselves or helps drive strategy with a team of writers/editors and/or guest blog contributors. Media Training.

Media Training 397

Media Training Crisis Communications Conference Training 397

PRSay

APRIL 26, 2021

Train team members on the DE&I style guide. Using the DEI style guide as a foundation, provide training opportunities in small group settings and larger staff meetings to share the inclusive language rationale and guidance for the organization. Audit messaging and trainings periodically. Blog about it.

Education 217

Education Employee Training Community 217

wiredPRworks

FEBRUARY 11, 2016

On March 10 and 11, I'll be teaching an immersive two-day digital marketing, LinkedIn training and social selling skills workshop. Thanks to the Ascend Training team for inviting me to present this program! Join us in the training room on Michigan Avenue or online. How blogging fits into a content marketing strategy.

Training 45

Training LinkedIn Marketing Pinterest 45

Communications Conversations

OCTOBER 18, 2017

The theme of this year’s #mnblogcon was “growth” But, for my keynote, I attempted to take things a little different direction and talk about what growing my blog has been all about–because really, it hasn’t been about the numbers, followers or like and comment totals. Another example: My PR Rock Star series.

Blogging 60

Blogging Airlines Hotels Social Media 60

Waxing UnLyrical

MAY 2, 2013

That’s a blog post for another day. Take every question your company gets asked and consider writing a blog post to answer it. Competitor websites, blogs and industry forums. Add to that list and then you’ve got a pre-vetted list of blog post titles you can easily pull from when the muse strikes. Let’s dig right in.

Blogging 111

Blogging SEO Web Google 111

Marketwired

MARCH 15, 2016

The last pillar, responsibility, highlights the importance of what you do on social networks, blogs, and websites. When it comes to transparency, it means there is no way someone can look at you and not know who you are or what you represent. It should be handled with great responsibility. Use them smartly and wisely.

Employee 100

Employee Training Brand Branding 100

PRSay

MAY 10, 2022

From what I’ve seen — from training more than 25,000 communicators in more than 1,000 organizations over 20 years — most folks would choose the webinar. Next time you write a press release, blog post or content-marketing piece, put the reader first. APRs: Earn 4 Accreditation renewal credits. The vacation or the webinar?

Case Study 161

Case Study Training Writing Storytelling 161

Onclusive

SEPTEMBER 27, 2017

Check out how Boingo CEO Dave Hagan quickly addressed an email campaign error on the Boingo blog with an apology, diffusing the situation before it became a crisis. Whether it’s your blog, your LinkedIn page, a landing page on your website or a pre-prepared dark site, consumers are looking to you to be the source of truth.

Crisis Communications 325

Crisis Communications Crisis Communications Employee 325

5W PR

NOVEMBER 24, 2023

These biases stem from the data used to train AI models, which may inadvertently reflect existing societal biases and prejudices. Data collection and representation Ensure that training data is comprehensive and representative of the target population. AI bias has real and profound consequences. Diverse data can help mitigate bias.

Healthcare 78

Healthcare Guidelines How To Ethics 78

Ronn Torossian

JANUARY 2, 2018

The Amtrak rail company suffered a major, tragic PR crisis recently after a deadly train derailment in Washington State. A fast-moving passenger train jumped the tracks, with some cars landing in the woods and others landing on a busy interstate below the rail overpass. At least three people were killed, and dozens more were injured.

Training 150

Training Crisis Blogging Company 150

Onclusive

FEBRUARY 28, 2022

Not surprisingly so — typically, PR pros don’t have data and measurement backgrounds or training. However, in many cases, PR measurement continues to be unstructured, ad-hoc or an afterthought, and many communicators still consider it to be too complicated.

Measurement 368

Measurement Guidelines Data Education 368

PR Job Coach

NOVEMBER 27, 2009

Here are several ideas of actions that those very early in their training can take now to prep for a career in public relations and in particular "celebrity PR." Consider writing a blog about what is your passion. Basics for PR Early Training in High School PR Career Preparation PR Careers' Learn to write well.

Training 106

Training Publicity Insurance Insurance 106

Norton's Notes

DECEMBER 21, 2014

With the end of the year quickly approaching I know we are all out wining and dining in the PR industry but come January everyone will be hitting the gym again and what better way to get ready for the new year than learning how to train with weights properly. About the blog. About the blog. www.marksdailyapple.com.

Blogging 44

Blogging Training Exercises Sports 44

Waxing UnLyrical

MAY 2, 2011

In other words, for most people, this event requires real commitment and real planning in the areas of fundraising and training. Typically, to overcome the second problem, internal resources are tapped to organize between one and three training rides in the big city. Notably, they’ve really stepped it up on the training front.

Training 62

Training Measurement Facebook Community 62

Presspage

NOVEMBER 1, 2023

Other clauses in aforementioned legislation are likely to state that overviews must be provided of copyrighted data that was used to train the model. Hallucinations Generative AI services based on LLMs are built and trained to generate language that is received positively by their users. At the same time, it comes with its own caveats.

Corporate 88

Corporate Communications Training Data 88

Ronn Torossian

OCTOBER 6, 2018

Incredibly, it was nine months ago that the world waited with baited breath to find out if Kylie Jenner was indeed pregnant (spoiler: she was), and six months since an avocado could get you a discount on Virgin train tickets (keep eating your toast, that time has long past). Here’s five stories … READ MORE ».

Training 170

Training Blogging Media Relations Media 170